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[08/08/11 - 10:55 AM]
E!'s "Ice Loves Coco" Season Finale Scores Most-Watched Episode with 2 Million Total Viewers
E! spins the numbers for Sunday, August 7.
[via press release from E!]

E!'s "Ice Loves Coco" Season Finale Scores Most-Watched Episode with 2 Million Total Viewers

"Keeping Up With the Kardashians" Draws Most-Watched Episode for Its Current Sixth Season With Nearly 3.2 million Total Viewers on Sunday at 10:00pm

The following are E! ratings highlights from last night's season finale of "Ice Loves Coco" and new episode of "Keeping Up with the Kardashians":

· The first season finale of "Ice Loves Coco" on Sunday, August 7th from 10:30pm-11pm drew its highest-rated and most-watched episode ever with a 1.70 HHLD rating and averaged over 2.0 million Total Viewers, more than tripling the network's Primetime delivery with both measures. The finale also scored its best performance among A18-49, garnering a 1.29 rating with more than 1.4 million A18-49 viewing.

· Across its eight episode run, "Ice Loves Coco" on Sundays at 10:30pm garnered a 1.41 HHLD rating and averaged an impressive audience of over 1.7 million Total Viewers, more than tripling E!'s Primetime delivery while also performing ahead of the year ago benchmark by nearly +10% with both measures.

· "Ice Loves Coco" garnered its highest rating among Women 18-34, averaging a strong 1.93 rating for the series.

· Earlier at 10pm, an all new episode of "Keeping Up With the Kardashians" drew its highest-rated and most-watched episode for the current sixth season with a 2.54 HHLD rating and averaged nearly 3.2 million Total Viewers, nearly six times the network's Primetime delivery with both measures. The show also scored its best performance of this season among all key demos, including Adults and Women 18-34 and 18-49.





  [august 2011]  
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· ICE LOVES COCO (E)
· KEEPING UP WITH THE KARDASHIANS (E)




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