or


[06/01/12 - 08:55 AM]
ABC's "Duets" Dominates Fox's "Touch" Finale/"Rookie Blue" Holds 100% of its Premiere in Adults 18-49
ABC spins the numbers for Thursday, May 31.

[via press release from ABC]

ABC's "Duets" Dominates Fox's "Touch" Finale/"Rookie Blue" Holds 100% of its Premiere in Adults 18-49

Early info on ABC's Thursday, ahead of the regular press release.

From 8-10pm, ABC's Duets beat out Fox by 13% in Adults 18-49 with the season's final two episodes of Touch. The new ABC singing competition stood as the #1 series in its 2-hour slot across all key Women (W18-34/W18-49/W25-54).

· Gaining audience throughout its broadcast, Duets surged by double digits from its first to second hour in Total Viewers (+11%) and Adults 18-49 (+21%). In fact from 9-10pm, Duets beat the season closer of Fox's Touch by a resounding 31% in Adults 18-49.

· Duets scored strong retention of its week-ago series debut across key measures: W18-34 (100%), AD18-34 (92%), W18-49 (92%), AD18-49 (88%) and Total Viewers (87%).

In the 10 o'clock hour, ABC's Rookie Blue finished as the 2nd-most-watched series in its slot for the 2nd week running.

· Similarly to its lead-in, Rookie Blue exhibited impressive retention of its week-earlier premiere. In fact the ABC drama spiked week to week by 13% in Men 18-49, while holding 100% of its opening numbers in Adults 18-49, Adults 18-34 and Women 18-34.

Quick Take for Thursday, May 31, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC's "Duets" Dominates Fox's Season Finale of "Touch" by 31% in Adults 18-49, While Standing as the No. 1 Series in its 2-Hour Time Slot Across All Key Women

ABC's "Rookie Blue" Builds on its Week-Ago Premiere by 13% in Men 18-49 And Retains 100% of its Opening Numbers in Adults 18-49 and Adults 18-34

"Duets" (8:00-10:00 p.m.)

From 8:00-10:00 p.m., ABC's "Duets" beat out Fox by 15% in Adults 18-49 (1.5/5 vs. 1.3/4), with the season's final two episodes of "Touch." The new ABC singing competition stood as the No. 1 series in its 2-hour slot across all key Women (W18-34/W18-49/W25-54).

· Gaining audience throughout its broadcast, "Duets" surged by double digits from its first to second hour in Total Viewers (+11% - 5.6 million to 6.2 million) and Adults 18-49 (+21% - 1.4/5 to 1.7/5). In fact from 9:00-10:00 p.m., "Duets" beat the season closer of Fox's "Touch" by a resounding 31% in Adults 18-49 (1.7/5 vs. 1.3/4).

· "Duets" scored strong retention of its week-ago series debut across key measures: W18-34 (100%), AD18-34 (92%), W18-49 (92%), AD18-49 (88%) and Total Viewers (87%).

"Rookie Blue" (10:00-11:00 p.m.)

In the 10 o'clock hour, ABC's "Rookie Blue" (5.8 million) finished as the 2nd-most-watched series in its slot for the 2nd week running. In addition, "Rookie Blue" ranked as the No. 1 series in the hour with Adults 25-54 (tie) and key Women (W18-49/W25-54).

· Similarly to its lead-in, "Rookie Blue" exhibited impressive retention of its week-earlier premiere. In fact the ABC drama spiked week to week by 13% in Men 18-49, while holding 100% of its opening numbers in Adults 18-49, Adults 18-34 and Women 18-34.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 44% currently, from 41% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 05/31/12.





  [june 2012]  
S
M
T
W
T
F
S
     


· DUETS (ABC)
· ROOKIE BLUE (ABC)
· TOUCH (FOX)





most recent ratings | view all posts
[08/20/17 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, NBC Split Demo Crown
NASCAR on the Peacock and a rebroadcast of its Princess Diana special on the Eye lead the evening.

[08/19/17 - 08:37 AM]
Friday's Broadcast Ratings: CBS Gets Another Bump from "Big Brother" Special
The Eye edges the competition in both total viewers and adults 18-49.

[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/17/17 - 08:19 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Hold Off ABC, "CMA Fest"
The Peacock edges the Alphabet by one-tenth of a ratings point among adults 18-49.

[08/16/17 - 08:17 AM]
Tuesday's Broadcast Ratings: NBC Continues Its Win Streak
The Peacock, powered by "America's Got Talent," has won Tuesday night for 13 consecutive weeks.

[08/15/17 - 11:21 AM]
Hallmark Movies & Mysteries' Newest "Garage Sale Mystery Month" Premiere Scores as Highest-Rated and Most-Watched Telecast in Network History
The Hallmark Channel spins the numbers for the week of August 7-13.

[08/15/17 - 10:02 AM]
"Younger" Continues to Break All-Time Series Records with Highest-Rated and Most-Watched Episode Ever
TV Land further spins the numbers for Wednesday, August 9.

[08/15/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC, "Bachelor in Paradise" Win Demo Crown
The Alphabet narrowly edges NBC and "American Ninja Warrior" among adults 18-49.

[08/14/17 - 01:27 PM]
USA Network's "The Sinner" Is the #1 New Cable Series Year-to-Date in P18-49, P25-54 and P2+ in L3
USA further spins the numbers for the series to date.

[08/14/17 - 08:42 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Continue Sunday Reign
The Eye has won the adults 18-49 crown for seven consecutive Sundays.

[08/13/17 - 08:32 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
The Peacock's "Dateline Saturday Night Mystery" leads the night in both categories.

[08/12/17 - 08:46 AM]
Friday's Broadcast Ratings: NBC Wins Tight Demo Race
The Peacock gets another boost from preseason NFL coverage last night.

[08/11/17 - 12:58 PM]
E!'s "Life of Kylie" Series Premiere Delivers the Highest-Rated New Docuseries Launch of 2017
E! further spins the numbers for Sunday, August 6.

[08/11/17 - 08:11 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Off Competition
All the broadcast networks get a boost from NFL preseason coverage in local markets.