MTV2'S PREMIERE OF "HIP HOP SQUARES" DELIVERS HIGHEST RATED AND MOST WATCHED ORIGINAL SERIES DEBUT EVER
JB Smoove, Biz Markie, Bam Margera, Maino, Miss Info and Ralphie May Join Fat Joe, DJ Khaled and Donnell Rawlings in Second Episode
Premiering Tuesday, May 29th at 11:00 p.m. ET/PT
NEW YORK, NY (May 23, 2012) - MTV2's debut of the original comedic-game show series "Hip Hop Squares" proved a winner last night as it became the highest rated P12-34 original series launch with a .39 and the most watched original series premiere among P12-34 in the network's history. In addition, the channel's Tuesdays at 11:00 p.m. destination for original programming continues to strengthen as the series' first telecast grew +30% from the "Nitro Circus Live" series premiere on March 27, 2012 and +15% from "MTV2's Guy Code" debut on November 15, 2011.
On the social front, @MTV_2 and #HipHopSquares spurred conversation last night, becoming a trending topic nationally on Twitter and among the Top 10 most social programs for the night per Trendrr's "Top 20 Cable" and the "Social Guide Series Report."
The second episode of "Hip Hop Squares" will premiere on Tuesday, May 29th at 11pm ET/PT on MTV2, featuring appearances by Actor, writer and stand-up comedian J.B. Smoove, rappers Biz Markie, Fat Joe, Ghostface Killah and Maino, record producer and artist DJ Khaled, pro-skateboarder and Jackass crew member Bam Margera, comedian and "MTV2's Guy Code" talent Donnell Rawlings, comedian Ralphie May, radio personality and writer Miss Info and host Peter Rosenberg.
Fans can head to HipHopSquares.MTV2.com to catch sneak peeks, cast bios, exclusive photos and much more. In addition, Hip Hop Squares is available on the MTV WatchWith app where fans can see the best comments on the show from their closest friends, other viewers - and even the cast members themselves.
MTV2 is home to Malennials, featuring music, comedic and action-oriented original programming such as Guy Code, The DUB Magazine Project, 120 Minutes, Nitro Circus Live, Bellator Fighting Championships and the dominant hip-hop franchise, Sucker Free.
"Hip Hop Squares" is under license from CBS Television Distribution.
About MTV2:
Available in approximately 80 million homes MTV2 is man's best friend. Since its launch in 1996, the network has reflected the subversive interests and behaviors of young men with a compelling and diverse programming line-up inspired by ordinary guys who do extraordinary things. MTV2 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of programming and content across all media platforms.
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