or


[06/12/12 - 12:18 PM]
Debut of New Summer Programming Lineup Drives The Hub TV Network to Record Audience Delivery
The Hub spins the numbers for the week of June 4-10.

[via press release from The Hub]

Debut of New Summer Programming Lineup Drives The Hub TV Network to Record Audience Delivery

-- Strong Performances by Network's Original Series and Hub Premiere of "ALF" Fuel Network's Surge --

(Los Angeles, Ca.) Strong performances throughout the first full week of its new summer schedule powered The Hub TV Network to its best-ever audience delivery in total day among the target demographics of Kids 6-11 for the week of June 4-10, 2012.

The surge was driven by strong performances of the network's new series "Care Bears: Welcome to Care-a-Lot" and "Kaijudo: Rise of The Duel Masters," as well as continued strength with original series including ""The Aquabats! Super Show!," "Dan Vs.," and "R.L. Stine's The Haunting Hour: The Series," and The Hub TV premiere of the popular series "ALF."

The first week of The Hub's new weekday summer schedule (Monday - Friday, 6 a.m. - 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+88%), Kids 2-11 (+121%), Women 18-49 (+129%), Adults 18-49 (+158%), Persons 2+ (+114%) and Households (+108%).

In Total Day (6 a.m. - 6 a.m. ET), The Hub earned significant year-to-year delivery gains among Kids 6-11 (+44%), Kids 2-11 (+72%), Women 18-49 (+46%), Adults 18-49 (+57%), Persons 2+ (+61% and Households (+60%).

In Prime Time (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 6-11 (+45%), Kids 2-11 (+66%), Women 18-49 (+35%), Adults 18-49 (+50%,), Persons 2+ (+50%) and Households (+52%).

With this week's success, in Total Day, The Hub has delivered year-to-year gains for 23 consecutive weeks among Kids 2-11, Adults 18-49, Persons 2+ and Households.

Week of June 4 -10, 2012

Daypart Performance (all times ET)

The Hub delivered its best-ever weekly performance among Kids 6-11 in Total Day (Monday - Sunday, 6 a.m. - 6 a.m. ET).

The first week of The Hub's new weekday summer schedule (Monday - Friday, 6 a.m. - 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+88%, 30,000), Kids 2-11 (+121%, 64,000), Women 18-49 (+129%, 16,000), Adults 18-49 (+158%, 31,000), Persons 2+ (+114%, 109,000) and Households (+108%, 77,000).

In Total Day, The Hub earned year-to-year delivery gains among Kids 6-11 (+44%, 26,000), Kids 2-11 (+72%, 50,000), Women 18-49 (+46%, 19,000), Adults 18-49 (+57%, 36,000), Persons 2+ (+61%, 108,000) and Households (+60%, 77,000).

In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 6-11 (+45%, 32,000), Kids 2-11 (+66%, 48,000), Women 18-49 (+35%, 31,000), Adults 18-49 (+50%, 57,000), Persons 2+ (+50%, 141,000) and Households (+52%, 97,000).

In Total Day, The Hub has delivered year-to-year gains for 23 consecutive weeks among Kids 2-11, Adults 18-49, Persons 2+ and Households.

Programming Highlights (all times ET)

A new episode of "Care Bears: Welcome to Care-a-Lot" (Saturday, 8 a.m.) earned year-to-year delivery gains among Kids 2-11 (+14%, 92,000), Persons 2+ (+1%, 142,000) and Households (+18%, 149,000).

A new episode of "Dan Vs." (Saturday, 3 p.m.) earned year-to-year delivery gains among Kids 2-11 (+74%, 80,000), Adults 18-49 (+146%, 64,000), Persons 2+ (+159%, 197,000) and Households (+120%, 110,000).

The Hub's first week of "ALF" (Monday - Thursday, 8:30 p.m.) earned year-to-year delivery gains among Kids 6-11 (+1250%, 27,000), Kids 2-11 (+1467%, 47,000), Women 18-49 (+93%, 27,000), Adults 18-49 (+173%, 60,000), Persons 2+ (+393%, 143,000) and Households (+271%, 89,000).

"The Aquabats! Super Show!" (Saturday, 11 a.m.) earned year-to-year delivery gains among Kids 2-11 (+125%, 115,000), Persons 2+ (+26%, 155,000) and Households (+72%, 110,000).

"R.L. Stine's The Haunting Hour: The Series" (Saturday, 5:30 p.m.) earned year-to-year delivery gains among Kids 6-11 (+13%, 77,000), Kids 2-11 (+17%, 97,000), Women 18-49 (+308%, 49,000), Adults 18-49 (+131%, 67,000) and Persons 2+ (+8%, 197,000).

A new episode of "Kaijudo: Rise of the Duel Masters" (Saturday, 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+50%, 18,000), Kids 2-11 (+19%, 19,000), Women 18-49 (+75%, 7,000), Adults 18-49 (+50%, 18,000), Persons 2+ (+97%, 57,000) and Households (+105%, 43,000).

"Sabrina, The Teenage Witch" (Thursday, 9 p.m. - 11 p.m.) earned year-to-year delivery gains among Kids 6-11 (+967%, 32,000), Kids 2-11 (+277%, 49,000), Women 18-49 (+17%, 28,000), Persons 2+ (+27%, 105,000) and Households (+88%, 94,000).

(Source: Nielsen; program based dayparts; most current; 6/4/12-6/10/12 vs 6/6/11-6/12/11; growth by delivery)

About The Hub

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in more than 64 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.





  [june 2012]  
S
M
T
W
T
F
S
     


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)
· SABRINA, THE TEENAGE WITCH (WB)





most recent ratings | view all posts
[05/27/16 - 10:31 AM]
AMC Is Now Home to Five of the Top 10 Shows on Cable TV and Two of the Top Three Cable Premieres This Television Season
AMC spins the numbers for the season to date.

[05/27/16 - 08:28 AM]
Night 1 of "500 Questions" Dominates Its Thursday Unscripted Competition
ABC spins the numbers for Thursday, May 26.

[05/27/16 - 08:23 AM]
NBC's "The Red Nose Day Special" Draws a 0.6/2 and 2.155 Million Viewers Overall
NBC spins the numbers for Thursday, May 26.

[05/26/16 - 09:16 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Historic Fifth Consecutive TV Season
NBC spins the numbers for the season to date.

[05/26/16 - 08:58 AM]
Wednesday's Broadcast Ratings: NBC, "SVU" Top Final Night of May Sweeps
The Peacock wins the night in both total viewers and adults 18-49.

[05/25/16 - 08:45 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's reality franchise holds off ABC's own season finale of "Dancing with the Stars."

[05/25/16 - 08:30 AM]
"Empire" No. 1 Broadcast Series of 2015-2016 Season
FOX spins the numbers for the season to date.

[05/24/16 - 09:07 AM]
More Than 9.4 Million Watched Exaggerator Win Preakness Stakes on NBC - Up 6% from American Pharoah's 2015 Victory
NBC further spins the numbers for Saturday, May 21.

[05/24/16 - 08:55 AM]
Monday's Broadcast Ratings: "The Bachelorette" Return Pushes ABC on Top
The Alphabet wins the night over NBC among adults 18-49.

[05/23/16 - 08:49 AM]
Sunday's Broadcast Ratings: "Billboard Music Awards" Vault ABC to Victory
The Alphabet easily wins the night in total viewers and adults 18-49.

[05/22/16 - 08:50 AM]
Saturday's Broadcast Ratings: ABC Leads Low Key Demo Race
"20/20 Saturday" tops the night among adults 18-49.

[05/22/16 - 08:46 AM]
"SNL" Ranks #1 for the Night in the Metered Markets
NBC spins the numbers for Saturday, May 21.

[05/21/16 - 08:38 AM]
Friday's Broadcast Ratings: ABC Tops Demos as "20/20" Rises
The Alphabet's perennial newsmagazine and the season finale of "Shark Tank" lead the night among adults 18-49.

[05/21/16 - 08:38 AM]
ABC Wins Season's Final Friday with the Top 2 Shows
ABC spins the numbers for Friday, May 20.

[05/21/16 - 08:27 AM]
"Grimm" Matches Its 18-49 High Since March 18
NBC spins the numbers for Friday, May 20.