or


[05/18/12 - 09:06 AM]
ABC's "Grey's" Finale is Up Year to Year/"Scandal" Closes Out at Series Highs
ABC spins the numbers for Thursday, May 17.

[via press release from ABC]

ABC's "Grey's" Finale is Up Year to Year/"Scandal" Closes Out at Series Highs

Early info on ABC's Thursday, ahead of the regular press release.

ABC earned second place to an Idol-fueled Fox on the final Thursday of the season in Adults 18-49, surging 14% week to week and hitting a 14-week high on the evening - since 2/9/12.

Building in its finale during the 8 o'clock hour, against the season's final episode of Fox's American Idol-Thurs, ABC's Missing more than doubled the audience of NBC's comedies (+124% over Community/30 Rock finale) and tied among Adults 18-49. The new ABC drama also beat out the established NBC comedies with Adults 25-54 (+21%) and Women 18-49 (+23%).

· ABC's Missing rose week to week in viewers (+2%) and young adults (+18%), earning its best numbers in 3 weeks.

Tripling its lead-in at 9pm in Adults 18-49 (+200%), ABC's season finale of Grey's Anatomy qualified as the highest-rated series in its hour for the 6th straight week and once again finished as Thursday's #1 drama. Taking full control of the 9 o'clock hour, ABC's Grey's Anatomy outdelivered CBS' Person of Interest by 56%, Fox's Idol-inflated Touch by a best-ever 117% and NBC's comedies by 200% (Community/Community season finale). Additionally, Grey's stood as Thursday's #1 TV series with Adults 18-34, Women 18-49 (3rd straight week) and Women 18-34 (7th straight week).

· Gaining for the 2nd consecutive week in viewers (+14%) and young adults (+11%), ABC's Grey's Anatomy drew its biggest audience in over 4 months (19-week high) and its top Adult 18-49 number in more than 3 months (14-week high) - since 1/5/12 and 2/9/12, respectively.

· Grey's was up over its year-ago season finale in Total Viewers (+13%), Adults 18-49 (+8%), Adults 25-54 (+12%) and across all key Women demos: W18-34 (+7%), W18-49 (+11%) and W25-54 (+13%). In fact, it was the ABC drama's 2nd straight telecast to post year-to-year gains.

During the 10pm hour, ABC's freshman season finale of Scandal ran in a near-tie with CBS' finale of The Mentalist for first place in Adults 18-49 (pacing within 1-tenth of a rating point and tied in audience share), while beating The Mentalist in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54). Also in its time period, ABC's Scandal continued to dominate its freshman drama competition, more than tripling the results for NBC's Awake in Viewers (+257%), Adults 25-54 (+275%) and Adults 18-49 (+243%). Additionally, Scandal dominated The Mentalist finale with Adults 18-34 (+21%) and finished #1 in its slot for the 7th consecutive week with Women 18-49.

· Spiking in its finale over the prior week with Total Viewers (+17%), Adults 18-49 (+26%) and Adults 25-54 (+20%), ABC's Scandal achieved new series highs.

· The new drama attracted ABC's largest audience in the time period since the beginning of January and its top Adult numbers (AD18-49/AD25-54) in 3 months - since 1/5/12 and 2/16/12, respectively

Quick Take for Thursday, May 17, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC Spikes 14% to a 14-Week High in Adults 18-49 on the Season's Final Thursday

ABC Freshman "Missing" Builds in its Finale with Viewers and Young Adults

Drawing its Biggest Audience in 19 Weeks and Topping its Year-Ago Finale, ABC's "Grey's" is the No. 1 Series in its Slot in Adults 18-49 for the 6th Week Running

Surging in its Finale, ABC's "Scandal" Closes Out its First Season at Series Highs, Drawing the Network's Biggest Audience to the Time Slot Since Early January

Thursday Night (8:00-11:00 p.m.)

ABC earned second place to an "Idol"-fueled Fox on the final Thursday of the season in Adults 18-49 (2.5/7), surging 14% week to week and hitting a 14-week high on the evening - since 2/9/12. In addition, the Net ranked No. 1 on the night with Women 18-49 (tie), while taking the top spot with Women 18-34 on all 4 Thursdays of the May Sweep.

"Missing" (8:00-9:00 p.m.)

Building in its finale during the 8 o'clock hour, against the season's final episode of Fox's "American Idol-Thurs," ABC's "Missing" (6.5 million and 1.3/4) more than doubled the audience of NBC's comedies (+124% over "Community"/"30 Rock finale" = 2.9 million and 1.3/4) and tied among Adults 18-49. The new ABC drama also beat out the established NBC comedies with Adults 25-54 (+21%) and Women 18-49 (+23%).

· ABC's "Missing" rose week to week in viewers (+2%) and young adults (+18%), earning its best numbers in 3 weeks.

"Grey's Anatomy" (9:00-10:00 p.m.)

Tripling its lead-in at 9:00 p.m. in Adults 18-49 (+200%), ABC's 8th season finale of "Grey's Anatomy" qualified as the highest-rated series in its hour for the 6th straight week and once again finished as Thursday's No. 1 drama. Taking full control of the 9 o'clock hour, ABC's "Grey's Anatomy" (3.9/11) outdelivered CBS' "Person of Interest" by 56% (2.5/7), Fox's "Idol"-inflated "Touch" by a best-ever 117% (1.8/5) and NBC's comedies by 200% ("Community"/"Community" season finale = 1.3/4). Additionally, "Grey's" stood as Thursday's No. 1 TV series with Adults 18-34, Women 18-49 (3rd straight week) and Women 18-34 (7th straight week).

· Gaining for the 2nd consecutive week in viewers (+14%) and young adults (+11%), ABC's "Grey's Anatomy" drew its biggest audience in over 4 months (19-week high) and its top Adult 18-49 number in more than 3 months (14-week high) - since 1/5/12 and 2/9/12, respectively.

· "Grey's" was up over its year-ago season finale in Total Viewers (+13%), Adults 18-49 (+8%), Adults 25-54 (+12%) and across all key Women demos: W18-34 (+7%), W18-49 (+11%) and W25-54 (+13%). In fact, it was the ABC drama's 2nd straight telecast to post year-to-year gains.

"Scandal" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's freshman season finale of "Scandal" ran in a near-tie with CBS' finale of "The Mentalist" for first place in Adults 18-49 (2.4/7 vs. 2.5/7 - pacing within 1-tenth of a rating point and tied in audience share), while beating "The Mentalist" in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54). Also in its time period, ABC's "Scandal" continued to dominate its freshman drama competition, more than tripling the results for NBC's "Awake" in Viewers (+257%), Adults 25-54 (+275%) and Adults 18-49 (+243%). Additionally, "Scandal" dominated "The Mentalist" finale with Adults 18-34 (+21%) and finished No. 1 in its slot for the 7th consecutive week with Women 18-49.

· Spiking in its finale over the prior week with Total Viewers (+17%), Adults 18-49 (+26%) and Adults 25-54 (+20%), ABC's "Scandal" achieved new series highs.

· The new drama attracted ABC's largest audience in the time period since the beginning of January and its top Adult numbers (AD18-49/AD25-54) in 3 months - since 1/5/12 and 2/16/12, respectively

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 44% currently, from 41% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 05/17/12.





  [may 2012]  
S
M
T
W
T
F
S
  


· 30 ROCK (NBC)
· AMERICAN IDOL (ABC)
· AWAKE (NBC)
· COMMUNITY (YAHOO)
· GREY'S ANATOMY (ABC)
· MENTALIST, THE (CBS)
· MISSING (ABC)
· PERSON OF INTEREST (CBS)
· SCANDAL (ABC)
· TOUCH (FOX)





most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.

[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.

[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.

[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.

[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.

[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.

[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.

[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.

[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).

[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.

[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.

[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.

[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).

[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.

[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.