[07/26/11 - 10:24 AM]
ABC Claims 3 of the Week's Top 20 Shows with Adults 18-49, And for the 5th Week Running Delivers the No. 1 Newsmagazine
ABC spins the numbers for the week of July 18-24.

[via press release from ABC]

Primetime Ratings Report For the week of July 18, 2011 (Based on National Live + Same Day Program Ratings)

ABC Claims 3 of the Week's Top 20 Shows with Adults 18-49, And for the 5th Week Running Delivers the No. 1 Newsmagazine

ABC Tops Monday, with "The Bachelorette" Standing as the Most-Watched TV Show

ABC's "EM: Weight Loss Edition" Builds Week to Week in Viewers and Young Adults

"101 Ways to Leave a Game Show" Sees Week-to-Week Gains on Tuesday at 9pm

"Combat Hospital" Draws a Larger Audience to its Time Slot for ABC Year to Year

"The Middle" and "Modern Family" Score Some of Their Top Numbers This Summer

Topping Fox's "So You Think You Can Dance" on Thursday at 8pm, ABC's "Wipeout" Leads its Time Slot for the 5th Straight Week in Total Viewers

"Rookie Blue" Continues to Post Strong Year-to-Year Growth on Thursday at 10pm

ABC Ranks No. 1 for the 3rd Straight Friday Among Major Nets in Adults 18-49

ABC Wins Saturday in Adults 18-49 and Hits a Summer High on the Night, Featuring its Rebroadcast Airing of "Harry Potter and the Sorcerer's Stone"

ABC's Repeat "America's Funniest Home Videos" is No. 1 in Adults 18-49 in its Hour For the 3rd Consecutive Week and Draws its 2nd-Largest Audience of the Summer

On Sunday at 10pm, ABC's "Body of Proof" Marks its Highest-Ever Repeat Results

WEEK No. 44:

During the week of July 18, 2011, ABC delivered 3 of the Top 20 TV shows among Adults 18-49: "The Bachelorette" - No. 11, "Extreme Makeover: Weight Loss Edition" - No. 16 and "Wipeout-THURS" - No. 19. In addition, ABC's "The Bachelorette" ranked as the No. 6 most-watched TV show overall and finished No. 2 for the week with Women 18-49. ABC claimed the No. 1 newsmagazine for the 5th week running in the key young adult sales demo, with "20/20" on Friday (tie).


ABC's Monday lineup of "The Bachelorette" and "Extreme Makeover: Weight Loss Edition" drew 7.3 million viewers and a 2.2 rating, 6 share in Adults 18-49. Topping Fox (5.7 million) by 1.6 million viewers, ABC ranked No. 1 in Total Viewers for the 2nd week in a row, standing as the most-watched network on the night in 17 of the last 18 weeks.

"The Bachelorette" (8:00-10:01 p.m.)

At 8:00 p.m., ABC's "The Bachelorette" won its time period for its 8th straight regular telecast in Total Viewers (8.0 million), while taking 2nd in Adults 18-49 (2.3/7). The ABC program outdrew Fox's unscripted lineup (5.7 million - season premiere of "Hell's Kitchen" and "MasterChef") by 2.3 million viewers.

· "The Bachelorette" ranked as Monday's No. 1 TV show in Total Viewers, qualifying as Monday's most-watched show overall for its 7th consecutive regular telecast.

"Extreme Makeover: Weight Loss Edition" (10:01-11:00 p.m.)

ABC's "Extreme Makeover: Weight Loss Edition" posted week-to-week increases in both Total Viewers (+5% - 5.8 million vs. 5.5 million) and Adults 18-49 (+5% - 2.0/6 vs. 1.9/5), topping its broadcast rivals in the hour in both Nielsen measures. Additionally, the freshman ABC unscripted series won its hour for the 7th first-run broadcast in a row across all key Women demographics (W18-34/W18-49/W25-54).

· ABC's "EM: Weight Loss Edition" once again improved its hour year to year. On average, the new unscripted series is boosting the hour for ABC by 15% in Total Viewers, by 10% in Adults 18-49 and by 19% in Adults 18-34 over the comparable nights last year with originals of "True Beauty."


ABC was up week to week in Total Viewers (4.7 million vs. 4.6 million) and across all key Men demos (M18-34/M18-49/M25-54).

"Wipeout" (8:00-9:00 p.m.)

From 8:00-9:00 p.m., ABC's repeat "Wipeout" ranked No. 2 in Adults 18-34 and Men 18-34, behind only Fox's "Hell's Kitchen" premiere, topping NBC's series debut of "It's Worth What?" In fact, the repeat ABC unscripted series defeated the NBC game show by a solid 15% in Adults 18-34 (1.5/5 vs. 1.3/5) and by 63% in Men 18-34 (1.3/5 vs. 0.8/3). "Wipeout" was also the top-rated broadcast show in the hour with Teens 12-17 and Kids 2-11.

· "Wipeout" built from the prior week's repeat by 15% in Adults 18-34 and by 30% in Men 18-34, marking the series' best repeat numbers in the hour this summer. In addition, "Wipeout" delivered ABC's 2nd-best numbers in the hour this summer in Teens 12-17 and matched a summer-high in Kids 2-11.

"101 Ways to Leave a Game Show" (9:00-10:00 p.m.)

Opposite the first hour of NBC's "America's Got Talent" and Fox's "MasterChef" at 9 o'clock, "101 Ways to Leave a Game Show" grew week to week by 2% in Total Viewers (4.7 million vs. 4.6 million) and 8% in Adults 18-34 (1.4/4 vs. 1.3/4). The show also built over the prior week by 13% in Kids 2-11 to hit a series high.

· "101 Ways to Leave a Game Show" substantially improved its time period for ABC, topping an original airing of the gamer "Downfall" on the same night last summer (7/20/10) by 1.5 million viewers (4.7 million vs. 3.2 million) and by 36% in Adults 18-49 (1.5/4 vs. 1.1/3).

"Combat Hospital" (10:00-11:00 p.m.)

At 10:00 p.m., up against the second hour of NBC's "America's Got Talent," ABC's "Combat Hospital" grew its hour year to year by 23% in overall viewers, bettering original programming on the same night last year (3.0 million for "Primetime: Family Secrets").


"The Middle" (8:00-8:30 p.m.)

Growing over its most-recent replay in the 8:00 p.m. half-hour (on 7/6/11) in Total Viewers (4.3 million vs. 4.2 million), "The Middle" turned in its most-watched repeat in the time slot since early June - since 6/8/11. In addition, "The Middle" encore matched ABC's 2nd-best Adult 18-49 number (1.1/4) in the half-hour this summer.

· "The Middle" improved on its year-ago replay by 10% in viewers and by 10% in young adults (3.9 million and 1.0/4 on 7/21/10).

· The repeat ABC sitcom topped its repeat time period competition on NBC ("It's Worth What?") in both Total Viewers (4.3 million and 4.2 million) and Adults 18-49 (1.1/4 vs. 1.0/4).

"Modern Family-WED 8:30PM" (8:30-9:00 p.m.)

At 8:30 p.m., ABC's repeat "Modern Family" boosted its time period by strong margins week to week in Total Viewers (+28% - 4.1 million vs. 3.2 million) and Adults 18-49 (+33% - 1.2/4 vs. 0.9/3) to deliver ABC's 2nd-best numbers in the half-hour this summer.

· The repeat "Modern Family" defeated NBC's repeat "It's Worth What?" by 20% in Adults 18-49 (1.2/4 vs. 1.0/3).


ABC (5.6 million) ran as the 2nd-most-watched network on Thursday night to a "Big Brother"-fueled CBS. ABC ranked No. 1 among the major nets on Thursday in Teens 12-17 and Kids 2-11.

"Wipeout" (8:00-9:00 p.m.)

ABC's "Wipeout" won the 8 o'clock hour in Total Viewers (6.6 million) for the 5th straight week, while taking the top spot versus its broadcast rivals among Adults 18-49 (1.9/7). The ABC program defeated its unscripted time period competition in the hour on Fox ("So You Think You Can Dance") by 25% in Total Viewers and by 19% in young adults. The ABC unscripted show also topped the hour in key Men demos (M18-49/M25-54).

· Hitting a summer-high performance, the ABC series qualified as Thursday's top-ranked show in Teens 12-17. In fact, "Wipeout" scored its best Teens 12-17 number during the summer in nearly 1 year - since 8/3/10.

"Rookie Blue" (10:00-11:00 p.m.)

In the 10 o'clock hour, ABC's "Rookie Blue" outperformed NBC's original drama, "Love Bites," by 3.6 million viewers (5.4 million vs. 1.8 million) and by 86% in the key young adult demo (1.3/4 vs. 0.7/2).

· "Rookie Blue" built on ABC's performance in the hour on the same night last year (7/22/10) by 20% in viewers and by 18% in Adults 18-49 (4.5 million & 1.1/4 with an original airing of "Boston Med").

· "Rookie Blue" grew on its lead-in in Total Viewers, Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).


ABC ranked No. 1 on Friday among the major nets in Adults 18-49 (1.1/4) for the 3rd straight week, beating CBS by 10% (1.0/4), NBC by 10% (1.0/4) and Fox by 83% (0.6/2).

"Shark Tank" (8:00-9:00 p.m.)

At 8:00 p.m., a replay "Shark Tank" (1.0/4) beat its repeat unscripted competition on NBC ("Who Do You Think You Are?" = 0.7/3) by 43% in Adults 18-49 and topped Fox's encore "Bones" by 67% (0.6/2). In addition, the repeat "Shark Tank" tied CBS' original "Flashpoint" for No. 1 in the 8 o'clock hour among Adults 18-34 (0.7/3).

"20/20 SP-7/22" (8:00-9:00 p.m.)

A special edition of "20/20" at 9:00 p.m. finished No. 1 in the hour among the major nets in key Adults, outpacing NBC's "Dateline" by 10% in Adults 18-49 (1.1/4 vs. 1.0/4) and by 8% in Adults 25-54 (1.4/4 vs. 1.3/4).

· The "20/20" special boosted the hour by 5% week to week in Total Viewers, delivering ABC's largest audience in the time slot in 3 months - since 4/29/11.


With the rebroadcast of "Harry Potter and the Sorcerer's Stone," ABC ran as the No. 1 network on Saturday night in Adults 18-49 (1.0/4-tie), beating Fox by 11% (0.9/3), CBS by 43% (0.7/3) and NBC by 67% (0.6/2). ABC also won all six half-hours in Teens 12-17 and Kids 2-11 to qualify as the night's top-rated broadcaster.

"ABC Saturday Movie of the Week" (8:00-11:00 p.m.)

Airing from 8:00 p.m. - 11:00 p.m., "Harry Potter and the Sorcerer's Stone" boosted its time period week to week by 25% in Adults 18-49 to deliver ABC's highest young adult number on Saturday this summer to date. In addition, the rebroadcast movie grew over ABC's most-recent Saturday night movie ("Spider-Man 3" on 5/21/11 = 0.8/3) by 25% in Adults 18-49.

· "Sorcerer's Stone" built on ABC's year-ago Saturday movie ("The Game Plan" on 7/24/10 = 0.8/3) by 25% in young adults.


With an all-repeat lineup, ABC grew its overall audience by 10% year to year (4.3 million vs. 3.9 million on 7/25/10), bettering the year-ago night which included 2 original dramas. ABC finished No. 2 on Sunday night in Total Viewers (4.3 million), behind only a "Big Brother"-boosted CBS, topping NBC by 2% (4.2 million) and Fox by 48% (2.9 million).

"America's Funniest Home Videos" (7:00-8:00 p.m.)

ABC's repeat "America's Funniest Home Videos" finished No. 1 during Sunday's 7 o'clock hour in Adults 18-49 (1.1/4-tie) for the 3rd week in a row, defeating NBC's encore "Dateline" by 10% (1.0/3) and Fox's replay animated comedies by 22% ("American Dad"/"Bob's Burgers" = 0.9/3). ABC's video-clip show was also the highest-rated broadcast program in the hour with Teens 12-17 (tie) and Kids 2-11 for the 3rd straight week.

· "America's Funniest Home Videos" grew over the prior week's rebroadcast by 4% in Total Viewers (5.2 million vs. 5.0 million) to produce the series' 2nd-most-watched repeat telecast of the summer to date.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

At 8:00 p.m., ABC's encore "Extreme Makeover: Home Edition" grew its overall audience by 5% week to week (4.0 million vs. 3.8 million), marking the show's 2nd-largest audience in the hour this summer to date.

· The repeat ABC unscripted series outdrew Fox's repeat animated comedies ("The Simpsons"/"The Cleveland Show" = 3.4 million) in Sunday's 8 o'clock by 18% in viewers.

"Body of Proof" (10:00-11:00 p.m.)

ABC's rebroadcast "Body of Proof" delivered its largest-ever repeat audience (4.2 million) and equaled a repeat-high in Adults 18-49 (0.8/2).

· During the 10 o'clock hour, ABC's repeat drama drew a larger overall audience than NBC's original "Marriage Ref" (+31% - 4.2 million vs. 3.2 million) for the 3rd consecutive head-to-head telecast.

· "Body of Proof" boosted Sunday's 10 o'clock hour by 1.3 million viewers over original programming on the same night last year ("The Gates" on 7/25/10 = 2.9 million).

Source: The Nielsen Company (National, Live+ Same Day Program Ratings), week of 7/18/11, unless stated otherwise.

  [july 2011]  

· 20/20 (ABC)

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