or


[01/31/12 - 01:14 PM]
UFC on FOX Dominates Primetime in Key Demos
FOX spins the numbers for Saturday, January 28.
[via press release from FOX]

UFC ON FOX DOMINATES PRIMETIME IN KEY DEMOS

Saturday night's UFC on FOX event from the United Center in Chicago posted a 2.6/5 national rating/share, according to figures released by Nielsen Media Research today. As expected, FOX dominated the night on the important younger demographics. FOX's 2.4 among Adults 18-49 nearly beat the combined ratings of ABC, CBS, and NBC (2.5 combined) and FOX's 2.5 among Adults 18-34 easily beat those three network competitors combined (1.4). The three-bout broadcast on FOX averaged 4.7 million viewers from 8:00 PM - 10:19 PM ET.

The two-hour event, the first official network broadcast of FOX's partnership with UFC, is off slightly (-16%) from the UFC on FOX premiere in November (3.1/5), which was only one hour and featured a highly-anticipated heavyweight championship fight. When comparing similar time periods for the two events, FOX posted a 3.0/5 from 9:00 - 10:15 PM ET, off only a tenth from the November UFC fight.

In several meaningful demographics, the last hour of Saturday's broadcast rated higher than November's UFC premiere on FOX with Men 25-49 up +3%, Men 25-54 up +3%, Men 35-54 up +4%.

As anticipation to the night's main event grew so did the ratings and viewership. The night's first match between Demian Maia and Chris Weidman scored a 2.2/4 rating/share. The next fight between Chael Sonnen and Michael Bisping grew to a 2.7/5. Fans tuned in to see former light heavyweight champion Rashad Evans take on undefeated former national champion wrestler Phil Davis with that bout posting a 3.4/6. More than 6 million viewers watched the five-round bout where Evans defeated Davis by unanimous decision.

The top five metered markets for Saturday's UFC on FOX event are: Las Vegas - 4.1/8; Louisville - 4.1/7; Indianapolis - 3.9/7; Greenville - 3.9/6; Tulsa - 3.9/6; and Knoxville - 3.9/6.





  [january 2012]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[08/13/26 - 03:39 PM]
ESPN Delivers Its Second Most-Watched WNBA Regular Season Game in 30 Years of Coverage!
The New York Liberty-Indiana Fever matchup averaged 2 million viewers on Tuesday, August 11.
[08/12/26 - 02:29 PM]
"Live with Kelly and Mark" Jumps to Best Audience in Three Months
"Live" has now ranked as the No. 1 talk show in syndication for 182 consecutive weeks (more than three years) across all key measures.
[08/12/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of August 3
"Sterling Point," "Ride or Die," "Off Campus," "Reacher," and "Elle" led all original series worldwide.
[08/11/26 - 02:45 PM]
FOX Saturday Baseball Delivers #1 MLB Telecast of the Week on Any Network
2,223,000 viewers tuned-in to a three-game slate that featured the White Sox's 6-3 victory over the Guardians in most of the country.
[08/11/26 - 02:43 PM]
ESPN Delivers Its 2nd Most-Watched WNBA Game Ever for the Second Consecutive Week!
The Indiana Fever-Chicago Sky matchup averaged 2.6 million viewers on ABC on Saturday, August 8.
[08/11/26 - 12:01 PM]
Netflix Top 10: Week of August 3 - "The Last House" Invites You to Stay at No. 1 in This Week's Top 10
"The Idaho Murders: College Nightmare" held the top spot on the English TV list with 10.6 million views.
[08/10/26 - 10:37 AM]
Discovery's Shark Week Delivers Best Ratings in Seven Years
Primetime telecasts averaged a 0.77 L3 rating among Adults 25-54, marking the largest year-over-year increase in 13 years and the first year of ratings growth since 2023.
[08/05/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of July 27
"Ride or Die," "Off Campus," "Adarsh Baal Vidyalaya," "Elle," and "Reacher" led all original series worldwide.
[08/05/26 - 07:03 AM]
Red Sox-Dodgers Averages 3.8 Million Viewers on NBC & Peacock, Marking First Time "Sunday Night Baseball" Has Topped 3 Million Viewers in Three Straight Games
Boston defeated Los Angeles, 8-4, this past Sunday night with a TAD of 3.8 million viewers on NBC and Peacock.
[08/04/26 - 02:59 PM]
ESPN Delivers Its Second Most-Watched Regular Season WNBA Game Ever!
The Indiana Fever-Minnesota Lynx matchup averaged 2.5 million viewers on ABC on Sunday, August 2.
[08/04/26 - 02:29 PM]
FOX Saturday Baseball Delivers Second Best Performance This Season with 2.834 Million Viewers
Coverage reached a peak audience of 3,222,000 viewers from 9:15-9:30 PM ET.
[08/04/26 - 12:01 PM]
Netflix Top 10: Week of July 27 - The Celebration Continues as Kevin Hart's "72 Hours" Holds No. 1 for a Second Week
"The Idaho Murders: College Nightmare" launched at the top of the English TV list with 18.2 million views.
[08/03/26 - 11:03 AM]
Ben Affleck and Jamie Ding Score Best Audience in a Year with Million-Dollar Win on "Who Wants to Be a Millionaire"
The July 29 episode rose from last week's season premiere with 4.22 million viewers.
[07/31/26 - 01:03 PM]
ABC News Wins Across Late Night, Sunday Morning and Friday Night in Total Viewers and Key Adult Demos
Season to date, "Nightline" is up in Total Viewers versus the same point last season.
[07/29/26 - 12:03 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of July 20
"Ride or Die," "Elle," "Off Campus," "Adarsh Baal Vidyalaya," and "See You at Work Tomorrow!" led all original series worldwide.