or


[08/01/11 - 08:40 AM]
"The Bachelorette" Special Draws ABC's Top Summer Entertainment Audience in Slot in 5 Years
ABC spins the numbers for Sunday, July 31.

[via press release from ABC]

The Bachelorette Special Draws ABC's Top Summer Entertainment Audience in Slot in 5 Years

From 9-11pm on Sunday, ABC's The Bachelorette: The Men Tell All special finished as the most-watched TV show in its 2-hour time period, defeating original series programming on both CBS (Same Name) and NBC (Marriage Ref).

· Building sharply on its lead-in and gaining viewers throughout its broadcast, ABC's The Men Tell All beat out CBS Big Brother-boosted Same Name by 16% in Total Viewers and by 7% in Adults 18-49 from 9-10pm and then towered over NBC's Marriage Ref 97% in Total Viewers and by 89% in Adults 18-49 from 10-11pm.

· The Bachelorette: The Men Tell All produced ABC's biggest summertime numbers in the time period with entertainment programming in nearly 5 years among Total Viewers and in more than 3 years among Adults 18-49 - since 8/27/06 and 7/6/08, respectively

· The Bachelorette special generated enormous year to year improvement over original drama programming on the same night last year, boosting the 2-hour time period by 74% in Total Viewers and by 100% in Adults 18-49.

Quick Take for Sunday, July 31, 2011 (Fast Affiliate Live + Same Day Ratings)

Surging its Over its Lead-in and Building Audience Throughout is 2-Hour Broadcast, ABC's "The Bachelorette: The Men Tell All" is the Most-Watched TV Show in its Slot

ABC's "The Bachelorette: The Men Tell All" Special Attracts the Network's Biggest Summertime Entertainment Audience to the Time Slot in Nearly 5 Years

"Men Tell All" Generates Enormous Year-to-Year Time Period Improvement for ABC

"The Bachelorette: The Men Tell All" (9:00-11:00 p.m.)

From 9:00-11:00 p.m., ABC's "The Bachelorette: The Men Tell All" special finished as the most-watched TV show (5.4 million) in its 2-hour time period, defeating original series programming on both CBS ("Same Name") and NBC ("Marriage Ref").

· Building sharply on its lead-in and gaining viewers throughout its broadcast, ABC's "The Bachelorette: The Men Tell All" beat out CBS' "Big Brother"-boosted "Same Name" by 16% in Total Viewers (5.1 million vs. 4.4 million) and by 7% in Adults 18-49 (1.5/4 vs. 1.4/4) from 9:00-10:00 p.m., and then towered over NBC's "Marriage Ref" by 97% in Total Viewers (5.7 million vs. 2.9 million) and by 89% in Adults 18-49 (1.7/4 vs. 0.9/2) from 10:00-11:00 p.m.

· "The Bachelorette: The Men Tell All" produced ABC's biggest summertime numbers in the time period with entertainment programming in nearly 5 years among Total Viewers (5.4 million), and in more than 3 years among Adults 18-49 (1.6/4) - since 8/27/06 and 7/6/08, respectively

· "The Bachelorette" special generated enormous year-to-year improvement over original drama programming on the same night last year ("Scoundrels"/"The Gates" on 8/1/10 = 3.1 million and 0.8/2 in Adults 18-49), boosting the 2-hour time period for ABC by 74% in Total Viewers and by 100% in Adults 18-49.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 41% currently, from 37% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 8/1/11.





  [august 2011]  
S
M
T
W
T
F
S
 


· BACHELORETTE, THE (ABC)
· BIG BROTHER (CBS)
· MARRIAGE REF, THE (NBC)
· SAME NAME (CBS)





most recent ratings | view all posts
[04/28/17 - 12:39 PM]
"The President Show" Inaugural Episode Draws Huge Crowd Topping Trump's Actual Inauguration
Comedy Central spins the numbers for Thursday, April 27.

[04/28/17 - 08:30 AM]
Thursday's Broadcast Ratings: ABC Inches Past CBS Among Adults 18-49
The Alphabet wins the night in demos while the Eye is the most-watched broadcaster.

[04/28/17 - 07:56 AM]
ESPN's Round 1 NFL Draft Telecast Delivers 4.8 Overnight Rating
ESPN spins the numbers for Thursday, April 27.

[04/27/17 - 08:32 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Hold Off Demo Competition
The network wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[04/26/17 - 11:16 AM]
"Saints & Sinners" Season Finale Reaches 1.3 Million Viewers, Season Two Seen by 7.3 Million
Bounce TV further spins the numbers for Sunday, April 23.

[04/26/17 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock also gets a boost from the premiere of new comedy "Great News."

[04/25/17 - 08:21 AM]
Monday's Broadcast Ratings: NBC, "The Voice" Remain on Top in Demos
ABC, "Dancing with the Stars" then are the most-watched overall.

[04/24/17 - 06:05 PM]
TLC Breaks Record Ratings on Sunday Night with Veteran Series and Premiere of Live Television Event
TLC spins the numbers for Sunday, April 23.

[04/24/17 - 04:15 PM]
Freeform's "Famous In Love" Amasses Over 10 Million Total Views During Its Premiere Week as "Pretty Little Liars" Returns at No. 1 Across Target Demos
Freeform further spins the numbers for Tuesday, April 18.

[04/24/17 - 12:35 PM]
"Fargo" Returns Strong with Third Installment Premiere - Premiere Telecast Delivers 3 Million Total Viewers
FX further spins the numbers for Wednesday, April 19.

[04/24/17 - 09:38 AM]
ESPN's & ABC's NBA Playoffs Ratings Up Double-Digits in Second Weekend
ESPN spins the numbers for its NBA postseason coverage to date.

[04/24/17 - 08:28 AM]
Sunday's Broadcast Ratings: NBC, "Little Big Shots" Top Demo Charts
The Peacock wins the night among adults 18-49 while CBS is the most-watched network.

[04/23/17 - 08:52 AM]
Saturday's Broadcast Ratings: NHL Playoffs Spark Demo Victory for NBC
The Peacock's primetime coverage leads the night among adults 18-49.

[04/22/17 - 08:34 AM]
Friday's Broadcast Ratings: NBC Slips Into Top Spot Among Adults 18-49
With CBS in repeats, the Peacock takes home the demo crown.

[04/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Wins Tight Demo Race
The Eye edges ABC, FOX and NBC by one-tenth of a ratings point among adults 18-49.