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[03/28/12 - 03:00 PM]
Sunday's Cable Ratings: "Mad Men" Leads Viewers, NBA Tops Demos
By The Futon Critic Staff (TFC)

select cable nielsen ratings
(national numbers for sunday, march 25, 2012)

Here are the highlights of 34 ad-sustained programs that aired in primetime on the cable networks last night, courtesy of TravisYanan:

Mad Men - AMC
3.535 million viewers, #1; 1.577 million adults 18-49 (1.2 rating), #5

NBA Basketball: Miami/Oklahoma City - ESPN
3.517 million viewers, #2; 2.091 million adults 18-49 (1.6 rating), #1

Ax Men - History
3.391 million viewers, #3; 1.706 million adults 18-49 (1.3 rating), #3

Frozen Planet - Discovery
3.097 million viewers, #4; 1.219 million adults 18-49 (1.0 rating), #7

Shake It Up - Disney
2.965 million viewers, #5; 0.550 million adults 18-49 (0.4 rating), #21

Army Wives - Lifetime
2.700 million viewers, #6; 1.078 million adults 18-49 (0.8 rating), #9

Real Housewives of Atlanta (9:00) - Bravo
2.646 million viewers, #7; 1.753 million adults 18-49 (1.4 rating), #2

NBA Basketball: Memphis/L.A. Lakers - ESPN
2.637 million viewers, #8; 1.652 million adults 18-49 (1.3 rating), #4

Austin & Ally - Disney
2.575 million viewers, #9; 0.499 million adults 18-49 (0.4 rating), #24

MythBusters - Discovery
2.347 million viewers, #10; 1.241 million adults 18-49 (1.0 rating), #6

Long Island Medium (9:00) - TLC
2.280 million viewers, #11; 1.106 million adults 18-49 (0.9 rating), #8

Worst Cooks in America - Food
2.271 million viewers, #12; 1.054 million adults 18-49 (0.8 rating), #11

Long Island Medium (9:30) - TLC
2.258 million viewers, #13; 1.062 million adults 18-49 (0.8 rating), #10

So Random! (7:30) - Disney
2.144 million viewers, #14; 0.413 million adults 18-49 (0.3 rating), #28

Cupcake Wars - Food
1.601 million viewers, #15; 0.772 million adults 18-49 (0.6 rating), #18

Full Metal Jousting - History
1.518 million viewers, #16; 0.780 million adults 18-49 (0.6 rating), #17

Shameless - Showtime
1.513 million viewers, #17; 1.026 million adults 18-49 (0.8 rating), #13

Shahs of Sunset - Bravo
1.491 million viewers, #18; 1.034 million adults 18-49 (0.8 rating), #12

Unchained Reaction - Discovery
1.328 million viewers, #19; 0.769 million adults 18-49 (0.6 rating), #19

Breakout Kings - A&E
1.273 million viewers, #20; 0.633 million adults 18-49 (0.5 rating), #20

Mob Wives - VH1
1.263 million viewers, #21; 0.887 million adults 18-49 (0.7 rating), #14

Coming Home - Lifetime
1.141 million viewers, #22; 0.462 million adults 18-49 (0.4 rating), #26

Leave It to Niecy (10:00) - TLC
1.086 million viewers, #23; 0.522 million adults 18-49 (0.4 rating), #23

Eastbound & Down - HBO
0.975 million viewers, #24; 0.808 million adults 18-49 (0.6 rating), #15

Leave It to Niecy (10:30) - TLC
0.862 million viewers, #25; 0.416 million adults 18-49 (0.3 rating), #27

Rattlesnake Republic (9:00) - Animal Planet
0.805 million viewers, #26; 0.337 million adults 18-49 (0.3 rating), #31

Rattlesnake Republic (10:00) - Animal Planet
0.772 million viewers, #27; 0.395 million adults 18-49 (0.3 rating), #29

Californication - Showtime
0.725 million viewers, #28; 0.539 million adults 18-49 (0.4 rating), #22

House of Lies - Showtime
0.715 million viewers, #29; 0.499 million adults 18-49 (0.4 rating), #25

Snapped - Oxygen
0.579 million viewers, #30; 0.213 million adults 18-49 (0.2 rating), #33

Life's Too Short - HBO
0.454 million viewers, #31; 0.340 million adults 18-49 (0.3 rating), #30

Luck - HBO
0.440 million viewers, #32; 0.246 million adults 18-49 (0.2 rating), #32

Oprah Presents Master Class - OWN
0.432 million viewers, #33; 0.800 million adults 18-49 (0.1 rating), #16

Oprah's Next Chapter - OWN
0.407 million viewers, #34; 0.137 million adults 18-49 (0.1 rating), #34

Source: Nielsen Media Research





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