or


[05/03/10 - 08:49 AM]
ABC Wins Sunday for 2nd Straight Week in Adults 18-49
ABC spins the numbers for Sunday, May 2.

[via press release from ABC]

ABC Wins Sunday for 2nd Straight Week in Adults 18-49

Some early points for ABC's Sunday, ahead of the regular press release.

ABC won Sunday for the 2nd week in a row among Adults 18-49, beating CBS by 8%, Fox by 13% and NBC by 24%. It was ABC's 6th straight year to win the opening Sunday of the May Sweep. Growing its overall audience on the night for the 2nd consecutive week, ABC marked its best Sunday numbers in 7 weeks among Total Viewers and Adults 18-49 - since 3/14/10.

ABC's America's Funniest Home Videos finished a strong #2 in the 7 o'clock hour among Adults 18-49, while ranking #1 with Adults 18-34, Women 18-34 and as the top-rated broadcaster with Teens 12-17 and Kids 2-11.

From 8-9pm, Extreme Makeover: Home Edition built its Total Viewer count for its 3rd straight telecast, drawing its largest audience since March and tying its top Adult 18-49 number since February - since 3/14/10 and 2/21/10, respectively.

ABC's Desperate Housewives won the 9 o'clock hour in viewers and young adults, finishing as Sunday's #1 TV show for the 3rd consecutive week in Adults 18-49. In addition, the ABC veteran series marked its 8th consecutive original broadcast as Sunday's #1 scripted TV show in viewers and young adults. Growing its numbers for its 2nd straight telecast, Housewives marked its strongest viewer and young adult results since mid-March (since 3/14/10), matching its best numbers on both counts since January - since 1/31/10 and 1/17/10, respectively.

ABC's Brothers & Sisters took second place in the 10 o'clock hour with Total Viewers and Adults 18-49, while ranking #1 against the final hour of CBS' 2-hour Cold Case season finale and NBC's 2-hour Celebrity Apprentice among Adults 18-34 and across all key Women (W18-34/W18-49/W25-54). Building its numbers for its 2nd straight telecast, Brothers & Sisters marked its top performance for a 1-hour broadcast in 7 weeks with viewers and young adults - since 3/14/10.

Quick Take for Sunday, May 2, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Wins Sunday in Adults 18-49 for the 2nd Week in a Row, Marking Its 6th Consecutive Year to Lead the Opening Sunday of the May Sweep

ABC's "Home Edition" Matches its Top Adult 18-49 Rating Since February

Sunday's No. 1 TV Show in Adults 18-49 for the 3rd Straight Week, ABC's "Housewives" Wins its Hour with its Strongest Results Since January

Up for the 2nd Straight Week, "Brothers & Sisters" Draws its Biggest Audience For a 1-Hour Episode Since March and Top Adult 18-49 Number Since February

Sunday Night (7:00-11:00 p.m.)

ABC won Sunday for the 2nd week in a row among Adults 18-49 (2.6/7), beating CBS by 8% (2.4/7), Fox by 13% (2.3/7) and NBC by 24% (2.1/6). It was ABC's 6th straight year to win the opening Sunday of the May Sweep.

· Growing its overall audience (9.0 million) on the night for the 2nd consecutive week, ABC marked its best Sunday numbers in 7 weeks among Total Viewers and Adults 18-49 � since 3/14/10.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

ABC's "America's Funniest Home Videos" ran a strong No. 2 in the 7 o'clock hour among Adults 18-49 (1.7/6), while ranking No. 1 with Adults 18-34 (tie), Women 18-34 and as the top-rated broadcast with Teens 12-17 and Kids 2-11.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

From 8:00-9:00 p.m., "Extreme Makeover: Home Edition" built its Total Viewer count for its 3rd straight telecast, drawing its largest audience (8.6 million) since March and tying its top Adult 18-49 number (2.4/7) since February � since 3/14/10 and 2/21/10, respectively.

"Desperate Housewives" (9:00-10:00 p.m.)

ABC's "Desperate Housewives" won the 9 o'clock hour in viewers (12.0 million) and young adults (3.7/10), finishing as Sunday's No. 1 TV show for the 3rd consecutive week in Adults 18-49 (tie). In addition, the ABC veteran series marked its 8th consecutive original broadcast as Sunday's No. 1 scripted TV show in viewers and young adults.

· Growing for its 2nd straight telecast with viewers and young adults, "Housewives" matched its best numbers since January � since 1/10/10 and 1/17/10, respectively.

"Brothers & Sisters" (10:00-11:00 p.m.)

ABC's "Brothers & Sisters" took second place in the 10 o'clock hour with Total Viewers (8.6 million) and Adults 18-49 (2.5/7), while ranking No. 1 against the final hours of CBS' 2-hour "Cold Case" season finale and NBC's 2-hour "Celebrity Apprentice" among Adults 18-34 and across all key Women (W18-34/W18-49/W25-54).

· Building its numbers for the 2nd week in a row, "Brothers & Sisters" marked its top performance for a 1-hour broadcast in 7 weeks with Total Viewers and since February in Adults 18-49 � since 3/14/10 and 2/28/10, respectively.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 31% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 5/2/10.





  [may 2010]  
S
M
T
W
T
F
S
      


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· APPRENTICE, THE (NBC)
· BROTHERS & SISTERS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)









most recent ratings | view all posts
[11/24/14 - 08:56 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Holds Off "American Music Awards"
NBC wins the night among total viewers and adults 18-49.

[11/24/14 - 07:42 AM]
"The NFL on CBS" Highlighted by Miami-Denver Scores Highest Rating of the Day
CBS spins the numbers for Sunday, November 23.

[11/23/14 - 08:57 AM]
Saturday's Broadcast Ratings: "Saturday Night Football" Tops Demos for ABC
The Alphabet leads the night among adults 18-49 for the second week in a row.

[11/23/14 - 08:54 AM]
"Saturday Night Live," with Host Cameron Diaz, Ranks As the Night's #1 Telecast on the Big 4 Networks in 18-49
NBC spins the numbers for Saturday, November 22.

[11/22/14 - 09:02 AM]
"Constantine" Jumps 38% Week to Week in Adults 18-49 to Hit Its Highest Rating Since Its Series Debut
NBC spins the numbers for Friday, November 21.

[11/22/14 - 08:45 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Fourth Consecutive Week
The network's "Shark Tank" posts a 2.0 rating among adults 18-49.

[11/22/14 - 08:39 AM]
ABC Wins Friday for November Sweep in Adults 18-49 - Hits Season Highs Across the Night
ABC spins the numbers for Friday, November 21.

[11/21/14 - 11:00 AM]
Season Three Premiere of Bounce TV's "Off The Chain" Series Reaches Over 1.7 Million Viewers
Bounce TV spins the numbers for Wednesday, November 19.

[11/21/14 - 08:56 AM]
"Parenthood" Is Up Week to Week by 40% in 18-49 Rating to Season High
NBC spins the numbers for Thursday, November 20.

[11/21/14 - 08:43 AM]
Thursday's Broadcast Ratings: ABC Tops Viewers, Demos with Fall Finales
"Grey's Anatomy," "Scandal" and "How to Get Away with Murder" power the Alphabet in front last night.

[11/21/14 - 08:27 AM]
ABC Wins All 4 November Sweep Thursdays for the First Time in Over 23 Years
ABC spins the numbers for Thursday, November 20.

[11/20/14 - 11:27 AM]
"The Tonight Show" Continues Dominance Against ABC, CBS Timeslot Competition for Week of Nov. 10-14
NBC spins the late-night numbers for the week of November 10-14.

[11/20/14 - 08:51 AM]
"The Mysteries of Laura" Captures Its Highest 18-49 and Total-Viewer Results Since October 15
NBC spins the numbers for Wednesday, November 19.

[11/20/14 - 08:30 AM]
Wednesday's Broadcast Ratings: "Modern Family" Powers Demo Victory for ABC
The Alphabet's flagship comedy is also up nearly 20% from last week among adults 18-49.

[11/20/14 - 08:23 AM]
Up Year to Year and Week to Week, ABC is No. 1 on Wednesday in Adults 18-49
ABC spins the numbers for the Wednesday, November 19.