or


[02/10/11 - 08:43 AM]
ABC's "Mr. Sunshine" Opens Big
ABC spins the numbers for Wednesday, February 9.

[via press release from ABC]

ABC's "Mr. Sunshine" Opens Big

Some early points on ABC's debut of Mr. Sunshine at 9:30pm last night, ahead of the regular press release:

· In Total Viewers (10.6 million) and Adults 18-49 (3.7/10), Mr. Sunshine stands as ABC's highest-rated mid-season scripted debut in nearly 4 years - since 3/15/07.

· In Total Viewers and Adults 18-49, Mr. Sunshine posted ABC's best series numbers in the Wednesday 9:30-10pm time period in 16 months - since 9/23/09 and 9/30/09, respectively.

ABC Marks its Strongest Regular Wednesday this Season

Some early points on ABC's Wednesday night, ahead of the regular press release:

As its Wednesday line-up returned to originals for the first time in three weeks, ABC finished a strong #2 to an Idol-led Fox in Adults 18-49, beating all-original programming on CBS by 22% and on NBC by 33%.

· In viewers and young adults, ABC marked its strongest Wednesday of the season with regular programming on the night.

At 8pm for the 4th week in a row, ABC's The Middle took full control of its non-Idol competition in viewers and young adults, towering over NBC's first-run Minute to Win It and CBS' season finale of Live to Dance.

· The Middle scored its highest-ever numbers against American Idol in Total Viewers and Adults 18-49.

At 8:30pm like its lead-in, ABC's Better With You finished #2 to Idol in viewers and young adults, dominating the second half-hours of Minute to Win It and Live to Dance.

· Better With You grew over its most-recent first-run telecast three weeks ago against Idol (on 1/19/11) by 6% in Total Viewers.

On its return to original at 9pm, ABC's Modern Family shot to the top of its half-hour to stand as Wednesday's #1 scripted TV show in Adults 18-49 for its 14th consecutive original airing this season.

· Modern Family matched a series-high in Total Viewers and posted its 3rd highest Adult 18-49 number.

At 9:30pm, the series debut of Mr. Sunshine premiered as ABC's biggest debut of this season among Adults 18-49 and the Net's best overall series opener since November 2009 - since 11/3/09 .

· Among Adults 18-49, Mr. Sunshine stands as ABC's highest rated mid-season scripted debut in nearly 4 years - since 3/15/07.

· In viewers and young adults, Mr. Sunshine posted ABC's best series numbers in the Wednesday 9:30-10pm time period in over 16 months - since 9/23/09 and 9/30/09, respectively.

In the 10 o'clock hour, ABC's Off the Map continued to deliver strong year-over-year gains for the Network, improving the hour in both Total Viewers (+19%) and Adults 18-49 (+19%), over the year-ago night with original drama programming (Ugly Betty). Off the Map attracted its biggest audience in 3 weeks.

Quick Take for Wednesday, February 9, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC Marks its Best Regular Wednesday This Season in Viewers and Young Adults

"The Middle" Generates its Highest-Ever Numbers Against "American Idol"

"Better with You" Takes Full Control of its Non-"Idol" Competition at 8:30pm

"Modern Family" Equals its Biggest Audience Ever and Stands as Wednesday's No. 1 Scripted TV Show in Adults 18-49 for its 14th Straight Original Airing

"Mr. Sunshine" Stands as ABC's Top Midseason Scripted Debut in Over 3 Years

With its Biggest Audience in 3 Weeks, ABC's "Off the Map" Continues to Produce Substantial Year-Over-Year Increases in Wednesday's 10pm Hour

Wednesday Night (8:00-11:00 p.m.)

As its Wednesday lineup returned to originals for the first time in three weeks, ABC (2.8/8) finished a strong No. 2 to an "Idol"-led Fox in Adults 18-49, beating all-original programming on CBS by 22% (2.3/6) and on NBC by 33% (2.1/6).

· In viewers (8.4 million) and young adults (2.8/8), ABC marked its strongest Wednesday of the season with regular programming on the night.

"The Middle" (8:00-8:30 p.m.)

At 8:00 p.m. for the 4th week in a row, ABC's "The Middle" took full control of its non-"Idol" competition in viewers and young adults (8.8 million and 2.6/7), towering over NBC's first-run "Minute to Win It" (4.6 million and 1.2/3) and CBS' season finale of "Live to Dance" (4.9 million and 1.0/3).

· "The Middle" scored its highest-ever numbers against "American Idol" in Total Viewers and Adults 18-49.

"Better with You" (8:30-9:00 p.m.)

At 8:30 p.m. like its lead-in, ABC's "Better with You" finished No. 2 to "Idol" in viewers and young adults (6.8 million and 2.0/5), dominating the second half-hours of "Minute to Win It" (5.0 million and 1.4/4) and "Live to Dance" (4.8 million and 0.9/2).

· "Better with You" grew over its most-recent first-run telecast three weeks ago against "Idol" (on 1/19/11) by 6% in Total Viewers (6.8 million vs. 6.4 million).

"Modern Family" (9:00-9:30 p.m.)

On its return to original at 9:00 p.m., ABC's "Modern Family" shot to the top of its half-hour to stand as Wednesday's No. 1 scripted TV show in Adults 18-49 (5.0/13) for its 14th consecutive original airing this season.

· "Modern Family" matched a series-high in Total Viewers (13.1 million) and posted its 3rd highest Adult 18-49 number (5.0/13).

"Mr. Sunshine" (9:30-10:00 p.m.)

At 9:30 p.m., opening as ABC's biggest series debut this season among Adults 18-49 (3.7/10), "Mr. Sunshine" qualified as the Net's highest-rated midseason scripted premiere in over 3 years - since 1/31/08. In fact, the new ABC comedy was TV's biggest midseason scripted premiere since the same date to open without the advantage of an "American Idol" lead-in or an NFL boost.

· In viewers (10.6 million) and young adults (3.7/10), "Mr. Sunshine" posted ABC's best series numbers in the time period in over 16 months - since 9/23/09 and 9/30/09, respectively.

"Off the Map" (10:00-11:00 p.m.)

In the 10 o'clock hour, ABC's "Off the Map" continued to deliver strong year-over-year gains for the Network, improving the hour in both Total Viewers (+19% - 5.6 million vs. 4.7 million) and Adults 18-49 (+19% - 1.9/5 vs. 1.6/5) over the year-ago night with original drama programming ("Ugly Betty").

· "Off the Map" attracted its biggest audience in 3 weeks.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 39% currently, from 35% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 2/9/11.





  [february 2011]  
S
M
T
W
T
F
S
  


· MR SUNSHINE (ABC)
· OCTOBER ROAD (ABC)









most recent ratings | view all posts
[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.

[11/25/14 - 08:39 AM]
"Live with Kelly and Michael" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of November 10-14.

[11/25/14 - 08:36 AM]
"Dancing with the Stars" Scores Season Highs and Is Up Year to Year
ABC spins the numbers for Monday, November 24.

[11/24/14 - 03:24 PM]
Thursday's "Kimmel" Is the Show's 2nd-Most-Social Episode Ever/Celebrities Read Mean Tweets #8 is the Biggest Yet in the Series
ABC spins the digital numbers for Thursday, November 20.