or


[05/11/12 - 08:52 AM]
ABC's "Grey's" is Up Year to Year and Hits an 13-Week High in Adults 18-49
ABC spins the numbers for Thursday, May 10.

[via press release from ABC]

Correction: "Grey's" Hit a 13-Week High...not an 11-Week High

· Rising in viewers (+4%) and young adults (+3%) over the prior week, ABC's Grey's Anatomy achieved a 13-week high in Adults 18-49 - since 2/09/12.

ABC's "Grey's" is Up Year to Year and Hits an 11-Week High in Adults 18-49

Early info on ABC's Thursday, ahead of the regular press release.

Gaining week to week in the 8 o'clock hour, against the season's penultimate episode of Fox's American Idol-Thurs and CBS' comedies (season finale of The Big Bang Theory/Rules of Engagement), ABC's Missing more than doubled the audience of NBC's comedy block (+113% over Community/30 Rock). The new ABC drama also defeated the established NBC comedies with Adults 25-54 (+7%) and Women 18-49 (+7%).

· ABC's Missing attracted its biggest audience in 3 weeks (since 4/19/12) and improved its hour year to year by 19% over original programming on the year-ago evening.

Vaulting over its lead-in at 9pm in Adults 18-49 (+209%), ABC's Grey's Anatomy stood as the top-rated series in its hour for the 5th week running and continued to qualify as Thursday's #1 drama. Dominating the 9 o'clock hour, ABC's Grey's Anatomy outdelivered CBS' Person of Interest by 31%, Fox's Idol-driven Touch by 70% and NBC's comedy finales by 70% (The Office/Parks and Recreation). Additionally, Grey's registered as Thursday's highest-rated TV series with Adults 18-34, Women 18-49 (2nd straight week) and Women 18-34 (6th straight week).

· Rising in viewers (+4%) and young adults (+3%) over the prior week, ABC's Grey's Anatomy achieved an 11-week high in Adults 18-49 - since 2/23/12.

· Grey's was up over its year-ago telecast in Adults 18-49 (+6%), Adults 18-34 (+4%) and across all key Women demos: W18-34 (+8%), W18-49 (+6%) and W25-54 (+3%).

During the 10pm hour, ABC freshman Scandal earned second place to CBS' veteran The Mentalist in Total Viewers and key Adults (AD18-49/AD25-54). Also in its time period, ABC's Scandal continued to overshadow its freshman drama competition, more than doubling the results for NBC's Awake in Total Viewers (+160%), Adults 25-54 (+150%) and Adults 18-49 (+122%). Additionally, Scandal took full control of The Mentalist with Adults 18-34 (+50%) and finished #1 in its slot for the 6th consecutive week with Women 18-49.

· Scandal built week to week among Adults 18-49 (+5%) to match a series best and also grew with Adults 18-34 (+7%) to hit a new series high.

Quick Take for Thursday, May 10, 2012 (Fast Affiliate Live + Same Day Ratings)

Gaining Week to Week in the 8pm Hour, ABC Freshman "Missing" More than Doubles the Audience of NBC's Comedies and Improves its Hour Year to Year

Hitting a 13-Week High and Growing Year to Year in Adults 18-49, ABC's "Grey's Anatomy" is the No. 1 Series in its Slot for the 5th Week Running

ABC's "Scandal" Towers Over its Freshman Drama Competition in the 10pm Hour And Builds Young Adult Audience Week to Week to a Series High in Adults 18-34

"Missing" (8:00-9:00 p.m.)

Gaining week to week in the 8 o'clock hour against the season's penultimate episode of Fox's "American Idol-Thurs" and CBS' comedies (season finale of "The Big Bang Theory"/"Rules of Engagement"), ABC's "Missing" (6.4 million) more than doubled the audience of NBC's comedy block (+113% over "Community"/"30 Rock" = 3.0 million). The new ABC drama also defeated the established NBC comedies with Adults 25-54 (+7%) and Women 18-49 (+7%).

· ABC's "Missing" attracted its biggest audience in 3 weeks (since 4/19/12) and improved its hour year to year by 19% over original programming on the year-ago evening ("Wipeout" on 5/12/11 = 5.4 million).

"Grey's Anatomy" (9:00-10:00 p.m.)

Vaulting over its lead-in at 9:00 p.m. in Adults 18-49 (+209%), ABC's "Grey's Anatomy" stood as the top-rated series in its hour for the 5th week running and continued to qualify as Thursday's No. 1 drama. Dominating the 9 o'clock hour, ABC's "Grey's Anatomy" (3.4/9) outdelivered CBS' "Person of Interest" by 31% (2.6/7), Fox's "Idol"-driven "Touch" by 70% (2.0/6) and NBC's comedy finales by 70% ("The Office"/"Parks and Recreation" = 2.0/6). Additionally, "Grey's" registered as Thursday's highest-rated TV series with Adults 18-34 (tie), Women 18-49 (2nd straight week) and Women 18-34 (6th straight week).

· Rising in viewers (+4%) and young adults (+3%) over the prior week, ABC's "Grey's Anatomy" achieved a 13-week high in Adults 18-49 - since 2/09/12.

· "Grey's" was up over its year-ago telecast in Adults 18-49 (+6%), Adults 18-34 (+4%) and across all key Women demos: W18-34 (+8%), W18-49 (+6%) and W25-54 (+3%).

"Scandal" (10:00-11:00 p.m.)

During the 10:00 p.m. hour, ABC freshman "Scandal" earned second place to CBS' veteran "The Mentalist" in Total Viewers and key Adults (AD18-49/AD25-54). Also in its time period, ABC's "Scandal" continued to overshadow its freshman drama competition, more than doubling the results for NBC's "Awake" in Total Viewers (+160% - 6.5 million vs. 2.5 million), Adults 25-54 (+150% - 2.5/6 vs. 1.0/3) and Adults 18-49 (+122% - 2.0/6 vs. 0.9/2). Additionally, "Scandal" took full control of "The Mentalist" with Adults 18-34 (+50% - 1.5/5 vs. 1.0/3) and finished No. 1 in its slot for the 6th consecutive week with Women 18-49.

· "Scandal" built week to week among Adults 18-49 (+5%) to match a series best and also grew with Adults 18-34 (+7%) to hit a new series high.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 44% currently, from 41% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 05/10/12.





  [may 2012]  
S
M
T
W
T
F
S
  


· 30 ROCK (NBC)
· AMERICAN IDOL (ABC)
· AWAKE (NBC)
· BIG BANG THEORY, THE (CBS)
· COMMUNITY (YAHOO)
· GREY'S ANATOMY (ABC)
· MENTALIST, THE (CBS)
· MISSING (ABC)
· OFFICE, THE (NBC)
· PARKS & RECREATION (NBC)
· PERSON OF INTEREST (CBS)
· RULES OF ENGAGEMENT (CBS)
· SCANDAL (ABC)
· TOUCH (FOX)





most recent ratings | view all posts
[01/19/25 - 01:31 PM]
FOX Sports Delivers 33.6 Million Viewers for Commanders-Lions NFC Divisional Game
Saturday's NFC Divisional showdown is projected to peak at 35.7 million viewers from 9:30-9:45 PM ET.

[01/17/25 - 03:39 PM]
"Shifting Gears" Brings Tim Allen Back to ABC and Hulu in Style with 17 Million Total Audience to Date
"Shifting Gears" stood as ABC's strongest series debut in over six years - since 10/16/18 with "The Conners," and marks the most-watched ABC series premiere on streaming to date, based on views in its first seven days on Hulu and Hulu on Disney+.

[01/16/25 - 04:01 PM]
NBC and Peacock's 2024 Holiday Programming Reached 88 Million People from Thanksgiving to New Year's Day
The Macy's Thanksgiving Day Parade was the #1 show of the holiday season.

[01/16/25 - 03:38 PM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Return with Stellar, Record-Setting Results
Both "Will Trent" and "The Rookie" achieved all-time streaming highs for their premiere episodes over seven days.

[01/16/25 - 01:45 PM]
Third Season of Peacock Original "The Traitors" Debuts as #1 Unscripted Series in the U.S. Across All Platforms
499 million minutes were consumed for the entire series for the week of January 6-12.

[01/15/25 - 02:35 PM]
TGL Presented by SoFi Match 2 on ESPN Draws Average of 1 Million Viewers, Up 9 Percent Over Match 1
With Tiger Woods making his playing debut, viewership peaked at 1.1 million from 8:30-8:45 p.m. ET and held steady in the 1 million range from 7:30 p.m. until past 9 p.m.

[01/14/25 - 12:31 PM]
Prime Video's First-Ever NFL Playoff Game Attracted the Most Concurrent Viewers Ever to the Service
Said news caps off a historic 2024-2025 campaign for the service.

[01/14/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 6: "Squid Game" Season 2 Keeps Winning, While "Missing You" Doesn't Miss
"American Primeval" - the historical drama based on real-life events during the 1857 Utah War - arrived at the No. 2 spot with 10.4 million views.

[01/14/25 - 07:43 AM]
FOX Delivers Most-Watched Telecast of the Week with NFL Wild Card Game
The audience peaked with 39,510,000 viewers from 7:00-7:15 PM ET.

[01/13/25 - 04:05 PM]
ESPN's Presentations of College Football Playoff Semifinals at Goodyear Cotton Bowl Classic and Capital One Orange Bowl Score Multi-Year Viewership Highs
The games averaged 20.6 million and 17.8 million viewers, respectively.

[01/10/25 - 08:31 AM]
Cleveland Cavaliers Victory Over Oklahoma City Thunder on ESPN Averaged 1.87 Million Viewers
Wednesday's coverage peaked at 2.5 million viewers.

[01/09/25 - 08:32 AM]
ESPN's College Football Bowl Viewership Reaches Record Highs for 2024-25 Season
The 33 non-College Football Playoff bowls averaged 2.7 million viewers, marking a 14 percent year-over-year increase and the largest audience since the 2019-20 season.

[01/09/25 - 07:00 AM]
WWE "RAW" Wrestles Up 4.9M Global Views for Netflix Debut
The inaugural event on Netflix averaged 2.6 million households (Live+SD) in the US, according to VideoAmp, which is 116% higher than "RAW's" average 2024 US audience of 1.2 million households, and higher than any other "Monday Night RAW" broadcast in the past five years.

[01/08/25 - 03:32 PM]
Debut of TGL Presented by SoFi Attracts Average Audience of 919,000 on ESPN
The debut of TGL presented by SoFi, the new prime time golf league, drew an average audience of 919,000 on ESPN Tuesday night, with viewership averaging more than 1.0 million 9:15-10:15 p.m. ET, when The Bay was nearing its 9-2 victory.

[01/07/25 - 04:15 PM]
"Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 30 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw increases year to year in Total Viewers, Adults 25-54) and Adults 18-49.