or


[04/27/10 - 09:55 AM]
Animal Planet's River Monsters Snares Gigantic Ratings as Best Season Premiere in Network History
Animal Planet spins the numbers for Sunday, April 25.

[via press release from Animal Planet]

Animal Planet's RIVER MONSTERS Snares Gigantic Ratings as Best Season Premiere in Network History

-- Premiere Episode Reels in More Than 1.7 Million Viewers Amid Heavy Competition --

-- Sunday Night�s �Death Ray� Episode Ranks Among Top 5 in 10 PM Hour --

April 27, 2010

(New York, N.Y.) In Sunday night's season premiere of Animal Planet's best-performing series ever, extreme angler and biologist Jeremy Wade goes on expedition to Thailand in search of a massive freshwater stingray known to attack man with its serrated 10-inch dagger-like tail. Not only does Wade find and capture the culprit, he also lured in a record audience for "Death Ray," ranking as Animal Planet's best season premiere ever among P18-49 (971K) and P25-54 (879K), and bringing in more than 1.7M P2+ viewers. The season premiere of RIVER MONSTERS scored a 1.3 HH rating and 0.9 P18-49 rating, ranking among the Top 5 among ad-supported cable at 10 PM. Also, the season debut achieved a 0.8 rating among P25-54 with the 879,000 delivery ranking as the second-best regularly airing telecast ever for Animal Planet, only trailing the April 2009 premiere of RIVER MONSTERS "Killer Catfish."

Diving even deeper, "Death Ray" earned a 1.0 M25-54 rating, a 1.1 M18-49 rating and averaged 0.7 rating among both W25-54 and W18-49. The premiere topped the season one debut episode by 18% among HH, 50% among P18-49 and 33% among P25-54, with gains driven more by women (+75%) than M25-54 (+11%).

"Clearly, audiences have responded to the mysteries of the deep that Jeremy takes them on in RIVER MONSTERS," noted Marjorie Kaplan, president and general manager of Animal Planet Media. "RIVER MONSTERS isn't simply a fishing show... it's a murder mystery with intriguing characters and a storyline with multiple twists and turns. And fans have been patient since it's been nearly a year since we've had fresh new monsters to find."

Online, RIVER MONSTERS also had a strong showing on YouTube, with 850,000 views for an exclusive clip of the Goliath Tigerfish from the series.

RIVER MONSTERS airs each Sunday at 10 PM over the next six weeks with episodes filmed from around the globe. Some of the creatures Wade searches for include the Nile Perch, Snakehead Fish, Goliath Tigerfish and Freshwater River Shark.

In RIVER MONSTERS, extreme angler and biologist Jeremy Wade is back on the hunt for legendary, flesh-eating freshwater fish in another season of Animal Planet's best-performing series ever. Wade's international excursions into the dark side of the watery depths mixes action and adventure with incredible mysteries, edge-of-the-seat chases and a battle of wills between man and the nearly supernatural beasts that lurk in the world's serpentine waterways. The new season brings Wade to some of the most scenic and feared locations on Earth in search of all-new, mysterious marine life. And, like all the best horror movies, the images are intense, immediate, gritty and real.

RIVER MONSTERS is produced for Animal Planet by Icon Films. Harry and Laura Marshall are the executive producers for Icon Films, and Lisa Lucas is the executive producer for Animal Planet. Charlie Foley is vice president of development for Animal Planet.

About Animal Planet

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.





  [april 2010]  
S
M
T
W
T
F
S
    


· RIVER MONSTERS (ANIMAL PLANET)









most recent ratings | view all posts
[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.

[04/18/14 - 08:17 AM]
ABC Wins Thursday with "Scandal" Posting Best-Ever Season Finale Numbers
ABC spins the numbers for Thursday, April 17.

[04/17/14 - 02:31 PM]
Wednesday's Cable Ratings & Broadcast Finals: "Survivor," "American Idol" Top Charts
Plus: numbers for FS1's "The Ultimate Fighter," Comedy Central's "Workaholics" and the NHL playoffs on CNBC and NBCSN.

[04/17/14 - 01:48 PM]
"Arnie" Becomes Most-Watched Original Production in Golf Channel History
Golf Channel spins the numbers for Sunday, April 13 through Tuesday, April 15.

[04/17/14 - 11:18 AM]
"The Tonight Show" Retains 100% of the Prior Week's 18-49 Rating, Sees Growth in Total Viewers
NBC spins the late-night numbers for the week of April 7-13.

[04/17/14 - 09:51 AM]
CBS Is 2013-2014 Comedy Leader - Network Has Eight of the Top 10 Comedies in Viewers; Six of Top 10 in Adults 18-49
CBS spins the numbers for the season to date.

[04/17/14 - 08:46 AM]
Encore Telecast of "Law & Order: SVU" Is Currently Delivering the Show's Top Results for a Rebroadcast Since December 2012
NBC spins the numbers for Wednesday, April 16.

[04/17/14 - 08:44 AM]
Wednesday's Broadcast Ratings: FOX, "Idol" Pull Back in Front in Viewers, Demos
Said victory however comes against mostly repeat competition on ABC, CBS and NBC.

[04/16/14 - 04:05 PM]
MTV's Hit Series Proves It's Still Cool to Be "Awkward" in Season Four
MTV spins the numbers for Tuesday, April 15.

[04/16/14 - 02:59 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Tops Demos, "NCIS" Leads Viewers
Plus: numbers for ESPN's "30 for 30: Soccer Stories," MTV's "Awkward" and FX's "Fargo."