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[08/19/11 - 11:20 AM]
"Project Runway" Reaches Season Highs in Total Viewers, Key Demos
Lifetime spins the numbers for Thursday, August 18.

[via press release from Lifetime]

"PROJECT RUNWAY" REACHES SEASON HIGHS IN TOTAL VIEWERS, KEY DEMOS

Last night's episode of Lifetime's Emmy(R) Award-nominated reality series Project Runway reached season highs in the key demographics, including Total Viewers (3.1 million, +11% vs. last week), Adults 18-49 (1.6 million, +14% week-to-week), Women 18-49 (1.2 million, +9% week-to-week) and Household rating (2.4, +9% vs. last week). Among Adults 25-54, Project Runway averaged 1.6 million viewers, tying its season nine high and up 7% week-to-week, and in Women 25-54, it averaged 1.2 million viewers, up 9% from last week and also matching its season best.





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