or


[04/07/11 - 09:00 AM]
ABC's "Mr. Sunshine" Surges Week to Week/"Off the Map" Improves its Time Slot
ABC spins the numbers for Wednesday, April 6.

[via press release from ABC]

Quick Take for Wednesday, April 6, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC's Back-to-Back "The Middle" Repeats from 8-9pm Continue to Defeat NBC's Original "Minute To Win It" by Sizeable Margins in Viewers and Young Adults

ABC's Replay "Modern Family" Towers Over its Repeat Competition on NBC, Generating Improved Year-to-Year Returns in Total Viewers and Adults 18-49

ABC's "Mr. Sunshine" Surges Week to Week in Total Viewers and Adults 18-49

During its Freshman Season Run, ABC's "Off the Map" Improves its Time Period Year to Year for the Net by Double-Digit Percentages in Viewers and Adults 18-49

"The Middle"/"The Middle" (8:00-9:00 p.m.)

From 8:00-9:00 p.m., against the first hour of Fox's "American Idol" and CBS' "Survivor: Redemption Island," ABC's back-to-back repeats of "The Middle" continued to outperform NBC's original "Minute To Win It" by wide margins, outdelivering the NBC gamer by 39% in Total Viewers (4.6 million vs. 3.3 million) and by 30% in Adults 18-49 (1.3/4 vs. 1.0/3).

"Modern Family" (9:00-9:30 p.m.)

At 9:00 p.m. opposite the third half-hour of "Idol" and CBS' original "Criminal Minds," ABC's encore "Modern Family" defeated its repeat competition by big advantages, besting NBC's "Law & Order: SVU" in Total Viewers (+77% - 5.3 million vs. 3.0 million) and Adults 18-49 (+150% - 2.0/5 vs. 0.8/2).

· The "Modern Family" replay was up year to year in both viewers and young adults (5.1 million and 1.9/5 on 4/7/10).

"Mr. Sunshine" (9:30-10:00 p.m.)

In the 9:30 p.m. half-hour, despite going up against the "Idol"-fueled debut of "Breaking In," ABC's "Mr. Sunshine" surged week to week by 15% in Total Viewers (4.6 million vs. 4.0 million) and by 14% in Adults 18-49 (1.6/4 vs. 1.4/4).

· "Mr. Sunshine" boosted the time period year to year for ABC by 28% in Total Viewers and by 14% Adults 18-49 (3.6 million and 1.4/4).

"Off the Map" (10:00-11:00 p.m.)

On average during its freshman season run in the 10 o'clock hour against stiff drama competition on CBS and NBC, "Off the Map" improved the time period year to year for ABC by double-digit percentages in Total Viewers (+17% - 6.3 million vs. 5.4 million) and Adults 18-49 (+10% - 2.2/6 vs. 2.0/5) over original drama programming last season ("Ugly Betty").

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 40% currently, from 36% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 4/6/11.





  [april 2011]  
S
M
T
W
T
F
S
     


· AMERICAN IDOL (FOX)
· BREAKING IN (FOX)
· CRIMINAL MINDS (CBS)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MIDDLE, THE (ABC)
· MINUTE TO WIN IT (GSN)
· MODERN FAMILY (ABC)
· MR SUNSHINE (ABC)
· OFF THE MAP (ABC)
· SURVIVOR (CBS)
· UGLY BETTY (ABC)









most recent ratings | view all posts
[04/24/15 - 12:32 PM]
Discovery Channel Grabs #1 in Both Persons 25-54 and Persons 18-49 on Cable for the Week
Discovery spins the numbers for the week of April 13-19.

[04/24/15 - 11:17 AM]
"Garbage Time with Katie Nolan" Attracts Largest Audience Ever with Total Viewership Over 1.6 Million
FOX Sports further spins the numbers for Sunday, April 19.

[04/24/15 - 10:31 AM]
Live + 3 Day Ratings: ABC's "Once Upon a Time" Emerges at Sunday's Top Broadcast Series
ABC further spins the numbers for Sunday, April 19.

[04/24/15 - 08:48 AM]
"The Blacklist" Builds on Last Night's 18-49 Lead-In by 180% with Its First Original Telecast Since April 2
NBC spins the numbers for Thursday, April 23.

[04/24/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC, CBS Share in Top Demo Honors
The Alphabet gets a big boost from "Grey's Anatomy," which is up by a third from a week ago among adults 18-49.

[04/24/15 - 08:26 AM]
ABC Is No. 1 on the Opening Night of the May Sweep for the First Time in 6 Years
ABC spins the numbers for Thursday, April 23.

[04/23/15 - 11:01 AM]
Encores of "The Tonight Show" Outperform ABC, CBS Timeslot Competition in 18-49 and Other Key Demos for Week of April 13-17
NBC spins the late-night numbers for the week of April 13-17.

[04/23/15 - 09:49 AM]
ABC Grows by Double Digits to Its Best Performance in Late-Night in 5 Weeks
ABC spins the late-night numbers for the week of April 13-17.

[04/23/15 - 08:45 AM]
"The Mysteries of Laura" Grows 11% in 18-49 vs. Its Prior Original Three Weeks Ago
NBC spins the numbers for Wednesday, April 22.

[04/23/15 - 08:39 AM]
ABC Finishes No. 1 on Wednesday Night Among Adults 18-49
ABC spins the numbers for Wednesday, April 22.

[04/23/15 - 08:25 AM]
Wednesday's Broadcast Ratings: ABC, CBS Share Adults 18-49 Crown
The Alphabet's "Modern Family" is the top draw among said demo last night.

[04/22/15 - 01:49 PM]
VH1's Smash Hit "Love & Hip Hop: Atlanta" Season 4 Debuts to 6.2 Million Total Viewers on Monday
VH1 spins the numbers for Monday, April 20.

[04/22/15 - 08:54 AM]
NBC Wins Tuesday in 18-49 Among the Big 4 with the #1 and #2 Shows of the Night, "The Voice" and "Chicago Fire"
NBC spins the numbers for Tuesday, April 21.

[04/22/15 - 08:39 AM]
Tuesday's Broadcast Ratings: "The Voice" Keeps NBC on Top in Demos
CBS then is the most-watched network despite "NCIS" and "NCIS: New Orleans" being in repeats.

[04/22/15 - 08:37 AM]
Tuesday's No. 1 Comedy, ABC's "Fresh Off the Boat" Finale Hits 6-Week Highs
ABC spins the numbers for Tuesday, April 21.