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[11/04/10 - 08:49 AM]
Wednesday's Broadcast Ratings: CBS Trio Posts Gains in Victory
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for wednesday, november 3, 2010)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (12.19 million viewers, #1; adults 18-49: 3.3, #1) was the network to beat on Wednesday thanks to new episodes of "Survivor: Nicaragua" (12.26 million viewers, #2; adults 18-49: 3.7, #3), "Criminal Minds" (14.40 million viewers, #1; adults 18-49: 3.8, #2) and "The Defenders" (9.91 million viewers, #4; adults 18-49: 2.3, #7).

A silver medal then went to ABC (8.25 million viewers, #2; adults 18-49: 2.8, #2) with its mix of "The Middle" (9.46 million viewers, #5; adults 18-49: 2.9, #5), "Better With You" (7.91 million viewers, #7; adults 18-49: 2.5, #6), "Modern Family" (12.21 million viewers, #3; adults 18-49: 4.8, #1), "Cougar Town" (7.54 million viewers, #9; adults 18-49: 3.0, #4) and the special "In the Spotlight with Robin Roberts: All Access Nashville" (6.19 million viewers, #10; adults 18-49: 1.9, #T9).

Next up was NBC (7.18 million viewers, #3; adults 18-49: 1.8, #3) with fresh installments of "Undercovers" (5.85 million viewers, #11; adults 18-49: 1.3, #T12), "Law & Order: Special Victims Unit" (7.96 million viewers, #6; adults 18-49: 2.1, #8) and "Law & Order: Los Angeles" (7.72 million viewers, #8; adults 18-49: 1.9, #T9).

Meanwhile, FOX (3.23 million viewers, #4; adults 18-49: 1.3, #4) was out of the hunt with repeats of "Hell's Kitchen" (3.27 million viewers, #12; adults 18-49: 1.3, #T12) and a second hour of "Hell's Kitchen" (3.20 million viewers, #13; adults 18-49: 1.4, #11).

And finally, new episodes of "America's Next Top Model" (2.97 million viewers, #14; adults 18-49: 1.3, #T12) and "Hellcats" (1.96 million viewers, #15; adults 18-49: 0.9, #15) on The CW (2.47 million viewers, #5; adults 18-49: 1.1, #5) rounded out the evening.

Week-to-week changes (adults 18-49): Criminal Minds (11.80%), The Defenders (9.50%), Survivor: Nicaragua (8.80%), The Middle (3.60%), Better With You (0.00%), America's Next Top Model (0.00%), Modern Family (-5.90%), Undercovers (-7.10%), Cougar Town (-9.10%), Hellcats (-10.00%), Law & Order: Special Victims Unit (-19.20% vs. 10/20/10), Law & Order: Los Angeles (-20.80% vs. 10/20/10).

In late-night metered market ratings, NBC's "Leno" (3.1/8) took top honors over ABC's "Nightline" (3.0/7) and CBS's "Letterman" (2.8/7). Rounding out the night then were "Kimmel" (1.5/5) on ABC "Ferguson" (1.4/5) on CBS and "Fallon" (1.6/5) and "Daly" (1.0/4) on NBC.


Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (11/4/09):

FOX (21.15 million viewers, #1; adults 18-49: 6.9, #1) wrapped its 2009 coverage on top with the "World Series, Game 6" (21.15 million viewers, #1; adults 18-49: 6.9, #1).

A distant second place then went to CBS (10.15 million viewers, #2; adults 18-49: 2.7, #2) with its mix of "The New Adventures of Old Christine" (6.99 million viewers, #6; adults 18-49: 2.1, #7), "Gary Unmarried" (6.67 million viewers, #8; adults 18-49: 2.0, #T8), "Criminal Minds" (11.98 million viewers, #2; adults 18-49: 3.2, #3) and "CSI: NY" (11.64 million viewers, #3; adults 18-49: 2.7, #T4).

Next up was ABC (6.01 million viewers, #4; adults 18-49: 2.1, #3) with new episodes of "Hank" (5.33 million viewers, #11; adults 18-49: 1.4, #13), "The Middle" (6.14 million viewers, #10; adults 18-49: 2.0, #T8), "Modern Family" (8.59 million viewers, #4; adults 18-49: 3.4, #2), "Cougar Town" (6.68 million viewers, #7; adults 18-49: 2.7, #T4) and "Eastwick" (4.60 million viewers, #13; adults 18-49: 1.6, #12).

Meanwhile, NBC (6.44 million viewers, #3; adults 18-49: 1.8, #4) offered up new episodes of "Mercy" (6.60 million viewers, #9; adults 18-49: 1.7, #T10), "Law & Order: Special Victims Unit" (7.99 million viewers, #5; adults 18-49: 2.5, #6) and "The Jay Leno Show" (4.73 million viewers, #12; adults 18-49: 1.3, #14).

And finally, a new "America's Next Top Model" (3.96 million viewers, #14; adults 18-49: 1.7, #T10) lead into a repeat of "The Vampire Diaries" (1.43 million viewers, #15; adults 18-49: 0.7, #15) on The CW (2.69 million viewers, #5; adults 18-49: 1.2, #5).

Source: Nielsen Media Research





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