or


[11/02/10 - 09:43 AM]
Oxygen Media Scores Its Best October Ever
Oxygen spins the numbers for the month of October.

[via press release from Oxygen]

OXYGEN MEDIA SCORES ITS BEST OCTOBER EVER

Network Up 55% in Key W18-34 Demo and Pacing for Its Third Consecutive Best Year Ever Under NBCU

New York, November 2, 2010 - Oxygen Media marked its best October ever with double digit increases across all key demos including A18-34 (up +59%), W18-34 (up +55%), A18-49 (up +28%), W18-49 (up +31%), and total viewers (up +14%) compared to October 2009, according to Nielsen Media Research. Oxygen also boasted a median age of 36.7 years in October, shaving off 8.2 years versus last year (10/09). Year-to-date, 2010 is pacing to be Oxygen's best year ever - its third consecutive under the NBCU banner.

Year-to-date, Oxygen now ranks #21 among the network's key demo of W18-34 (up from #23 last year), and ranks #22 among W18-49, (up from #23 last year).

Driving Oxygen's success this October was the highly rated season of "Bad Girls Club Miami," and newest competition series "Hair Battle Spectacular." Season five of "Bad Girls Club" continues to out-deliver The CW in the 9pm hour on Tuesdays among W18-34, A18-34, A18-49 and W18-49. Season to date (8/3/10-10/25/10), "Bad Girls Club" averages 1,683,000 total viewers, 1,118,000 (A18-49), 824,000 (W18-49), 615,000 (W18-34), 811,000 (A18-34). And "Hair Battle Spectacular" became Oxygen's most watched freshman series in history averaging 1,063,000 total viewers, 358,000 (W18-34), 430,000 (A18-34), 669,000 (A18-49), and 531,000 (W18-49).

Source: Nielsen Media Research, Time period data based on Most Current Data: Live + 7 through 10/17/10, blended with Live + Same Day through 10/31/10. October 2009 (9/28/09-10/25/09) vs October 2010 (9/27/10-10/31/10). Program points based on Live + Same Day data. Cable ranks includes ad supported cable entertainment networks, and excludes non-ad supported networks (e.g., pay cable, Disney), sports, news channels and networks that air in less than 50% of the daypart, AA(000).

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular features online including OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Oxygen is available in 76 million homes and online at www.oxygen.com , or on mobile devices at wap.oxygen.com. Oxygen Media is a service of NBC Universal.





  [november 2010]  
S
M
T
W
T
F
S
 


· BAD GIRLS CLUB, THE (OXYGEN)
· HAIR BATTLE SPECTACULAR (OXYGEN)





most recent ratings | view all posts
[06/28/17 - 12:13 PM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Hold Off ABC, "Bachelorette" Special
The Peacock easily wins the evening in both total viewers and adults 18-49.

[06/28/17 - 11:48 AM]
"The Daily Show with Trevor Noah" Records Its Most-Watched Quarter Ever Led by Its Most-Watched Month Ever in June
Comedy Central further spins the numbers for the quarter to date.

[06/27/17 - 12:40 PM]
BET Awards Wins Sunday Night & Remains #1 Cable Awards Show
BET spins the numbers for Sunday, June 25.

[06/27/17 - 12:21 PM]
Hallmark Channel's "June Weddings" Programming Event Boosts Network as Highest-Rated on Saturday Nights
The Hallmark Channel spins the numbers for the week of June 19-25.

[06/27/17 - 10:37 AM]
Spike TV Finds Strong Ratings in "The Mist"
Spike TV further spins the numbers for Thursday, June 22.

[06/27/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Splits Demo Honors with ABC
The Alphabet gets a boost at 10:00/9:00c with a repeat of "Celebrity Family Feud."

[06/26/17 - 08:41 AM]
Sunday's Broadcast Ratings: Game Show Lineup Puts ABC on Top
The Alphabet's "Celebrity Family Feud" tops the night among adults 18-49.

[06/25/17 - 10:55 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC, FOX
A rebroadcast of "48 Hours" on the Eye leads the night in both categories.

[06/24/17 - 08:25 AM]
Friday's Broadcast Ratings: NBC Tops Demos for Second Straight Week
"Dateline NBC" and a rebroadcast of "America's Got Talent" put the Peacock on top.

[06/23/17 - 08:17 AM]
Thursday's Broadcast Ratings: FOX Edges Demo Win Over ABC, NBC Summer Launches
The Alphabet and the Peacock fall just short of FOX's game show duo.

[06/23/17 - 07:42 AM]
ESPN's NBA Draft Ratings Up 13 Percent
ESPN spins the numbers for Thursday, June 22.

[06/22/17 - 08:13 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Leads Total Viewers
The Peacock's "Little Big Shots: Forever Young" opens as the top draw in both categories.

[06/21/17 - 04:12 PM]
OWN Is Tuesday Night's #1 Cable Network for Women with Season Premieres of "Queen Sugar" and "The Haves and the Have Nots"
OWN spins the numbers for Tuesday, June 20.

[06/21/17 - 08:12 AM]
Tuesday's Broadcast Ratings: NBC Coasts to Another Victory
"America's Got Talent" once again eclipses the night in total viewers and adults 18-49.

[06/20/17 - 10:31 AM]
Hallmark Channel Topples Competition Scoring #1 Rated Spot in Primetime on Saturday for Second Consecutive Week
The Hallmark Channel spins the numbers for the week of June 12-18.