or


[08/30/11 - 11:12 AM]
ABC Family Sizzles to Record Levels in Prime in Summer 2011
ABC Family spins the numbers for the summer to date.

[via press release from ABC Family]

Ratings Highlights for Summer 2011 Final National Ratings

ABC Family Sizzles to Record Levels in Prime in Summer 2011

~Is ABC Family's Most-Watched Summer in Prime in Total Viewers and All Target Demos

~ Posts 7th Straight Summer of Gains in Females 12-34, and 6th Straight in Women 18-34

~Marks 5th Straight Summer of Growth in Total Viewers, Adults 18-34 and Adults 18-49

ABC Family is Cable's No. 2 Network in Prime in Women 18-34, the Network's Best Competitive Summer Rank Ever; Also Ranks No. 2 in Females 12-34

"Pretty Little Liars," "The Secret Life of the American Teenager" and "Switched at Birth" Are Cable's Top 3 Scripted Series in Women 18-34 and Females 12-34

"The Nine Lives of Chloe King" and "The Lying Game" Rank No. 1 in Their Hours

Premiere of Original Movie "Cyberbully" is TV's No. 1 Movie in Females 12-34

ABC Family - Summer 2011

Powered by a growing slate of original series, including the launches of "Switched at Birth" and "The Nine Lives of Chloe King" and the return of "Pretty Little Liars" and "The Secret Life of the American Teenager," ABC Family delivered its largest summer audience on record in Prime in Total Viewers (1.48 million), Adults 18-34 (431,000), Adults 18-49 (705,000) and Viewers 12-34 (698,000) -- and with all three key female targets: Women 18-34 (302,000), Women 18-49 (486,000) and Females 12-34 (520,000).

ABC Family earned its best competitive summer rank of all time in Prime in Women 18-34 (No. 2), and was also cable's No. 2 network in Females 12-34.

· This marked ABC Family's 5th consecutive summer delivering record levels in Total Viewers, Adults 18-34, Adults 18-49 and Women 18-49, the 6th consecutive summer in Women 18-34, and the 8th in a row in Females 12-34.

· Year to year, ABC Family registered across-the-board increases in Prime, including by 8% in Adults 18-34 (431,000 vs. 399,000), by 4% in Adults 18-49 (705,000 vs. 681,000) and by 5% in Viewers 12-34 (698,000 vs. 666,000).

Program Highlights

· In Women 18-34, "Pretty Little Liars" (1.05 million/3.1 rating), "The Secret Life of the American Teenager" (1.03 million/3.0 rating) and "Switched at Birth" (996,000/2.9 rating) were summer's Top 3 scripted basic cable series.

· In Females 12-34, "Pretty Little Liars" (2.08 million/4.5 rating), "Switched at Birth" (1.67 million/3.6 rating) and "The Secret Life of the American Teenager" (1.65 million/3.6 rating) were summer's Top 3 scripted basic cable series.

· Newcomer "The Nine Lives of Chloe King" ranked No. 1 across all cable on Tuesdays at 9 o'clock among Females 12-34 (847,000/1.8 rating) and Female Teens (487,000/4.1 rating).

· Launching in mid-August, to date, "The Lying Game" is cable's No. 1 program on Mondays at 8 o'clock in Females 12-34 (789,000/1.7 rating) and Female Teens (434,000/3.6 rating).

· The debut of original movie "Cyberbully" (7/17/11) stood as summer's No. 1 TV movie in Females 12-34 (1.72 million/3.7 rating) and Female Teens (1.04 million/8.7 rating), and was the No. 2 TV movie in Women 18-34 (678,000/2.0 rating) and Women 18-49 (1.10 million/1.7 rating),

Source: Nielsen Media Research (National Ratings, Summer 11: 5/30/11-8/29/10, Most Current: Live + SD, blended with Live + 7, when available.





  [august 2011]  
S
M
T
W
T
F
S
 


· CYBERBULLY (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· NINE LIVES OF CHLOE KING, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (FREEFORM)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)
· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[05/26/17 - 12:31 PM]
Senators-Penguins Game 7 Double-OT Thriller on NBCSN Averages More Than 3 Million Viewers
NBCSN spins the numbers for Thursday, May 25.

[05/26/17 - 09:07 AM]
"Into the Badlands" Closes Its Second Season as a Top Scripted Series on Cable
AMC further spins the numbers for the series to date.

[05/26/17 - 08:36 AM]
NBC's 10 P.M. "The Red Nose Day Special" #1 in Timeslot in 18-49 and Improves on Last Year's Telecast by 40% in Demo and 27% in Total Viewers
NBC spins the numbers for Thursday, May 25.

[05/25/17 - 02:36 PM]
ABC Wins Its 4th Consecutive May in Adults 18-49, Delivering Its Longest Winning Streak for the Sweep in Over 25 Years
ABC further spins the numbers for the May sweeps period.

[05/25/17 - 08:26 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[05/25/17 - 08:22 AM]
"Law & Order: SVU" Captures Its Highest 18-49 Rating Since Feb. 22, Ties for the 10-11 P.M. Win
NBC spins the numbers for Wednesday, May 24.

[05/25/17 - 08:21 AM]
"Dirty Dancing" Drives ABC to Its Most Watched Wednesday in Nearly 7 Months
ABC spins the numbers for Wednesday, May 24.

[05/25/17 - 07:55 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Record Sixth Consecutive Year as TV Season Ends
NBC further spins the numbers for the season to date.

[05/25/17 - 06:43 AM]
"Home Town" Delivers Standout Season One Ratings for HGTV
HGTV further spins the numbers for the series to date.

[05/24/17 - 08:40 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock wins the night among adults 18-49 while the "Dancing with the Stars"-powered ABC is the most-watched broadcaster.

[05/23/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC Tops Demos, Snaps NBC Win Streak
The Peacock however wins the evening among total viewers.

[05/22/17 - 08:39 AM]
Sunday's Broadcast Ratings: ABC Rides "Billboard Music Awards" to Victory
The Alphabet's annual telecast however is down more than 20% from last year among adults 18-49.

[05/21/17 - 10:40 AM]
Saturday's Broadcast Ratings: NHL Playoffs Keep NBC on Top
Coverage of the Predators at the Ducks leads the night among adults 18-49.

[05/21/17 - 10:32 AM]
"Saturday Night Live" Delivers Its Most-Watched Season Finale in Six Years
NBC spins the numbers for Saturday, May 20.

[05/20/17 - 08:36 AM]
Friday's Broadcast Ratings: "Dateline NBC" Tops Viewers, Demos
The Peacock likewise wins the evening in both categories.