or


[02/10/11 - 03:46 PM]
"Justified" Posts 3.47 Million Viewers in Second Season Premiere
FX spins the numbers for Wednesday, February 9.

[via press release from FX]

Justified Ratings - Season 2 Premiere Episode - The Nationals

Source: The Nielsen Company Live+Same Day

Last night's (2/9/11, 10 PM) season two premiere episode of FX's critically acclaimed drama Justified posted a very solid second season premiere, posting an increases of +43% in Adults 18-49 (1.74 million vs. 1.22 million) and +42% in Total Viewers (3.47 million vs. 2.43 million) over it season one average .

It ranked #1 in its basic cable time period in Adults and Men 18-49, Adults and Men 25-54 and Total Viewers. What's more, Justified - along with the broadcast premiere of theatrical Wanted - drove FX to rank #1 for the night in basic cable in all key adult and men demos: P/M18-49; P/M18-34; and P/M25-54, and #2 in Total Viewers. Data set attached; Live+Same Day 000s.

Vs. Year-Ago Premiere and Season Average

Justified posted across-the-board gains compared to its Season 1 norm - for example, by +43% in P18-49 (1,743 vs. 1,223); +43% in M18-49 (1,134 vs. 796); +59% in P18-34 (887 vs. 559); +36% in P25-54 (1,818 vs. 1,337); and +42% in Total Viewers (3,466 vs. 2,433). What's more, Justified's second-season premiere is its third most-watched telecast to date in P18-49 behind its first two telecasts last season; among W18-34, last night's telecast stands as its most-watched telecast to date and its second most-watched in W18-49 and W25-54. Finally, Justified retained 85% of its season one premiere in P18-49 with retention stronger in W18-49 than M18-49 (98% vs. 80%).

Vs. Lead-in: Justified's movie lead-in, the broadcast premiere of Wanted, notched a stellar 1,517 to rank as Justified's most-watched lead-in to date. In fact, Wanted was +49% stronger than Justified's year ago series premiere lead-in, Live Free or Die Hard (1,517 vs. 1,020).

· From Wanted, Justified gained virtually across the board: +15% in P18-49, +20% in M18-49, +22% in P25-54, +31% in M25-54, and +24% in Total Viewers.

Rank in its Basic Cable Time Period (Wednesday, 1000 - 1100P): Justified ranked #1 in its basic cable time period in P/M18-49, P/M25-54, and Total Viewers; Justified ranked #2 in P/M18-34.

· For example, in P18-49 Justified (1,743) outdelivered Storage Wars (2x)/A&E by +5% (1,663); Top Chef/Bravo by +11% (1,570); American Dad (2x)/Adult Swim by +20% (1,447); college basketball/ESPN by +44% (1,211), NCIS/USA by +64% (1,066); I Used to Be Fat/MTV by +84% (946), Restaurant Impossible/FOOD by +91% (911); and Are We There Yet (2x)/TBS by more than double (828).

FX for the Night: Justifed and Wanted powered FX to top four ranks for the night in basic cable across the board: #1 in P/M18-49, P/M18-34, and P/M25-54; #2 in Total Viewers and W18-34; #3 in W25-54; and #4 in W18-49. For example, in P18-49 FX @ #1 (1,520) outdelivered A&E by +35% (1,127); USA by +46% (1,040); ESPN by +48% (1,025); TBS by +74% (872) � and #10-ranked TNT by +132% (655).

Median Age/Audience Composition, Season 2 [P] vs. Season 1 Norm:

· Median Age: virtually identical (46 vs. 47)

· Male/Female Split: 64%/36% -- identical to Season 1

· P18-49 skew of 50% is also identical to Season 1





  [february 2011]  
S
M
T
W
T
F
S
  


· JUSTIFIED (FX)











most recent ratings | view all posts
[10/30/14 - 02:17 PM]
52 Million Viewers Tune-In to World Series Game 7
FOX Sports spins the numbers for Wednesday, October 29.

[10/30/14 - 11:20 AM]
"The Tonight Show" Defeats Letterman, Kimmel in All Key Ratings Categories for Week of Oct. 20-24
NBC spins the late-night numbers for the week of October 20-24.

[10/30/14 - 09:16 AM]
NBC Posts Record-Setting Soccer Weekend with Most-Watched Premier League & MLS Matches
NBC spins the numbers for the weekend of October 25-26.

[10/30/14 - 08:50 AM]
Bounce TV Posts Double-Digit Primetime Viewership Gains Among HHs, A18-49 & A25-54 in October
Bounce TV spins the numbers for the month of October to date.

[10/30/14 - 08:39 AM]
Wednesday's Broadcast Ratings: World Series Wraps on Top for FOX
Plus: The CW's "Arrow" and "The 100" see double-digit weekly gains despite said competition.

[10/30/14 - 08:35 AM]
"The Mysteries of Laura" Retains 92% of the Prior Week's Rating in Adults 18-49
NBC spins the numbers for Wednesday, October 29.

[10/30/14 - 08:23 AM]
ABC's Wednesday Builds Against the Deciding Game 7 of the 2014 World Series
ABC spins the numbers for Wednesday, October 29.

[10/30/14 - 08:19 AM]
October Is a Record-Breaking Month for DIY Network
DIY Network spins the numbers for the month of October to date.

[10/30/14 - 07:39 AM]
ABC Scores Its 2nd-Best Performance in Late-Night This Season in Total Viewers
ABC spins the late-night numbers for the week of October 20-24.

[10/29/14 - 03:25 PM]
Duggar Wedding Rings in Record Ratings for TLC
TLC spins the numbers for Tuesday, October 28.

[10/29/14 - 10:23 AM]
ABC Leads Season in Non-Sports Adults 18-49 with Top Dramas, #1 New Show and #1 New Comedy
ABC further spins the numbers for the season to date.

[10/29/14 - 08:50 AM]
"The Voice" Ranks as the #1 Non-Sports Telecast of the Night on the Big 4 in 18-49
NBC spins the numbers for Tuesday, October 28.

[10/29/14 - 08:33 AM]
ABC's Tuesday Night Grows Week to Week Against the 2014 World Series
ABC spins the numbers for Tuesday, October 28.

[10/29/14 - 08:32 AM]
Tuesday's Broadcast Ratings: FOX Rides the World Series to Another Demo Victory
Plus: "Marvel's Agents of SHIELD" on ABC grows by double-digits from last week among adults 18-49.

[10/29/14 - 08:32 AM]
HGTV Ranked Among Top 10 Networks for Sixth Consecutive Month
HGTV spins the numbers for the month of October to date.