or


[06/14/10 - 03:36 PM]
All-New Discovery Series 'Dual Survival' Ranks as #1 Non-Fiction Cable Program in Prime Time Among Men
Discovery spins the numbers for Friday, June 11.

[via press release from Discovery]

ALL-NEW DISCOVERY SERIES 'DUAL SURVIVAL' RANKS AS #1 NON-FICTION CABLE PROGRAM IN PRIME TIME AMONG MEN

The series premiere of DUAL SURVIVAL on Friday, June 11 ranked as the #1 non-fiction cable program in prime time among men (M25-54/M18-49) in ratings and delivery. It was also the #3 cable program in its time slot and the #4 cable program for the evening (no exclusions), among M18-49.

The kick-off episode "Shipwrecked" earned a 0.92 HH / 0.62 P25-54 AA%, posting double-digit gains for the network in most key demos, compared to the year-ago time slot (2Q09, TUE 10PM).

The 10PM telecast surpassed some primetime broadcast telecasts Friday night, bringing in more viewers in key male demos than CBS (Medium for M18-49) and FOX (Good Guys for M18-49).

DUAL SURVIVAL is an all-new 10-part series following two survival experts, military-trained Dave Canterbury and naturalist Cody Lundin, as they take on some of the planet's most unforgiving terrain to demonstrate how the right skills and some creative thinking can keep you alive.

In the premiere episode "Shipwrecked," Canterbury and Lundin were on a deserted island off the coast of Nova Scotia - in the dead of winter - equipped with only items they were able to salvage from the life raft they used to reach the island: an emergency mylar blanket, a plastic tarp, two knives and a single rescue flare. They used these items and their arsenal of skills to find shelter, build a fire and find food and water - showing what it takes to survive.

In this week's episode, Canterbury and Lundin take on a mountaineer's worst nightmare. They are stranded on top of a mountain in New Zealand. Together, they battle 8,000-foot glacial peaks, unstable crevasses and deep rocky canyons on their way to safety.





  [june 2010]  
S
M
T
W
T
F
S
  


· DUAL SURVIVAL (DISCOVERY)









most recent ratings | view all posts
[04/20/15 - 10:35 AM]
Live + 7 Day Ratings: Despite Easter Sunday Pre-Emptions, ABC Still Had 6 of the Week's Top 10 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of March 30-April 5.

[04/20/15 - 09:52 AM]
The "50th Academy of Country Music Awards" Delivers Its Largest Audience Since 1998
CBS spins the numbers for Sunday, April 19.

[04/20/15 - 09:08 AM]
Live + 3 Day Ratings: ABC's "SHIELD" Emerges as the #1 Program in Tuesday's 9pm Hour in Adults 18-49
ABC further spins the numbers for Tuesday, April 14.

[04/20/15 - 08:44 AM]
"A.D. The Bible Continues" Is the Night's #1 Scripted Series in Total Viewers on the Big 4 Nets
NBC spins the numbers for Sunday, April 19.

[04/20/15 - 08:34 AM]
Sunday's Broadcast Ratings: "Annual Academy of Country Music Awards" Win Big for CBS
The Eye's annual telecast leads the night in both total viewers and adults 18-49.

[04/20/15 - 08:34 AM]
ABC's Takes Second on Sunday with a 17% Increase Among Adults 18-49
ABC spins the numbers for Sunday, April 19.

[04/20/15 - 08:30 AM]
NBA Playoffs on ABC: Cleveland Cavaliers-Boston Celtics Delivers Third-Highest Rated First Round Game 1 Ever
ESPN spins the numbers for Sunday, April 19.

[04/19/15 - 08:41 AM]
Saturday's Broadcast Ratings: NHL, UFC Top Demos for NBC, FOX
Coverage of the NHL Playoffs and UFC on FOX lead the night among adults 18-49.

[04/19/15 - 08:37 AM]
NBC Sports Coverage of Stanley Cup Playoff Hockey Ties for the Nightlong Win in Adults 18-49 Among the Big 4 Networks
NBC spins the numbers for Saturday, April 18.

[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.