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[04/07/12 - 09:18 AM]
Friday's Broadcast Ratings: "Blue Bloods" Ticks Up in Victory for CBS
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for friday, april 6, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (9.15 million viewers, #1; adults 18-49: 1.7, #1) was the network to beat on a low key Friday with its mix of "Undercover Boss" (7.75 million viewers, #3; adults 18-49: 1.8, #1), "CSI: NY" (8.95 million viewers, #2; adults 18-49: 1.6, #T3) and "Blue Bloods" (10.76 million viewers, #1; adults 18-49: 1.7, #2).

A silver medal then went to ABC (4.81 million viewers, #2; adults 18-49: 1.4, #2) with a repeat of "Shark Tank" (4.41 million viewers, #8; adults 18-49: 1.3, #T6) followed by new episodes of "Primetime: What Would You Do?" (4.87 million viewers, #5; adults 18-49: 1.6, #T3) and "20/20" (5.13 million viewers, #4; adults 18-49: 1.5, #5).

Next up was NBC (4.37 million viewers, #3; adults 18-49: 1.0, #T3) and its combination of "Who Do You Think You Are?" (4.53 million viewers, #6; adults 18-49: 0.8, #11), "Grimm" (4.47 million viewers, #7; adults 18-49: 1.3, #T6) and "Dateline NBC" (4.09 million viewers, #9; adults 18-49: 1.1, #T8).

Meanwhile, FOX (3.50 million viewers, #4; adults 18-49: 1.0, #T3) offered up the relocated "The Finder" (3.92 million viewers, #10; adults 18-49: 1.1, #T8) - a series low - plus a new "Fringe" (3.08 million viewers, #11; adults 18-49: 1.0, #10).

And finally, repeats of "Nikita" (1.01 million viewers, #12; adults 18-49: 0.3, #T12) and "Supernatural" (0.83 million viewers, #13; adults 18-49: 0.3, #T12) on The CW (0.92 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening.

Week-to-week changes (adults 18-49):
+8.33% - Grimm
+6.67% - Primetime: What Would You Do?
+6.25% - Blue Bloods
0.00% - Undercover Boss
0.00% - Who Do You Think You Are?
0.00% - CSI: NY
-8.33% - Dateline NBC
-16.67% - Fringe
-28.57% - 20/20
-52.17% - The Finder (vs. 3/8/12)

Year-to-year changes (adults 18-49):
+100.00% - Undercover Boss (vs. Chaos)
+66.67% - Fringe (vs. Fringe (Repeat))
+14.29% - Primetime: What Would You Do?
+13.33% - Blue Bloods
0.00% - CSI: NY
0.00% - 20/20
-7.14% - Grimm (vs. Dateline NBC)
-8.33% - The Finder (vs. Kitchen Nightmares (Repeat))
-21.43% - Dateline NBC
-38.46% - Who Do You Think You Are?

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 1.6/4 with an encore delayed by Masters coverage; and ABC's combo of "Nightline," 3.4/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/3; "Late Show," 0.4/2 with an encore delayed by Masters coverage; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.7/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.6/5 in metered-market household) beat CBS's "Late Late Show with Craig Ferguson" (1.0/3 delayed by Masters coverage). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-4) topped "Late Late Show" (0.3/2 delayed by Masters coverage).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters

[NOTE: Today's numbers are courtesy of TVMediaInsights.com due to delays from our usual sources.]


Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/8/11):

ABC (4.74 million viewers, #3; adults 18-49: 1.4, #1) took home the adults 18-49 crown on Friday thanks to new episodes of "Shark Tank" (4.63 million viewers, #7; adults 18-49: 1.2, #T7), "Primetime: What Would You Do?" (4.49 million viewers, #8; adults 18-49: 1.4, #T4) and "20/20" (5.09 million viewers, #6; adults 18-49: 1.5, #T2).

CBS (8.46 million viewers, #1; adults 18-49: 1.3, #T2) and NBC (5.63 million viewers, #2; adults 18-49: 1.3, #T2) then split the silver as the latter offered up the season finale of "Who Do You Think You Are?" (5.76 million viewers, #3; adults 18-49: 1.3, #6) and a two-hour "Dateline NBC" (5.58 million viewers, #5; adults 18-49: 1.4, #T4).

Next up was the Eye with week two of its mix of "Chaos" (5.64 million viewers, #4; adults 18-49: 0.9, #9), "CSI: NY" (9.42 million viewers, #2; adults 18-49: 1.6, #1) and "Blue Bloods" (10.31 million viewers, #1; adults 18-49: 1.5, #T2).

Meanwhile, FOX (2.37 million viewers, #4; adults 18-49: 0.9, #4) offered up repeats of "Kitchen Nightmares" (2.94 million viewers, #9; adults 18-49: 1.2, #T7) and "Fringe" (1.80 million viewers, #11; adults 18-49: 0.6, #T11).

And finally, The CW (1.72 million viewers, #5; adults 18-49: 0.7, #5) did the same with repeats of "Smallville" (1.91 million viewers, #10; adults 18-49: 0.7, #10) and "Supernatural" (1.52 million viewers, #12; adults 18-49: 0.6, #T11).

Week-to-week changes (adults 18-49): Dateline NBC (9.80%), Primetime: What Would You Do? (7.70% vs. 3/25/11), Who Do You Think You Are? (0.00%), Shark Tank (0.00%), 20/20 (-1.60%), CSI: NY (-5.90%), Blue Bloods (-11.80%), Chaos (-18.20%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.1/7; CBS's "Late Show with David Letterman," 2.1/5 with an encore delayed by golf; and ABC's combo of "Nightline," 3.0/7; and "Jimmy Kimmel Live," 1.3/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.5/2 with an encore delayed by golf; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.7/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.4/5 delayed by golf). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.4/3 delayed by golf).

At 1:35 a.m., Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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