or


[01/27/11 - 03:00 PM]
Discovery Channel Continues New Series Success With Premieres of "Sons of Guns" and "Desert Car Kings"
Discovery spins the numbers for Wednesday, January 26.

[via press release from Discovery]

DISCOVERY CHANNEL CONTINUES NEW SERIES SUCCESS WITH PREMIERES OF "SONS OF GUNS" AND "DESERT CAR KINGS"

Discovery Channel's new 2011 series continue to resonate with viewers. Driven by tune-in for the Wednesday, January 26 primetime line-up, Discovery Channel finished as the #3 ad-supported cable network for delivery among Men 18-49. The premiere of two original new series, SONS OF GUNS and DESERT CAR KINGS, posted double-digit gains in most key demos, compared to the year-ago time slots (1Q10, WED, 9PM, 10PM). These premiere series - plus newcomers GOLD RUSH: ALASKA and FLYING WILD ALASKA - have all been top performers (Top-10 ASCO programs for delivery in key demos) on their respective evenings.

The two 30-minute episodes of SONS OF GUNS were tops among men on Wednesday evening, with the 9PM and 9:30PM telecasts the #8 and #4 cable programs among Men 25-54 delivery (no exclusions), respectively. The 9PM premiere, Civil War Cannon/Shotgun, earned a 1.11 HH / 0.65 P25-54 AA%, delivering 1.49 million people (P2+). This built to the 9:30PM premiere of Master Key, which earned a 1.23 HH / 0.78 P25-54 AA%, delivering 1.69 million people (P2+).

The 10PM DESERT CAR KINGS premiere, Parts and Restoration, was the #7 non-fiction cable program among Men 18-49 on Wednesday evening (#8 among Men 25-54, excluding sports/news), and earned a 0.90 HH / 0.64 P25-54.

New episodes of SONS OF GUNS and DESERT CAR KINGS continue Wednesday, February 2 at 9PM and 10PM, respectively.

Source: NHI. Live+SD AA(000).





  [january 2011]  
S
M
T
W
T
F
S
      


· DESERT CAR KINGS (DISCOVERY)
· FLYING WILD ALASKA (DISCOVERY)
· GOLD RUSH (DISCOVERY)
· SONS OF GUNS (DISCOVERY)





most recent ratings | view all posts
[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.

[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.

[08/22/16 - 08:44 AM]
"The Voice" Generates Strong Sampling, Delvering the Top "Voice" 18-49 Rating Since March
NBC spins the numbers for Sunday, August 21.

[08/22/16 - 08:22 AM]
ABC's Sunday Fun & Games Lineup Grows Against Olympics Closing Ceremony
ABC spins the numbers for Sunday, August 21.

[08/21/16 - 10:59 AM]
Saturday's Broadcast Ratings: NBC Rides Penultimate Night of Olympic Games to Victory
The Peacock continues its streak of victories in total viewers and adults 18-49.

[08/20/16 - 09:16 AM]
Friday's Broadcast Ratings: NBC Tops Charts with Olympic Games, "Superstore"
The Peacock leads the evening among total viewers and adults 18-49.

[08/20/16 - 08:42 AM]
"Superstore's" Post-Olympic Telecast Generates Strong Sampling
NBC spins the numbers for Friday, August 19.

[08/19/16 - 10:33 AM]
Hallmark Channel's Newest Original Primetime Series, "Chesapeake Shores" Premieres to a Strong Start
The Hallmark Channel spins the numbers for the week of August 8-14.

[08/19/16 - 08:40 AM]
Thursday's Broadcast Ratings: NBC Rides Olympic Games to Another Win
The Peacock dominates the evening in total viewers and adults 18-49.

[08/19/16 - 06:38 AM]
NBC Ranks #1 In Primetime for 115th Consecutive Night of Summer Olympics
NBC spins the numbers for Thursday, August 18.