or


[06/14/10 - 03:36 PM]
All-New Discovery Series 'Dual Survival' Ranks as #1 Non-Fiction Cable Program in Prime Time Among Men
Discovery spins the numbers for Friday, June 11.

[via press release from Discovery]

ALL-NEW DISCOVERY SERIES 'DUAL SURVIVAL' RANKS AS #1 NON-FICTION CABLE PROGRAM IN PRIME TIME AMONG MEN

The series premiere of DUAL SURVIVAL on Friday, June 11 ranked as the #1 non-fiction cable program in prime time among men (M25-54/M18-49) in ratings and delivery. It was also the #3 cable program in its time slot and the #4 cable program for the evening (no exclusions), among M18-49.

The kick-off episode "Shipwrecked" earned a 0.92 HH / 0.62 P25-54 AA%, posting double-digit gains for the network in most key demos, compared to the year-ago time slot (2Q09, TUE 10PM).

The 10PM telecast surpassed some primetime broadcast telecasts Friday night, bringing in more viewers in key male demos than CBS (Medium for M18-49) and FOX (Good Guys for M18-49).

DUAL SURVIVAL is an all-new 10-part series following two survival experts, military-trained Dave Canterbury and naturalist Cody Lundin, as they take on some of the planet's most unforgiving terrain to demonstrate how the right skills and some creative thinking can keep you alive.

In the premiere episode "Shipwrecked," Canterbury and Lundin were on a deserted island off the coast of Nova Scotia - in the dead of winter - equipped with only items they were able to salvage from the life raft they used to reach the island: an emergency mylar blanket, a plastic tarp, two knives and a single rescue flare. They used these items and their arsenal of skills to find shelter, build a fire and find food and water - showing what it takes to survive.

In this week's episode, Canterbury and Lundin take on a mountaineer's worst nightmare. They are stranded on top of a mountain in New Zealand. Together, they battle 8,000-foot glacial peaks, unstable crevasses and deep rocky canyons on their way to safety.





  [june 2010]  
S
M
T
W
T
F
S
  


· DUAL SURVIVAL (DISCOVERY)









most recent ratings | view all posts
[11/28/14 - 10:29 AM]
Thursday's Broadcast Ratings: NFL Cooks Up Thanksgiving Victory for NBC
A special Thursday edition of "Sunday Night Football" leads the night for the Peacock.

[11/28/14 - 08:25 AM]
Seahawks-49ers Delivers the Best-Ever Rating for Thanksgiving Primetime Game in Metered-Market Households
NBC spins the numbers for Wednesday, November 26 and Thursday, November 27.

[11/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: CBS Closes November Sweeps on Top
The Eye's "Criminal Minds" leads the night in both total viewers and adults 18-49.

[11/28/14 - 07:59 AM]
"The NFL on CBS" Thanksgiving Day Game Rates as Highest in 16 Years
CBS spins the numbers for Thursday, November 27.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.