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[02/03/12 - 08:42 AM]
Thursday's Broadcast Ratings: FOX Tops Demos, CBS Wins Total Viewers
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, february 2, 2012)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night:

FOX (12.03 million viewers, #2; adults 18-49: 3.9, #1) held onto the demo crown on Thursday with new episodes of "American Idol" (17.12 million viewers, #1; adults 18-49: 5.4, #T1) and "The Finder" (6.93 million viewers, #7; adults 18-49: 2.4, #8).

CBS (14.10 million viewers, #1; adults 18-49: 3.5, #2) then was the most-watched network with new episodes of "The Big Bang Theory" (16.38 million viewers, #2; adults 18-49: 5.4, #T1), "Rob" (11.28 million viewers, #5; adults 18-49: 3.4, #4), "Person of Interest" (14.92 million viewers, #3; adults 18-49: 3.3, #5) and "The Mentalist" (13.54 million viewers, #4; adults 18-49: 2.8, #6). In the 8:00/7:00c half-hour, "Big Bang" actually beat "Idol" (15.82 million viewers, 5.0 adults 18-49 rating) in both categories.

Next up was ABC (7.41 million viewers, #3; adults 18-49: 2.5, #3) with original installments of "Winter Wipeout" (5.93 million viewers, #9; adults 18-49: 1.8, #T10), "Grey's Anatomy" (9.64 million viewers, #6; adults 18-49: 3.5, #3) and "Private Practice" (6.65 million viewers, #8; adults 18-49: 2.3, #9).

Meanwhile, NBC (3.64 million viewers, #4; adults 18-49: 1.5, #4) offered up its mix of "30 Rock" (3.21 million viewers, #13; adults 18-49: 1.3, #13), "Parks & Recreation" (3.65 million viewers, #12; adults 18-49: 1.8, #T10), "The Office" (5.27 million viewers, #10; adults 18-49: 2.7, #7), "Up All Night" (3.76 million viewers, #11; adults 18-49: 1.8, #T10) and "The Firm" (2.98 million viewers, #14; adults 18-49: 0.8, #15).

And finally, new episodes of "The Vampire Diaries" (2.72 million viewers, #15; adults 18-49: 1.2, #14) and "The Secret Circle" (1.75 million viewers, #16; adults 18-49: 0.7, #16) closed out the night on The CW (2.24 million viewers, #5; adults 18-49: 0.9, #5). In the netlet's target demo (women 18-34), "Diaries" posted a 1.4 rating while "Circle" delivered a 0.9 rating.

Week-to-week changes (adults 18-49):
+9.52% - Private Practice (vs. 1/19/12)
+9.09% - The Vampire Diaries (vs. 1/19/12)
+5.88% - Parks & Recreation
+2.94% - Grey's Anatomy (vs. 1/19/12)
0.00% - American Idol
0.00% - The Big Bang Theory
0.00% - Person of Interest (vs. 1/19/12)
0.00% - Winter Wipeout (vs. 1/19/12)
0.00% - The Secret Circle (vs. 1/19/12)
-2.86% - Rob
-3.45% - The Mentalist (vs. 1/19/12)
-5.26% - Up All Night (vs. 1/19/12)
-6.90% - The Office (vs. 1/19/12)
-17.24% - The Finder
-18.75% - 30 Rock
-20.00% - The Firm

Year-to-year changes (adults 18-49):
28.57% - Parks & Recreation (vs. Perfect Couples)
25.58% - The Big Bang Theory
21.43% - Rob (vs. Bleep My Dad Says)
10.00% - Person of Interest (vs. CSI: Crime Scene Investigation)
0.00% - The Mentalist
-11.54% - Private Practice
-14.29% - The Vampire Diaries
-16.67% - Grey's Anatomy
-22.22% - The Secret Circle (vs. Nikita)
-26.03% - American Idol
-27.03% - The Office
-27.27% - The Finder (vs. Bones)
-28.00% - Winter Wipeout
-28.00% - Up All Night (vs. Parks & Recreation)
-35.00% - 30 Rock (vs. Community)
-61.90% - The Firm (vs. 30 Rock/Outsourced)

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.8/7; and ABC's combo of "Nightline," 3.5/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.8/4; "Nightline," 1.2/5; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.8/6 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.4/5). In the 25 markets with Local People Meters, "Late Night" (0.8/5 in 18-49) topped "Late Late Show" (0.4/3).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (2/3/11):

FOX (15.98 million viewers, #1; adults 18-49: 5.4, #1) once again was the network to beat on Thursday with new episodes of "American Idol" (21.78 million viewers, #1; adults 18-49: 7.3, #1) and "Bones" (10.18 million viewers, #7; adults 18-49: 3.3, #5).

Sharing the silver then were ABC (8.73 million viewers, #3; adults 18-49: 3.1, #T2) and CBS (13.67 million viewers, #2; adults 18-49: 3.1, #T2) as the former served up new episodes of "Wipeout" (7.94 million viewers, #8; adults 18-49: 2.5, #T10), "Grey's Anatomy" (11.10 million viewers, #5; adults 18-49: 4.2, #3) and "Private Practice" (7.14 million viewers, #10; adults 18-49: 2.6, #9).

The Eye then offered up its mix of "The Big Bang Theory" (13.82 million viewers, #3; adults 18-49: 4.3, #2), "Bleep My Dad Says" (10.50 million viewers, #6; adults 18-49: 2.8, #T7), "CSI: Crime Scene Investigation" (13.80 million viewers, #4; adults 18-49: 3.0, #6) and "The Mentalist" (15.05 million viewers, #2; adults 18-49: 2.8, #T7).

Meanwhile, NBC (4.73 million viewers, #4; adults 18-49: 2.3, #4) served up fresh installments of "Community" (4.35 million viewers, #13; adults 18-49: 2.0, #13), "Perfect Couples" (3.07 million viewers, #16; adults 18-49: 1.4, #T15), "The Office" (7.30 million viewers, #9; adults 18-49: 3.7, #4), "Parks & Recreation" (5.05 million viewers, #11; adults 18-49: 2.5, #T10), "30 Rock" (4.84 million viewers, #12; adults 18-49: 2.4, #12) and "Outsourced" (3.80 million viewers, #14; adults 18-49: 1.8, #14).

And finally, new episodes of "The Vampire Diaries" (3.18 million viewers, #15; adults 18-49: 1.4, #T15), "Nikita" (2.41 million viewers, #17; adults 18-49: 0.9, #17) on The CW (2.79 million viewers, #5; adults 18-49: 0.5, #5) rounded out the night.

Week-to-week changes (adults 18-49): Bleep My Dad Says (21.70%), Wipeout (4.20%), The Big Bang Theory (2.40% vs. 1/20/11), 30 Rock (0.00%), The Mentalist (0.00% vs. 1/20/11), CSI: Crime Scene Investigation (-3.20% vs. 1/20/11), American Idol (-3.90%), Grey's Anatomy (-4.50% vs. 1/13/11), Outsourced (-5.30%), Private Practice (-7.10% vs. 1/6/11), The Office (-7.50%), Community (-9.10%), The Vampire Diaries (-12.50%), Bones (-15.40%), Parks & Recreation (-16.70%), Perfect Couples (-17.60%), Nikita (-18.20%).

In late-night metered market ratings (via NBC's press release):

Nielsen's 56 metered markets (with four markets excluded today), household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 3.2/8; and ABC's combo of "Nightline," 3.5/8; and "Jimmy Kimmel Live," 2.0/6.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.1/5; "Late Show," 1.0/4; "Nightline," 1.3/5; and "Jimmy Kimmel Live," 0.7/4.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/4 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.5/5). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49) tied "Late Late Show" (0.6/4).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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