[08/17/10 - 02:37 PM]
History(Tm) Delivers Blockbuster Ratings on Sunday and Monday Nights
History spins the numbers for August 15-16.

[via press release from History]

HISTORY(TM) Delivers Blockbuster Ratings on Sunday and Monday Nights


New York, Tuesday, August 17, 2010 -- HISTORY's Sunday and Monday night lineups of ICE ROAD TRUCKERS and TOP SHOT (Sunday night) and AMERICAN PICKERS and PAWN STARS (Monday night) continued to deliver in a big way this past week with record ratings for the network on both nights.

PAWN STARS produced another night of stellar ratings for HISTORY on Monday, August 16 with the 10pm ET episode delivering 6.1 million total viewers, 3.0 million Adults 25-54 and 2.9 million Adults 18-49; while the 10:30pm ET episode scored 6.2 million total viewers and 3.1 million Adults 25-54 and Adults 18-49. The 2 episodes were the #1 and #2 telecasts in cable among Adults 25-54.

Preceding PAWN STARS, the 9pm ET episode of AMERICAN PICKERS amassed 5.2 million total viewers, 2.4 million Adults 25-54 and 2.2 million Adults 18-49. The premiere set a new record for the series, with the highest rated telecast in total viewers thus far.

2010 to date, PAWN STARS remains HISTORY's #1 hit and AMERICAN PICKERS remains the #1 new non-fiction series of 2010 among total viewers and Adults 25-54.

This past Sunday night's 9pm ET premiere episode of ICE ROAD TRUCKERS continued the series solid fourth season by delivering the highest audiences since season 2 in all key demos with: 3.5 million total viewers, 2.2 million Adults 25-54 and 1.8 million Adults 18-49.

And following ICE ROAD TRUCKERS, the series finale of TOP SHOT on Sunday, August 15 at 10pm ET posted the highest audiences ever for the series in all key demos with: 2.8 million total viewers, 1.6 million Adults 25-54 and 1.5 million Adults 18-49.

HISTORY(TM) and HISTORY HD(TM) are the leading destinations for revealing, award-winning original non-fiction series and event-driven specials that connect history with viewers in an informative, immersive and entertaining manner across multiple platforms. Programming covers a diverse variety of historical genres ranging from military history to contemporary history, technology to natural history, as well as science, archaeology and pop culture. Among the network's program offerings are hit series such as American Pickers, Ax Men, The Universe, Ice Road Truckers, Chasing Mummies, Top Shot and Pawn Stars, as well as acclaimed specials including America the Story of Us, WWII in HD, 102 Minutes That Changed America, Moonshot and Life After People. HISTORY has earned four Peabody Awards, seven Primetime Emmy(R) Awards, 12 News & Documentary Emmy(R) Awards and received the prestigious Governor's Award from the Academy of Television Arts & Sciences for the network's Save Our History(R) campaign dedicated to historic preservation and history education. Take a Veteran to School Day is the network's latest initiative connecting America's schools and communities with veterans from all wars. The HISTORY website, located at www.history.com, is the leading online resource for all things history, featuring over 20,000 videos, images, audio clips, articles and interactive features that allow visitors to dig deeper into a broad range of thousands of historical topics.

  [august 2010]  


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