or


[11/11/10 - 08:40 AM]
ABC Towers Over Wednesday with "The 44th Annual CMA Awards"
ABC spins the numbers for Wednesday, November 10.

[via press release from ABC]

ABC Towers Over Wednesday with the 44th Annual CMA Awards

Some early points, ahead of the regular press release:

With the Net's broadcast of "The 44th Annual CMA Awards," ABC towered over Wednesday's prime, beating out its nearest competition on the evening by 5.8 million viewers (16.5 million vs. 10.7 million - CBS) and by 74% in Adults 18-49 (4.7/13 vs. 2.7/8 - CBS and Fox tied). In fact ABC's Adult 18-49 winning advantage on the night with the "CMA Awards" increased noticeably year to year (74% vs. 66% in 2009). ABC ranked No. 1 in all 6 half-hours of the night in both Total Viewers and Adults 18-49. In fact it was a clean sweep on the evening, as the Net finished No. 1 on Wednesday across all key Adult, Men and Women demographics (18-34/18-49/25-54), as well as among Teens 12-17 and Kids 2-11.

· Retaining 96% of its overall audience from last year with its 2nd most-watched telecast since 2005, the "CMA Awards" posted its highest Men 18-34 number in 4 years and its best number with Kids 2-11 in 5 years - since 2006 and 2005, respectively.

· ABC's 2010 telecast of the "CMA Awards" bested CBS' 2010 telecast of the "ACM Awards" in April by 3.5 million viewers and by 47% in Adults 18-49 (CBS' "ACM Awards" on 4/18/10 = 13.0 million viewers and 3.2/8 in AD18-49).

· An estimated 33.8 million viewers watched at least some portion of "The 44th Annual CMA Awards" on ABC during its 3-hour broadcast - unduplicated Viewers 2+ that watched 6 minutes or more of the telecast.

Quick Take for Wednesday, November 10, 2010 (Fast Affiliate Live + Same Day Ratings)

With "The 44th Annual CMA Awards," ABC Towers Over Wednesday Night, Beating its Nearest Competitors by 5.8 Million Viewers and by 74% in Adults 18-49

In Viewers and Young Adults, ABC Marks its Top Wednesday in 1 Year, While Posting its Highest Adult 18-49 Number on Any Night This Season

ABC's "CMA Awards" Attracts its 2nd Largest Audience Since 2005, Earns its Best Men 18-34 Number in 4 Years and Hits its Top Kids 2-11 Number in 5 Years

ABC's 2010 "CMA Awards" Overshadows CBS' 2010 "ACM Awards" Telecast

"The 44th Annual CMA Awards" (8:00-11:00 p.m.)

With the Net's broadcast of "The 44th Annual CMA Awards," ABC towered over Wednesday's prime, beating out its nearest competition on the evening by 5.8 million viewers (16.5 million vs. 10.7 million - CBS) and by 74% in Adults 18-49 (4.7/13 vs. 2.7/8 - CBS and Fox tied). In fact ABC's Adult 18-49 winning advantage on the night with the "CMA Awards" increased noticeably year to year (74% vs. 66% in 2009). ABC ranked No. 1 in all 6 half-hours of the night in both Total Viewers and Adults 18-49. In fact it was a clean sweep on the evening, as the Net finished No. 1 on Wednesday across all key Adult, Men and Women demographics (18-34/18-49/25-54), as well as among Teens 12-17 and Kids 2-11. During the show's final hour (4.7/14), ABC produced the highest non-sports Adult 18-49 number for any network in the 10 o'clock hour on any night this season.

· In viewers and young adults, ABC posted its strongest Wednesday results in 1 year - since 11/11/10.

· The Network hit its best Adult 18-49 number on any night this season, while delivering the top non-sports rating for any evening on any night this season.

· Retaining 96% of its overall audience from last year (16.5 million vs. 17.2 million) with its 2nd most-watched telecast since 2005, the "CMA Awards" posted its highest Men 18-34 number in 4 years and its best number with Kids 2-11 in 5 years - since 2006 and 2005, respectively.

· ABC's 2010 telecast of the "CMA Awards" bested CBS' 2010 telecast of the "ACM Awards" in April by 3.5 million viewers and by 47% in Adults 18-49 (CBS' "ACM Awards" on 4/18/10 = 13.0 million viewers and 3.2/8 in AD18-49).

· An estimated 33.8 million viewers watched at least some portion of "The 44th Annual CMA Awards" on ABC during its 3-hour broadcast - unduplicated Viewers 2+ that watched 6 minutes or more of the telecast.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 38% currently, from 33% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Ratings), 11/10/10.





  [november 2010]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[08/28/15 - 08:47 AM]
"Food Fighters" Matches Its Season High in 18-49
NBC spins the numbers for Thursday, August 27.

[08/28/15 - 08:38 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Continue Win Streak for CBS
The Eye has won the past 11 Thursdays among total viewers and adults 18-49.

[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.

[08/27/15 - 08:53 AM]
"The Carmichael Show" Is the Most-Watched Summer Comedy Debut Since 2007, Wins the Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, August 26.

[08/27/15 - 08:43 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
"America's Got Talent" is the most-watched series while "Big Brother" leads the adults 18-49 race.

[08/26/15 - 08:42 AM]
NBC Wins Tuesday Among the Big 4 in All Key Measures, Sweeps Six of Six Half-Hours Among Those Nets in Adults 18-49
NBC spins the numbers for Tuesday, August 25.

[08/26/15 - 08:27 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos for Sixth Consecutive Week
"America's Got Talent" paves the way for another victory by the Peacock.

[08/25/15 - 01:03 PM]
"48 Hours: Decades of Deceit" Is Saturday's #1 Broadcast at 10:00 PM with Adults 25-54, Adults 18-49 and Viewers
CBS spins the numbers for Saturday, August 22.

[08/25/15 - 09:03 AM]
"Live with Kelly and Michael" Is the Week's No. 1 Syndie Talker in All Key Measures
Disney/ABC Domestic Television spins the numbers for the week of August 10-14.

[08/25/15 - 08:43 AM]
Monday's Broadcast Ratings: ABC, NBC Share Top Demo Honors
The Alphabet's "Bachelor in Paradise" surges 20% from last week among adults 18-49.

[08/25/15 - 08:43 AM]
NBC Ties for the Monday Win Among the Big 4 in 18-49
NBC spins the numbers for Monday, August 24.

[08/25/15 - 08:37 AM]
"Bachelor in Paradise" and "Bachelor in Paradise: After Paradise" Both Hit Series Highs in Overall Viewers and Young Adults
ABC spins the numbers for Monday, August 24.

[08/24/15 - 01:46 PM]
"Fear the Walking Dead" Becomes the #1 Series Premiere in Cable History in Total Viewers and All Key Demos
AMC spins the numbers for Sunday, August 23.

[08/24/15 - 01:40 PM]
Investigation Discovery Shatters Network Records with the New Season Premiere of "Homicide Hunter: Lt. Joe Kenda," Delivering 3.8 Million Viewers P2+
Investigation Discovery further spins the numbers for Tuesday, August 18.

[08/24/15 - 12:43 PM]
"Under the Dome" Is the Week's Top Program in Live +7-Day Lift in Viewers and Adults 18-49 for the Second Straight Week
CBS further spins the numbers for the week of August 3-9.