or


[03/07/11 - 11:03 AM]
The Style Network's "Ruby" Season Premiere on Sunday Night Delivers Nearly a Half Million Total Viewers
The Style Network spins the numbers for Sunday, March 6.

[via press release from Style]

THE STYLE NETWORK'S "RUBY" SEASON PREMIERE ON SUNDAY NIGHT DELIVERS NEARLY A HALF MILLION TOTAL VIEWERS

The 4th season premiere of "Ruby" on Sunday, March 6th at 8pm more than doubled Style's prior four week time period average among Households (.57) and Total Viewers (473,000), while it also posted double digit gains with the target Women 18-49 (.40 rtg).

The 4th season premiere of "Ruby" also posted double digit season on season growth, out-performing the prior season's debut by +12% among Households and +18% among Total Viewers.

"Ruby" delivered appointment viewing numbers, building more than +20% coming out of the last quarter hour of its "Ruby: My Naked Truth" lead-in, and grew an additional +12% during its own quarter hour performance to peak with a .65 HH rating during its final quarter hour.

The 4th season finale of "Kimora: Life in the Fab Lane" wrapped up Style's block of originals on Sunday at 9pm and also posted significant time period gains, out-performing the prior four week norm by approximately +50% among Households (.30 rtg) and Total Viewers (233,000).

Overall, the 4th season of "Kimora: Life in the Fab Lane" was a strong performer for Style on Sundays at 9pm, more than doubling the network's 1Q11 to date primetime average with Households (.40 rtg) and Women 18-49 (.44 rtg) as well as Total Viewers (335,000).

The night kicked off with a special one-hour "Ruby: My Naked Truth" at 7pm, which again more than doubled Style's prior four week time period average among Households (.40 rtg) and Total Viewers (309,000), while it also posted double digit gains with the network's target Women 18-49 demo.

Source: Nielsen Media Research, Fast Nationals Live + Same Day Cov. AA% & Impressions. Ruby: My Naked Truth (Sun, 03/06/11, 7P-8P) vs. Prior 4-Week Time Period (01/31/11-02/27/11); Ruby S4 Premiere Telecast (Sun, 03/06/11, 8P-9P) vs. Prior 4-Week Time Period (01/31/11-02/27/11) and Ruby S3 Premiere Telecast (Sun, 02/14/10, 8P-9P); Kimora: Life in the Fab Lane S4 Finale (Sun, 03/06/11, 9P-10P) vs. Prior 4-Week Time Period (01/31/11-02/27/11); Kimora S4 Premiere Telecasts (Sun, 01/09/11-03/06/11, 9P-10P) vs. Style Prime M-Su 8P-11P 1Q11 To Date (12/27/10-03/03/11)





  [march 2011]  
S
M
T
W
T
F
S
  


· KIMORA: LIFE IN THE FAB LANE (STYLE)
· RUBY (STYLE)





most recent ratings | view all posts
[07/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: "Big Brother" Keeps CBS on Top
The Eye wins the evening for the fourth consecutive week.

[07/20/17 - 08:27 AM]
Wednesday's Broadcast Ratings: CBS Takes Home Top Honors with "Big Brother"
The Eye's summer mainstay leads the night in both total viewers and adults 18-49.

[07/19/17 - 08:20 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Eclipse the Competition
The Peacock beats the combined efforts of ABC, CBS, FOX and The CW among adults 18-49.

[07/18/17 - 12:47 PM]
A&E Network's Groundbreaking Series "Live PD" Hits Ratings High with 2.1 Million Total Viewers
A&E spins the numbers for Saturday, July 15.

[07/18/17 - 10:46 AM]
Crown Media's Holiday Programming Initiatives Elevate Networks as Top-Rated in Weekend Primetime
The Hallmark Channel spins the numbers for the week of July 10-16.

[07/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "Bachelorette" Pulls in Front as ABC, NBC Share Demo Crown
The Peacock however is the most-watched broadcaster last night.

[07/17/17 - 02:30 PM]
Freeform's "The Fosters" and "The Bold Type" Premiere to No. 1 Ranks in Key Target Demographics
Freeform further spins the numbers for Tuesday, July 11.

[07/17/17 - 12:12 PM]
New Season of TLC's "OutDaughtered" Returns with Highest Ratings Ever
TLC further spins the numbers for Tuesday, July 11.

[07/17/17 - 08:44 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Top Demo Race
The Eye narrowly edges the competition among adults 18-49.

[07/17/17 - 08:29 AM]
TV One's "Unsung" Season 11 Jagged Edge Premiere Clinches #1 Spot Among Adults 25-54 in 10 pm Slot
TV One further spins the numbers for Sunday, July 9.

[07/16/17 - 09:01 AM]
Saturday's Broadcast Ratings: NBC Edges Competition in Total Viewers with Repeat Lineup
ABC, CBS and NBC however all share the demo crown.

[07/15/17 - 09:32 AM]
Friday's Broadcast Ratings: NBC Tops Demos for Fifth Consecutive Week
The Peacock is the network to beat among adults 18-49.

[07/14/17 - 08:16 AM]
Thursday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Honors with CBS
A recap of "America's Got Talent" helps push the Peacock on top last night.

[07/13/17 - 08:24 AM]
Wednesday's Broadcast Ratings: "ESPY Awards" Put ABC on Top
The Alphabet leads the night in both total viewers and adults 18-49.

[07/12/17 - 08:21 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Holds Off "MLB All-Star Game"
Both entries are up year-to-year for NBC and FOX, respectively, among adults 18-49.