or


[09/29/11 - 03:33 PM]
MLB on ESPN: Most-Viewed Wednesday Night Telecast Since 1998
ESPN spins the numbers for Wednesday, September 28.

[via press release from ESPN]

MLB on ESPN: Most-Viewed Wednesday Night Telecast Since 1998

ESPN MLB Regular-Season Viewership Up; Growth Across Multimedia Platforms

Last night's ESPN MLB telecast (7 p.m.-midnight ET) - in which Baltimore defeated Boston 4-3 to eliminate the Red Sox from the postseason in dramatic fashion - is the network's most-viewed Wednesday night telecast since 1998 (St. Louis/Houston, Sept. 23 - 2.7 rating; 2,036,000 household impressions; 2,675,000 viewers), according to Nielsen. The telecast (not shown in the local markets of the teams competing) averaged:

· 1.6 household coverage rating

· 1,549,000 household impressions

· 2,117,000 viewers

Immediately after the game ended, ESPN provided live coverage (12:05-12:14 a.m.) of Tampa Bay's extra-inning, walk-off victory against the New York Yankees - securing the Rays a postseason berth - which generated:

· 2.8 rating

· 2,775,000 household impressions

· 3,841,000 viewers

ESPN2's Wednesday Night Baseball telecast - Philadelphia's extra-inning 4-3 win over Atlanta, eliminating the Braves from the postseason - posted:

· 0.9 rating

· 904,000 household impressions

· 1,184,000 viewers

On the season, ESPN's 69 regular-season MLB telecasts were up across the board compared to last year's 66 telecasts:

· Viewership up five percent (1,449,000 vs. 1,386,000)

· Households up three percent (1,125,000 vs. 1,093,000)

· Rating even (1.1)

Sunday Night Baseball's audience also grew this season:

· Viewership up five percent (2,294,000 vs. 2,177,000)

· Households up four percent (1,720,000 vs. 1,656,000)

· Rating even (1.7)

Digital & Mobile Usage - Wednesday, Sept. 28

September 28 was the highest trafficked day of the 2011 regular season for MLB content on ESPN digital platforms. Highlights:

ESPN.com

· MLB section had over 2.7 million unique visitors yesterday, up 56 percent vs. average day during the 2011 season

· MLB section logged an average minute audience of 19,000 users, up 65 percent vs. typical day this season

· MLB GameCast generated 500,000 unique visitors, up 205 percent vs. average day in 2011

ESPN Mobile Web

· Yankees/Rays GameCast posted 360,000 unique visitors and 1.9 million total minutes spent

· Phillies/Braves GameCast generated 332,000 unique visitors and 2.6 million total minutes spent

· Red Sox/Orioles GameCast netted 325,000 unique visitors and 1.7 million total minutes spent

ESPN3

· More than 150,000 unique viewers generated nearly 9.2 million minutes with an average time spent of one hour

Digital & Mobile Usage - 2011 MLB Season

· MLB content on ESPN's mobile properties up 27 percent in total minutes and 20 percent in visits compared to 2010

· ESPN.com's MLB section up 25 percent in total minutes and 17 percent in visits over last year





  [september 2011]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[09/01/15 - 10:26 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Reclaim Top Spots
The Peacock easily wins the night in total viewers and adults 18-49.

[08/31/15 - 01:40 PM]
Bravo Media's "Below Deck" Earns Highest-Rated Season Premiere in Series History with 1.6 Million Total Viewers
Bravo further spins the numbers for Tuesday, August 25.

[08/31/15 - 08:40 AM]
Sunday's Broadcast Ratings: NFL Preseason Again Tops Charts, This Time for NBC
The Peacock's coverage of Cardinals/Raiders leads the night in both total viewers and adults 18-49.

[08/30/15 - 08:36 AM]
Saturday's Broadcast Ratings: CBS Rides NFL Preseason to Another Victory
Coverage of the Seahawks and the Chargers tops the charts in both total viewers and adults 18-49.

[08/30/15 - 08:31 AM]
Encore of "Saturday Night Live" Matches the Show's Highest Metered-Market Household Rating in 10 Weeks
NBC spins the numbers for Saturday, August 29.

[08/29/15 - 08:37 AM]
Friday's Broadcast Ratings: CBS Climbs to Top Spot with NFL Preseason
Coverage of the Lions at the Jaguars leads the night among total viewers and adults 18-49.

[08/29/15 - 08:34 AM]
Encore of "America's Got Talent" Ties for #2 in Its Time Period Among the Big 4 Networks in Men 18-34 and Men 18-49
NBC spins the numbers for Friday, August 28.

[08/28/15 - 08:47 AM]
"Food Fighters" Matches Its Season High in 18-49
NBC spins the numbers for Thursday, August 27.

[08/28/15 - 08:38 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Continue Win Streak for CBS
The Eye has won the past 11 Thursdays among total viewers and adults 18-49.

[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.

[08/27/15 - 08:53 AM]
"The Carmichael Show" Is the Most-Watched Summer Comedy Debut Since 2007, Wins the Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, August 26.

[08/27/15 - 08:43 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
"America's Got Talent" is the most-watched series while "Big Brother" leads the adults 18-49 race.

[08/26/15 - 08:42 AM]
NBC Wins Tuesday Among the Big 4 in All Key Measures, Sweeps Six of Six Half-Hours Among Those Nets in Adults 18-49
NBC spins the numbers for Tuesday, August 25.

[08/26/15 - 08:27 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos for Sixth Consecutive Week
"America's Got Talent" paves the way for another victory by the Peacock.

[08/25/15 - 01:03 PM]
"48 Hours: Decades of Deceit" Is Saturday's #1 Broadcast at 10:00 PM with Adults 25-54, Adults 18-49 and Viewers
CBS spins the numbers for Saturday, August 22.