or


[03/07/11 - 11:03 AM]
The Style Network's "Ruby" Season Premiere on Sunday Night Delivers Nearly a Half Million Total Viewers
The Style Network spins the numbers for Sunday, March 6.

[via press release from Style]

THE STYLE NETWORK'S "RUBY" SEASON PREMIERE ON SUNDAY NIGHT DELIVERS NEARLY A HALF MILLION TOTAL VIEWERS

The 4th season premiere of "Ruby" on Sunday, March 6th at 8pm more than doubled Style's prior four week time period average among Households (.57) and Total Viewers (473,000), while it also posted double digit gains with the target Women 18-49 (.40 rtg).

The 4th season premiere of "Ruby" also posted double digit season on season growth, out-performing the prior season's debut by +12% among Households and +18% among Total Viewers.

"Ruby" delivered appointment viewing numbers, building more than +20% coming out of the last quarter hour of its "Ruby: My Naked Truth" lead-in, and grew an additional +12% during its own quarter hour performance to peak with a .65 HH rating during its final quarter hour.

The 4th season finale of "Kimora: Life in the Fab Lane" wrapped up Style's block of originals on Sunday at 9pm and also posted significant time period gains, out-performing the prior four week norm by approximately +50% among Households (.30 rtg) and Total Viewers (233,000).

Overall, the 4th season of "Kimora: Life in the Fab Lane" was a strong performer for Style on Sundays at 9pm, more than doubling the network's 1Q11 to date primetime average with Households (.40 rtg) and Women 18-49 (.44 rtg) as well as Total Viewers (335,000).

The night kicked off with a special one-hour "Ruby: My Naked Truth" at 7pm, which again more than doubled Style's prior four week time period average among Households (.40 rtg) and Total Viewers (309,000), while it also posted double digit gains with the network's target Women 18-49 demo.

Source: Nielsen Media Research, Fast Nationals Live + Same Day Cov. AA% & Impressions. Ruby: My Naked Truth (Sun, 03/06/11, 7P-8P) vs. Prior 4-Week Time Period (01/31/11-02/27/11); Ruby S4 Premiere Telecast (Sun, 03/06/11, 8P-9P) vs. Prior 4-Week Time Period (01/31/11-02/27/11) and Ruby S3 Premiere Telecast (Sun, 02/14/10, 8P-9P); Kimora: Life in the Fab Lane S4 Finale (Sun, 03/06/11, 9P-10P) vs. Prior 4-Week Time Period (01/31/11-02/27/11); Kimora S4 Premiere Telecasts (Sun, 01/09/11-03/06/11, 9P-10P) vs. Style Prime M-Su 8P-11P 1Q11 To Date (12/27/10-03/03/11)





  [march 2011]  
S
M
T
W
T
F
S
  


· KIMORA: LIFE IN THE FAB LANE (STYLE)
· RUBY (STYLE)









most recent ratings | view all posts
[04/01/15 - 09:38 AM]
USA Network's WWE "Monday Night Raw" Attracts Largest Audience in Nearly Three Years
USA spins the numbers for Monday, March 30.

[04/01/15 - 08:45 AM]
NBC Ties for the Nightlong Win Against All-Original Competition on the Big 4, Despite Encores of "Voice" and "Chicago Fire"
NBC spins the numbers for Tuesday, March 31.

[04/01/15 - 08:38 AM]
Tuesday's Broadcast Ratings: "NCIS," "Dovekeepers" Top Viewers for CBS
The Eye however shares the adults 18-49 crown with NBC last night.

[04/01/15 - 08:36 AM]
"Forever" Is No. 1 at 10pm in Adults 18-49 with an 11% Rise Week to Week
ABC spins the numbers for Tuesday, March 31.

[03/31/15 - 01:15 PM]
HGTV Delivers Record-Breaking Ratings in First Quarter 2015
HGTV spins the numbers for the quarter to date.

[03/31/15 - 01:02 PM]
Turner Broadcasting's TBS and Adult Swim Score Top 5 Primetime Rankings Among Adults 18-34 and Adults 18-49 in Primetime
Turner further spins the numbers for the week of March 9-15.

[03/31/15 - 12:52 PM]
Disney Channel Is 1Q15's #1 Total Day Cable Network in Total Viewers and Kids 6-11; 24-Hour Disney Junior Channel Soars to Record Quarterly Highs
Disney Channel spins the numbers for the quarter to date.

[03/31/15 - 12:51 PM]
Disney XD Delivers #1 Quarter of All Time in Total Viewers and Target Demographics
Disney XD spins the numbers for the quarter to date.

[03/31/15 - 12:29 PM]
NASCAR Sprint Cup Race From Martinsville Sets FOX Sports 1 Audience Mark
FOX Sports spins the numbers for Sunday, March 29.

[03/31/15 - 09:26 AM]
"Live" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndicated Talker in Households
Disney/ABC Domestic Television spins the numbers for the week of March 16-20.

[03/31/15 - 09:00 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Time and the Sixth in Seven Weeks
CBS spins the numbers for Sunday, March 29.

[03/31/15 - 08:44 AM]
NBC Wins Monday with "The Voice" #1 Among Big 4 Programs in 18-49 by a 52% Margin
NBC spins the numbers for Monday, March 30.

[03/31/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Voice" Tops Demos for Sixth Consecutive Week
Plus: ABC is the most-watched network for the past three weeks.

[03/31/15 - 08:30 AM]
ABC Is Monday's Most Watched Network for the 3rd Week Running
ABC spins the numbers for Monday, March 30.

[03/30/15 - 01:29 PM]
ABC Family's "The Fosters" and "Chasing Life" Rise to Season Highs in Finales
ABC Family further spins the numbers for Monday, March 23.