or


[09/27/10 - 03:59 PM]
The CW Scores Super Friday with Reteaming of Smallville and Supernatural
The CW spins the numbers for Friday, September 24.
[via press release from The CW]

THE CW SCORES SUPER FRIDAY WITH RETEAMING OF SMALLVILLE AND SUPERNATURAL

SMALLVILLE and SUPERNATURAL Combine for The CW's Best Friday in 2 Years; Winning Friday in Adults 18-34 and Men Demos

Premiere of Final Season of SMALLVILLE Wins Hour with Young Viewers; Delivers Time Period's Largest Audience and Best Adults 18-49 in Two Years

SUPERNATURAL Reunites with SMALLVILLE, Scores Best Performance in the Hour in Two Years in every Category

SUPERNATURAL Improves Over Its Debut Last Year in Men Demos

September 27, 2010 (Burbank, CA) - The CW turns up the action and the original programming on Friday night this season. The reteaming of SMALLVILLE and SUPERNATURAL earned The CW's best earned The CW's best Friday night performance in two years (since 9/26/08) among total viewers (2.93mi) and adults 18-34 (1.3/5), and men 18-34 (1.5/6) in two years (since 9/26/08), according to Live Plus Same Day Nielsen ratings for Wednesday, Sept. 24, 2010. The CW was #1 on Friday night among adults 18-34, men 18-34 and men 18-49 (1.4/5).

The premiere of SMALLVILLE's final season kicked off the night by won its time period in adults 18-34 (1.3/5), men 18-34 (1.6/7), men 18-49 (1.5/6). The CW's SMALLVILLE ourperformed both ABC and FOX at 8:00-9:00p.m. in adults 18-49 (1.3/5).

SMALLVILLE delivered The CW's best performance in the Friday 8-9pm time period in 2 years in total viewers (3.0mil) and adults 18-49 (1.3/5).

The debut of the sixth season of SUPERNATURAL was first the 9-10pm hour in adults 18-34 (1.4/5-tie), men 18-34 (1.5/6) and men 18-49 (1.4/5-tie). SUPERNATURAL ranked third in the hour among total viewers (2.9mil) and adults 18-49 (1.3/4).

Compared to its season premiere last year (on Thursday), SUPERNATURAL was flat year to year in adults 18-34, and up 25% in men 18-34 and 17% in men 18-49.

SUPERNATURAL scored The CW's best performance in the time period in 2 years in all key categories, including adults 18-34 (1.4/5), adults 18-49 (1.3/4), men 18-34 (1.5/6), men 18-49 (1.4/5) and viewers (2.9mil).





  [september 2010]  
S
M
T
W
T
F
S
   


· SMALLVILLE (CW)
· SUPERNATURAL (CW)




most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.
[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.
[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.
[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.
[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.
[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.
[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.
[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.
[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).
[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.
[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.
[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.
[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).
[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.
[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.