or


[06/28/11 - 10:41 AM]
TNT NASCAR Summer Series Coverage Averaging Nearly 5.1 Million Viewers Through First Three Weeks of Coverage
TNT spins the numbers for Sunday, June 26.

[via press release from TNT]

TNT NASCAR Summer Series Coverage Averaging Nearly 5.1 Million Viewers Through First Three Weeks of Coverage

TNT Coverage of the Toyota/SaveMart 350 at Sonoma Scores 17% increase with a 3.2 Overall U.S. HH Rating and Nearly 5.2 million viewers

TNT's RaceBuddy Continues To Shine with 848,000 Video Streams, Up +211% from Last Year and +16% from Last Week as Sonoma Records Second-Highest Total in RaceBuddy History

The TNT NASCAR 2011 Sprint Cup Series is off to a solid start through the network's first three weeks of racing with an average of 5,097,000 viewers, up +7% over the 2010 total season average, and a 3.1 U.S. HH rating (up +3%).

TNT's coverage on Sunday of the Toyota/SaveMart 350 from Sonoma's Infineon Raceway earned a 3.2 U.S. HH rating, an increase of 17% from last year's race. In addition, the race garnered 5,188,000 total viewers (up + 16%) and averaged 3,743,000 households (up + 21%).

NASCAR.com's RaceBuddy continues to complement TNT's television coverage with 848,000 video streams during Sunday's race in Sonoma. Sunday's race eclipsed last year's RaceBuddy video stream total from Sonoma by 211% and last week's video stream total from Michigan by 16% and became the second-highest total in RaceBuddy history behind TNT's first race of the 2011 Summer Series in Pocono that saw a record-breaking 1.1 million video streams.

Additional TNT RaceBuddy on NASCAR.COM highlights from Sunday include:

RaceBuddy Player Page Views +93%, (256,000 vs. 133,000 in 2010)

RaceBuddy Player Visits +94%, (142,000 vs. 73,000 in 2010)

RaceBuddy Player Unique Users +77%, (115,000 vs. 65,000 in 2010)

5 million total minutes streamed

About Turner Sports

Turner Sports, a division of Turner Broadcasting System, Inc., is an industry leader in televised and online sports programming, airing championship level sporting events on TBS, TNT and truTV, and managing some of the most popular sports sites on the Internet. Turner Sports' television line-up includes the NBA, Major League Baseball, the NCAA Division I Men's Basketball Championship, NASCAR and professional golf. The company's digital portfolio includes SI.com, NASCAR.COM, NCAA.com, PGATOUR.COM, GOLF.com and PGA.com, as well as an accompanying collection of mobile websites and connected device apps. Turner Sports and the NBA also jointly manage NBA Digital, which includes NBA TV, NBA.com, NBA LEAGUE PASS, NBA Mobile, the NBA Game Time App, NBADLEAGUE.com and WNBA.com.

Source: Linear: Nielsen Media Research, Live + Same Day Data stream. 2011 NASCAR Sprint Cup on TNT comparison based on first 3 races (06-12-11 - 06-24-11 vs. 06-06-10 - 06/20/2010).

Source: Omniture, Conviva





  [june 2011]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











most recent ratings | view all posts
[10/24/14 - 09:13 AM]
ABC's "Jimmy Kimmel Live" Beats NBC's "Fallon" by Its Largest Margin Yet in Homes
ABC spins the late-night numbers for Thursday, October 23.

[10/24/14 - 08:55 AM]
"The Biggest Loser" Retains 92% of Its Week-Ago Rating, Despite a Significantly Stronger NFL Game on CBS This Week
NBC spins the numbers for Thursday, October 23.

[10/24/14 - 08:33 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Wraps CBS Run on Top
The Thursday football franchise heads to NFL Network only beginning next week.

[10/24/14 - 08:19 AM]
ABC More Than Doubles Its Nearest Non-Sports Competition on Thursday
ABC spins the numbers for Thursday, October 23.

[10/24/14 - 07:09 AM]
"Thursday Night Football" on CBS and NFL Network More Than Triples Ratings from a Year Ago
CBS spins the numbers for Thursday, October 23.

[10/23/14 - 01:40 PM]
World Series Game 2 Powers FOX to Second-Straight Prime Time Victory
FOX Sports spins the numbers for Wednesday, October 22.

[10/23/14 - 12:11 PM]
Football Helps ESPN Win the Night 11 Times among all Viewers
ESPN spins the numbers for the season to date.

[10/23/14 - 10:41 AM]
"The Tonight Show" Defeats ABC, CBS Late-Night Competition in 18-49, Total Viewers for Week of Oct. 13-17
NBC spins the numbers for the week of October 13-17.

[10/23/14 - 08:46 AM]
NBC's Wednesday Dramas Finish Within a Tenth of a Rating Point of Last Week's 18-49 Result Despite World Series Competition
NBC spins the numbers for Wednesday, October 22.

[10/23/14 - 08:32 AM]
Wednesday's Broadcast Ratings: World Series Keeps FOX on Top in Viewers, Demos
Plus: The CW's "Arrow" and ABC's "Nashville" are the only series up week-to-week among adults 18-49.

[10/23/14 - 08:14 AM]
ABC Is Wednesday's No. 1 Non-Sports Net with the Night's Top 2 Series Telecasts
ABC spins the numbers for Wednesday, October 22.

[10/22/14 - 01:40 PM]
World Series Game 1 Drives FOX to Prime Time Ratings Win
FOX Sports spins the numbers for Tuesday, October 21.

[10/22/14 - 11:14 AM]
ABC Grows Year to Year in Total Viewers and Holds Steady in Adults 18-49
ABC spins the numbers for the weeks of September 22-October 19.

[10/22/14 - 10:58 AM]
"NCIS: New Orleans" Delivers Its Highest Adults 18-49 Rating Since Its Series Premiere
CBS spins the numbers for Tuesday, October 21.

[10/22/14 - 08:55 AM]
NBC Ranks as the #1 Non-Sports Network Among the Big 4
NBC spins the numbers for Tuesday, October 21.