or


[07/20/10 - 02:04 PM]
Animal Planet's "Whale Wars" Nets Best Performance Ever with "Sliced in Two" Episode
Animal Planet spins the numbers for Friday, July 16.

[via press release from Animal Planet]

ANIMAL PLANET'S "WHALE WARS" NETS BEST PERFORMANCE EVER WITH "SLICED IN TWO" EPISODE

Friday Night's Premiere Seizes 1.7 Million Viewers, Most-Watched Episode Ever

(New York, New York, July 20, 2019) - Last Friday's WHALE WARS premiere "Sliced in Two," featuring the stunning collision of the Shonan Maru 2 with the Sea Shepherd's vessel Ady Gil, is the series best performing episode ever earning a 1.3 household rating and delivering 1.7M P2+ viewers. "Sliced in Two," in which Captain Pete Bethune and his Sea Shepherd crew had no choice but to abandon their sinking boat and narrowly escape the 30-degree Antarctic waters, delivered its best performance among all key demos including P25-54 (939k), P18-49 (898k), M25-54 (539k), and W25-54 (399k).

The WHALE WARS premiere ranked 3rd among all primetime cable telecasts this past Friday in both the P25-54 and M25-54 demos*. "Sliced In Two" also ranks as Animal Planet's second best regularly airing telecast ever among P2+.

The season 3 of WHALE WARS is on track to be the most watched season of the series with double-digit delivery gains to-date compared to last season's overall levels among several key demos including P2+: +17% (1.2M vs. 1.0M), P25-54: +15% (715k vs. 623k), P18-49: +15%, (714k vs. 619k), and M25-54: +25% (432k vs. 346k).

"Hot on the heels of RIVER MONSTER'S spectacular season two, WHALE WARS is having its strongest season. And this year we have more episodes than ever," said Marjorie Kaplan, president and general manager of Animal Planet. "Both of these series have become a trademark for the new Animal Planet, underscoring the Surprisingly Human evolution of our brand and our huge opportunity to engage and thrill our audiences."

The new season of WHALE WARS follows the Sea Shepherds' Whale Defense Campaign, dubbed Operation Waltzing Matilda in honor of Australia's unofficial national anthem, on their three-month journey to the South Ocean Whale Sanctuary to stop whaling that the group claims is illegal and exploits a loophole in international ocean law - a loophole which the whalers claim makes their activities legal. As in previous campaigns, the conflict between Sea Shepherd and the whalers grows more intense with each engagement -each pushing the other to the limit to fight for what they believe in. WHALE WARS follows a masterful match at the far end of the globe as both Sea Shepherd and the Japanese whalers engage in an environmental showdown with millions of dollars at stake. The team of oceanic crusaders join forces and set out to risk it all to save the whales, even if that might mean not all crew members make it back to port together

The Academy of Television Arts and Sciences recognized WHALE WARS last year for exploring issues of concern to our society in a compelling, emotional and insightful way by bestowing the series with a Television Academy Honor which identifies it as "television with a conscience." This year the series is nominated for a Primetime Emmy(R) for Outstanding Cinematography for Nonfiction Programming and Outstanding Picture Editing for Nonfiction Programming.

WHALE WARS is produced for Animal Planet by The Lizard Trading Company. Liz Bronstein is the executive producer for The Lizard Trading Company, and Jason Carey is the executive producer for Animal Planet. Charlie Foley is vice president of development for Animal Planet.

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.

* Excluding movies.





  [july 2010]  
S
M
T
W
T
F
S
    


· WHALE WARS (ANIMAL PLANET)











most recent ratings | view all posts
[01/29/15 - 10:13 AM]
"Nightline" Is #1 for the Week - Ranks #1 in Total Viewers 13 of Last 14 Weeks
ABC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 08:47 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Its Reign for FOX
The network's newcomer equals last week's series high among adults 18-49.

[01/29/15 - 08:47 AM]
"Chicago P.D." Captures Its Biggest Overall Audience for a Rebroadcast Since April 16, Its Second-Biggest to Date
NBC spins the numbers for Wednesday, January 28.

[01/29/15 - 06:48 AM]
Original Programming on The Weather Channel Registers Double Digit Increases
Upcoming original primetime premieres include "Coast Guard Alaska" (February 23), "Weather of Biblical Proportions" (March 15), and "Brainstormers" (March 22).

[01/28/15 - 02:41 PM]
"Pretty Little Liars" Is Tuesday's #1 TV Telecast in Women 18-34 and Females 12-34
ABC Family spins the numbers for Tuesday, January 27.

[01/28/15 - 02:23 PM]
Disney XD's Special 1-Hour "Lab Rats" Delivers 6-Month Ratings Highs in Total Viewers and Across Target Kid and Boy Demographics
Disney XD spins the numbers for Monday, January 26.

[01/28/15 - 02:20 PM]
History's(R) "Sons of Liberty" Concludes with 3.3 Million Total Viewers
History spins the numbers for Tuesday, January 27.

[01/28/15 - 01:19 PM]
"Gold Rush" Sets Season Record with More Than Six Million Viewers on Friday, January 23
Discovery spins the numbers for Friday, January 23.

[01/28/15 - 01:16 PM]
Premiere of "Ellen's Design Challenge" Captures #1 Spot on HGTV's Monday Night Lineup
HGTV spins the numbers for Monday, January 26.

[01/28/15 - 08:58 AM]
"Live with Kelly and Michael" Is the Week's No. 2 Syndicated Talk Show
Disney-ABC Domestic Television spins the numbers for the week of January 12-16.

[01/28/15 - 08:47 AM]
"Parks and Recreation" Matches Last Week's 18-49 Rating and Remains Within 0.1 of Its Strong Season Debut
NBC spins the numbers for Tuesday, January 27.

[01/28/15 - 08:37 AM]
"Who Wants to Be a Millionaire" with Terry Crews Is the Only Syndicated Game Show Up Week to Week
Disney-ABC Domestic Television spins the numbers for the week of January 12-16.

[01/28/15 - 08:32 AM]
Tuesday's Broadcast Ratings: Special "CSI" Helps Push CBS on Top
The Eye leads the night in both total viewers and adults 18-49.

[01/28/15 - 08:23 AM]
"Marvel's Agent Carter" Moves ABC Up to Second at 9pm in Adults 18-49
ABC spins the numbers for Tuesday, January 27.

[01/27/15 - 12:55 PM]
American Heroes Channel Has Best January Ever in Prime Delivery
American Heroes Channel spins the numbers for the month of January to date.