or


[04/03/12 - 11:32 AM]
Nickelodeon's 25th Annual Kids' Choice Awards Tops the Week in Basic Cable, Reaches More Than 11 Million Viewers
Nickelodeon spins the numbers for the week of March 26-April 1.

[via press release from Nickelodeon]

NICKELODEON'S 25TH ANNUAL KIDS' CHOICE AWARDS TOPS THE WEEK IN BASIC CABLE, REACHES MORE THAN 11 MILLION VIEWERS

STAR-STUDDED LIVE TELECAST RANKS AS WEEK'S TOP PROGRAM WITH KIDS, TWEENS ON ALL TV; SETS NEW VOTING RECORD WITH MORE THAN 220 MILLION VOTES CAST

Post-KCA Airing of How to Rock Scores Series' Best Ratings Ever

NEW YORK - April 3, 2012 - Nickelodeon's 25th Annual Kids' Choice Awards was a slime-filled extravaganza watched by more than 11 million total viewers over this past weekend. Hosted by Will Smith, the Saturday-night live premiere (March 31, 8p.m. all times ET/PT) ranks as basic cable's number-one telecast for the week (3/26-4/1), averaging 6.2 million total viewers. It also took the top spot for the week with kids and tweens on all TV, averaging a 7.9/2.8 million K2-11, 11.0/2.3 million K6-11 and 11.3/2.3 million T9-14.

Additionally, the show's 10 p.m. airing on Saturday averaged a solid 3.1/1.1 million K2-11 and brought in more than 2.5 million total viewers, followed by a Sunday, April 1, noon airing that scored a strong 3.8/1.3 million K2-11 and also more than 2.5 million total viewers.

The star-studded telecast scored the most votes ever with a record 223 million (+11%, over last year). Votes were cast from Feb. 23 - March 31, across Nick.com, Nick's mobile site, brand-new iPhone/iPad/iPod Touch apps, an iPad-optimized site, an application on Nick's Facebook page and via Twitter and custom hash tags. Nickelodeon's digital platforms celebrated their highest trafficked day ever on March 31, reaching over 2.3+ million visitors across the net's website, Facebook page, mobile and tablet sites and mobile apps (+10%). Also, the audience for the live simulcast of Countdown to Kids' Choice posted double-digit increases (+39%) across these digital platforms over last year.

Nickelodeon's 25th Annual Kids' Choice Awards featured First Lady Michelle Obama who presented Taylor Swift with this year's The Big Help Award; slimings of Halle Berry, Taylor Lautner, Chris Colfer, The Big Show, The Miz, Santino Marella, Justin Bieber and host Smith. The show also featured Chris Rock, Robert Downey Jr., Emma Stone, Andrew Garfield, Zac Efron, Josh Hutcherson, Jaden Smith, Willow Smith, Jada Pinkett Smith, Heidi Klum, Cee Lo Green, Nicki Minaj, Taylor Lautner, Ludacris, Cody Simpson, Sarah Hyland, Ariel Winter and Nolan Gould. Musical performances included Katy Perry, performing her hit single "Part of Me," UK Pop sensation One Direction, who belted out "What Makes You Beautiful" and a preshow performance by Keke Palmer and Max Schneider, who performed "Me and You Against the World," from Nickelodeon's upcoming original TV movie, Rags.

Internationally, the 2012 KCAs delivered strong preliminary results across the board. This year's show was the highest-rated KCA ever among kids in all international markets analyzed to date, with several markets up double digits over last year: UK was up +18%, Germany up +40%, and Australia up +28. The KCAs also was the number-one show in its time slot among kids' channels in the Netherlands, UK and Australia. This year, Nickelodeon extended voting for the KCA to more countries and platforms than ever before, drawing more than 39 million votes from fans outside the US - a triple-digit increase from last year's tally of 7 million.

Following the KCAs was a brand-new episode of Nick's latest live-action series How to Rock (9:30 p.m. ET/PT), which set a ratings record for the series with tweens and total viewers and ranks as the week's number-two telecast with all kids and tweens on all TV (second only to the KCAs). The half-hour episode drew 4.4 million total viewers and posted double-digit increases over the series' season-to-date average, with a 5.7/2 million K2-11 (+37%), 8.1/1.7 million K6-11 (+41%), 8.5/1.8 million T9-14 (+51%).

Nickelodeon, now in its 33rd year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in 100 million households and has been the number-one-rated basic cable network for 17 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA - News, VIA.B - News).





  [april 2012]  
S
M
T
W
T
F
S


· HOW TO ROCK (NICKELODEON)











most recent ratings | view all posts
[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.

[02/27/15 - 08:27 AM]
Thursday's Broadcast Ratings: "How to Get Away with Murder" Powers Demo Victory for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.

[02/26/15 - 01:41 PM]
ABC's Primetime Grows the Most During the 2015 February Sweep, Winning Monday, Thursday and Friday During the Month in Adults 18-49
ABC spins the numbers for the February sweeps period.

[02/26/15 - 01:24 PM]
Daytona 500 Bounces Back & Daytona Speedweeks Viewership Up on FOX Sports 1
FOX Sports spins the numbers for its NASCAR coverage to date this season.

[02/26/15 - 10:34 AM]
"The Tonight Show" Scores Highest 18-49 and Total Viewers in 11 Months for Week of Feb. 16-20
NBC spins the late-night numbers for the week of February 16-20.

[02/26/15 - 09:12 AM]
CBS Scores with Night of Reality Premieres
CBS spins the numbers for Wednesday, February 25.

[02/26/15 - 08:50 AM]
"Mysteries of Laura" Equals Its Top 18-49 Rating Since October 1
NBC spins the numbers for Wednesday, February 25.

[02/26/15 - 08:35 AM]
Wednesday's Broadcast Ratings: "Empire" Soars to Another High for FOX
The show's 5.3 rating among adults 18-49 eclipses the competition last night.

[02/26/15 - 08:34 AM]
"The Goldbergs" Spikes Over Its Lead-in, Beats "Survivor" and Equals a Season High
ABC spins the numbers for Wednesday, February 25.