or


[02/25/11 - 12:19 PM]
Jay Leno Is #1 vs. "Late Show" and "Nightline" for the Ratings Week of Feb. 14-18
NBC spins the late-night numbers for the week of February 14-18.

[via press release from NBC]

JAY LENO IS #1 VS. 'LATE SHOW' AND 'NIGHTLINE' FOR THE RATINGS WEEK OF FEB. 14-18

'TONIGHT' OUT-DELIVERS 'LATE SHOW' AND 'NIGHTLINE' IN 18-49 VIEWERS, TOTAL VIEWERS AND MOST OTHER KEY CATEGORIES

AT 12:35 A.M. ET, JIMMY FALLON TOPS 'LATE LATE SHOW' AND 'KIMMEL' IN 18-49 VIEWERS AND TOTAL VIEWERS

SEASON TO DATE, 'TONIGHT' IS UP 44 PERCENT IN TOTAL VIEWERS VS. LAST YEAR AND JIMMY FALLON INCREASES BY 23 PERCENT

'LAST CALL WITH CARSON DALY' GROWS SEASON TO DATE BY 10 PERCENT IN 18-49 VIEWERS AND 26 PERCENT IN TOTAL VIEWERS

UNIVERSAL CITY, Calif. - February 25, 2011 - NBC's "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" have generated #1 finishes for the late-night week of February 14-18, with Jay beating CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" in viewers 18-49, total viewers and most other key demographics. At 12:35 a.m. ET, Jimmy Fallon also topped CBS's "Late Late Show with Craig Ferguson" and "Kimmel" in 18-49 viewers, total viewers and most other key categories.

While "Tonight" and "Late Show" both rounded to a 0.9 rating for the week in adults 18-49, "Tonight" won by a 7 percent margin in viewers 18-49 (1.240 million adults 18-49 vs. 1.162 million). At 12:35 a.m. ET, Jimmy Fallon's margin over "Late Late Show" in viewers 18-49 was 19 percent (818,000 vs. 685,000).

Versus the first 22 weeks of last season, "Tonight" is up 44 percent in total viewers (3.902 million vs. 2.715 million), while "Late Show" is down 14 percent (3.615 million vs. 4.195 million). At 12:35 a.m. ET, Jimmy Fallon is up 23 percent versus his year-ago pace in total viewers (1.781 million vs. 1.452 million), while "Late Late Show" is down 9 percent (1.777 million vs. 1.954 million).

At 1:35 a.m. ET, "Last Call with Carson Daly" is up so far this season versus one year ago by 10 percent in 18-49 viewers (500,000 vs. 454,000) and up 26 percent in total viewers (1.005 million vs. 800,000).

Jay Leno has ranked #1 for 21 of 22 weeks this season versus "Late Show" in viewers 18-49 and for 20 of 22 weeks in total viewers. Jimmy Fallon has ranked #1 versus "Late Late Show" in viewers 18-49 for 22 of 22 weeks. In total viewers, Jimmy has won 12 of the last 14 weeks versus "Late Late Show."

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of February 14-18. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 4 share
CBS "Late Show," 0.9/4

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 0.9/4

12:05-1:05 a.m. ET
ABC "Kimmel," 0.5/3*

12:35-1:35 a.m. ET
NBC "Late Night," 0.6/4
CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.4/3*

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.8 million viewers
CBS "Late Show," 3.7 million viewers

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 3.6 million viewers

12:05-1:05 a.m. ET
ABC "Kimmel," 1.6 million viewers*

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.8 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 1.1 million viewers*

* Monday's "Last Call" and Friday's "Kimmel" were encores.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.0 rating, 4 share
CBS "Late Show," 0.9/4

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 1.0/4

12:05-1:05 a.m. ET
ABC "Kimmel," 0.5/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.4/3

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.9 million viewers
CBS "Late Show," 3.6 million viewers

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 3.9 million viewers

12:05-1:05 a.m. ET
ABC "Kimmel," 1.7 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.8 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF FEBRUARY 14-18:

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.7

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.5

TBS, 11 p.m.-midnight, "Conan," 0.6

TBS, midnight-1 a.m., "Lopez Tonight," 0.3

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.31 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.6 million

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.1 million

TBS, 11 p.m.-midnight, "Conan," 1.0 million

TBS, midnight-1 a.m., "Lopez Tonight," 0.6 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.2 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million





  [february 2011]  
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