or


[02/08/11 - 12:35 PM]
Justin Bieber-Hosted Night of Premieres on Nick Draws 9 Million Viewers
Nickelodeon spins the numbers for Saturday, February 5.

[via press release from Nickelodeon]

BIEBER PLUS NICK CLICKS WITH VIEWERS!

Nine Million Viewers Tune in to Justin Bieber-Hosted Evening of Premieres of Victorious, Big Time Rush and True Jackson, VP

NEW YORK - Feb. 8, 2011 - Nickelodeon kicked off its "Crush Week" with a special night (Saturday, Feb. 5, 2011, 8-9:30 p.m. ET/PT) of brand-new episodes of Victorious, Big Time Rush and True Jackson VP, hosted by platinum-selling pop sensation Justin Bieber--drawing 9 million total viewers and beating broadcast and basic cable with all kid and tween demos in the time period. Victorious "The Wood" (8 p.m. ET/PT) scored 4.4 million total viewers and won its timeslot on all TV with all kid and tween demos. Big Time Rush "Big Time Crush" (8:30 p.m. ET/PT), drew 3.9 million total viewers and scored basic cable's top spot in its time period and on all TV with all kid demos. True Jackson, VP "True Fame!" (9 p.m. ET/PT) drew 3.1 million total viewers, scoring its highest-rated telecast with kids since 2009.

Victorious "The Wood" kicked off the night and won it's time period with kids 6-11 (9.7/2.0 million), tweens 9-14 (8.0/1.7 million) and kids 2-11 (6.8/2.4 million). The half-hour episode bested the competition by huge triple-digits with total viewers (4.4 million, +119%) kids 6-11 (+112%), tweens 9-14 (+129%) and kids 2-11 (+100%). The telecast also ranks as the week's top live-action program with kids 2-11 and kids 6-11 on broadcast and basic cable. "The Wood" follows the Victorious gang as they find out they'll be the stars of a new reality show being filmed at Hollywood Arts.

Big Time Rush "Big Time Crush" topped basic cable in its time slot with total viewers (3.9 million) and all TV with kids 6-11(8.8/1.9 million), tweens 9-14 (7.6/1.6 million) and kids 2-11 (6.5/2.3 million). The episode posted double-digit gains over last year's like time period and bested the competition by double-digits with kids 6-11 (+83%), tweens 9-14 (+73%) and kids 2-11 (+76%). The telecast also ranks as the number two live-action program for the week with kids 2-11 and kids 6-11 (behind only Victorious). "Big Time Crush," follows Kendall and Jo as they help Carlos find a date, and Logan flirts with a new girl while still confused about his feeling for Camille. James wants to help Katie get closer to her new crush, but becomes like an overprotective father instead.

True Jackson, VP "True Fame!" closed the night with 3.1 million total viewers and scored the top spot in its time period with kids 6-11 and tweens 9-14. The episode also posted double-digit gains over last year with all kid and tween demos averaging a 7.0//1.5 million K6-11 (+30%), 5.9/1.3 million T9-14 (+31%) and 5.1/1.8 million K2-11 (+28%). In "True Fame!" after a newspaper article is written about True, she gets a glimpse of what it feels like to be famous when actor Leon Thomas invites her to an awards show. However this sudden rise in popularity makes Jimmy jealous and puts Jimmy and True's relationship in jeopardy.

Led by premieres of Nickelodeon's hit live-action roster the network closed the week (1/31/11 - 2/6/11) averaging 2.4 million total viewers, a 3.7/1.3 million K2-11; a 3.2/693,000 K6-11; a 2.3/499,000 T9-14; and bested its nearest competitor by double-digits with kids 2-11 (+28%), kids 6-11 (+10%) and total viewers (+33%). The net's weekly win was also fueled by Bubble Guppies, the latest addition to Nick's hit preschool slate, which posted impressive increases over its premiere week average with kids 2-5 (+9%) and total viewers (+14%). For the week the series averaged a 7.4/1.0 million K2-5 and 2.1 million total viewers.

###

Source: NMR, Live + Same Day data, 1/31/11 - 2/6/11, Cume data: NMR, Npower, Live + Same Day data, 2/5/11, 8p-930p, minimum 1 minute qualifier





  [february 2011]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











most recent ratings | view all posts
[08/29/14 - 09:03 AM]
Thursday's Broadcast Ratings: Another Week, Another "Big Brother" Victory
CBS leads the night once again among adults 18-49 and total viewers.

[08/29/14 - 07:35 AM]
BBC America's "Intruders" Pulls 1.223 Million Viewers
BBC America further spins the numbers for Saturday, August 23.

[08/28/14 - 08:36 AM]
"America's Got Talent" Wins Its Time Slot Among the Big 4 in Every Key Measure and Is the #1 Show of the Night in Total Viewers
NBC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:29 AM]
ABC's "Motive" Finale Is Up 13% to Tie a 10-Week High and Grows Over Its Year-Ago Finale
ABC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: "Big Brother" Puts CBS on Top in Demos
Plus: "America's Got Talent" helps NBC lead the night among total viewers.

[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.

[08/26/14 - 07:49 AM]
"The 66th Primetime Emmy(R) Awards" Posts NBC's Highest-Rated Monday in Metered-Market Households, Excluding Olympics, In Seven Years
NBC spins the numbers for Monday, August 25.