or


[01/27/11 - 03:00 PM]
Discovery Channel Continues New Series Success With Premieres of "Sons of Guns" and "Desert Car Kings"
Discovery spins the numbers for Wednesday, January 26.

[via press release from Discovery]

DISCOVERY CHANNEL CONTINUES NEW SERIES SUCCESS WITH PREMIERES OF "SONS OF GUNS" AND "DESERT CAR KINGS"

Discovery Channel's new 2011 series continue to resonate with viewers. Driven by tune-in for the Wednesday, January 26 primetime line-up, Discovery Channel finished as the #3 ad-supported cable network for delivery among Men 18-49. The premiere of two original new series, SONS OF GUNS and DESERT CAR KINGS, posted double-digit gains in most key demos, compared to the year-ago time slots (1Q10, WED, 9PM, 10PM). These premiere series - plus newcomers GOLD RUSH: ALASKA and FLYING WILD ALASKA - have all been top performers (Top-10 ASCO programs for delivery in key demos) on their respective evenings.

The two 30-minute episodes of SONS OF GUNS were tops among men on Wednesday evening, with the 9PM and 9:30PM telecasts the #8 and #4 cable programs among Men 25-54 delivery (no exclusions), respectively. The 9PM premiere, Civil War Cannon/Shotgun, earned a 1.11 HH / 0.65 P25-54 AA%, delivering 1.49 million people (P2+). This built to the 9:30PM premiere of Master Key, which earned a 1.23 HH / 0.78 P25-54 AA%, delivering 1.69 million people (P2+).

The 10PM DESERT CAR KINGS premiere, Parts and Restoration, was the #7 non-fiction cable program among Men 18-49 on Wednesday evening (#8 among Men 25-54, excluding sports/news), and earned a 0.90 HH / 0.64 P25-54.

New episodes of SONS OF GUNS and DESERT CAR KINGS continue Wednesday, February 2 at 9PM and 10PM, respectively.

Source: NHI. Live+SD AA(000).





  [january 2011]  
S
M
T
W
T
F
S
      


· DESERT CAR KINGS (DISCOVERY)
· FLYING WILD ALASKA (DISCOVERY)
· GOLD RUSH (DISCOVERY)
· SONS OF GUNS (DISCOVERY)











most recent ratings | view all posts
[01/27/15 - 08:49 AM]
"48 Hours: Kiss of Death and the Google Executive" Is Saturday's #1 Program with Viewers
CBS spins the numbers for Saturday, January 24.

[01/27/15 - 08:45 AM]
"The Celebrity Apprentice" Matches the Highest 18-49 Rating Among 12 Telecasts in Its Prior Cycle
NBC spins the numbers for Monday, January 26.

[01/27/15 - 08:34 AM]
Monday's Broadcast Ratings: ABC, "The Bachelor" Win Tight Demo Race
Plus: "Super Bowl's Greatest Commercials 2015" on CBS is the night's most-watched program.

[01/27/15 - 08:31 AM]
ABC Wins Monday in Adults 18-49 with "The Bachelor" as the Night's No. 1 Show
ABC spins the numbers for Monday, January 26.

[01/26/15 - 12:42 PM]
3.3 Million Total Viewers Sign Up for "Sons of Liberty"
History spins the numbers for Sunday, January 25.

[01/26/15 - 12:35 PM]
"Bring It!" Returns with 1.8 Million Viewers
Lifetime spins the numbers for Friday, January 23.

[01/26/15 - 08:48 AM]
"The 63rd Annual Miss Universe Pageant" Earned the Event's Top 18-49 Score Since August 23, 2009 and Was the Most-Watched Since July 23, 2006
NBC spins the numbers for Sunday, January 25.

[01/26/15 - 08:30 AM]
Sunday's Broadcast Ratings: "Miss Universe Pageant" Powers NBC to Demo Victory
Plus: CBS leads the night among total viewers.

[01/25/15 - 08:43 AM]
Saturday's Broadcast Ratings: UFC Leads FOX to Top Demo Spot
CBS then is the most-watched network last night.

[01/25/15 - 08:31 AM]
"Saturday Night Live" with Host Blake Shelton Is the #2 "SNL" So Far This Season in Metered-Market Households
NBC spins the numbers for Saturday, January 24.

[01/24/15 - 08:50 AM]
"Constantine" Delivers Its Most-Watched Episode Since November 21
NBC spins the numbers for Friday, January 23.

[01/24/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, CBS and NBC All Share Demo Crown
Repeats of "Blue Bloods" and "Shark Tank" lead the night in total viewers and adults 18-49, respectively.

[01/24/15 - 08:33 AM]
ABC's Encore "Shark Tank" Is Friday's #1 Show in Adults 18-49 - Most-Watched-Ever Repeat for the Show
ABC spins the numbers for Friday, January 23.

[01/23/15 - 10:38 AM]
"The Tonight Show" Outperforms ABC, CBS Timeslot Competition for Week of Jan. 12-16
NBC spins the late-night numbers for the week of January 12-16.

[01/23/15 - 10:23 AM]
"Nightline" Is #1 for the Week, #1 in Total Viewers 12 of Last 13 Weeks
ABC spins the late-night numbers for the week of January 12-16.