or


[06/12/12 - 12:18 PM]
Debut of New Summer Programming Lineup Drives The Hub TV Network to Record Audience Delivery
The Hub spins the numbers for the week of June 4-10.

[via press release from The Hub]

Debut of New Summer Programming Lineup Drives The Hub TV Network to Record Audience Delivery

-- Strong Performances by Network's Original Series and Hub Premiere of "ALF" Fuel Network's Surge --

(Los Angeles, Ca.) Strong performances throughout the first full week of its new summer schedule powered The Hub TV Network to its best-ever audience delivery in total day among the target demographics of Kids 6-11 for the week of June 4-10, 2012.

The surge was driven by strong performances of the network's new series "Care Bears: Welcome to Care-a-Lot" and "Kaijudo: Rise of The Duel Masters," as well as continued strength with original series including ""The Aquabats! Super Show!," "Dan Vs.," and "R.L. Stine's The Haunting Hour: The Series," and The Hub TV premiere of the popular series "ALF."

The first week of The Hub's new weekday summer schedule (Monday - Friday, 6 a.m. - 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+88%), Kids 2-11 (+121%), Women 18-49 (+129%), Adults 18-49 (+158%), Persons 2+ (+114%) and Households (+108%).

In Total Day (6 a.m. - 6 a.m. ET), The Hub earned significant year-to-year delivery gains among Kids 6-11 (+44%), Kids 2-11 (+72%), Women 18-49 (+46%), Adults 18-49 (+57%), Persons 2+ (+61% and Households (+60%).

In Prime Time (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 6-11 (+45%), Kids 2-11 (+66%), Women 18-49 (+35%), Adults 18-49 (+50%,), Persons 2+ (+50%) and Households (+52%).

With this week's success, in Total Day, The Hub has delivered year-to-year gains for 23 consecutive weeks among Kids 2-11, Adults 18-49, Persons 2+ and Households.

Week of June 4 -10, 2012

Daypart Performance (all times ET)

The Hub delivered its best-ever weekly performance among Kids 6-11 in Total Day (Monday - Sunday, 6 a.m. - 6 a.m. ET).

The first week of The Hub's new weekday summer schedule (Monday - Friday, 6 a.m. - 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+88%, 30,000), Kids 2-11 (+121%, 64,000), Women 18-49 (+129%, 16,000), Adults 18-49 (+158%, 31,000), Persons 2+ (+114%, 109,000) and Households (+108%, 77,000).

In Total Day, The Hub earned year-to-year delivery gains among Kids 6-11 (+44%, 26,000), Kids 2-11 (+72%, 50,000), Women 18-49 (+46%, 19,000), Adults 18-49 (+57%, 36,000), Persons 2+ (+61%, 108,000) and Households (+60%, 77,000).

In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 6-11 (+45%, 32,000), Kids 2-11 (+66%, 48,000), Women 18-49 (+35%, 31,000), Adults 18-49 (+50%, 57,000), Persons 2+ (+50%, 141,000) and Households (+52%, 97,000).

In Total Day, The Hub has delivered year-to-year gains for 23 consecutive weeks among Kids 2-11, Adults 18-49, Persons 2+ and Households.

Programming Highlights (all times ET)

A new episode of "Care Bears: Welcome to Care-a-Lot" (Saturday, 8 a.m.) earned year-to-year delivery gains among Kids 2-11 (+14%, 92,000), Persons 2+ (+1%, 142,000) and Households (+18%, 149,000).

A new episode of "Dan Vs." (Saturday, 3 p.m.) earned year-to-year delivery gains among Kids 2-11 (+74%, 80,000), Adults 18-49 (+146%, 64,000), Persons 2+ (+159%, 197,000) and Households (+120%, 110,000).

The Hub's first week of "ALF" (Monday - Thursday, 8:30 p.m.) earned year-to-year delivery gains among Kids 6-11 (+1250%, 27,000), Kids 2-11 (+1467%, 47,000), Women 18-49 (+93%, 27,000), Adults 18-49 (+173%, 60,000), Persons 2+ (+393%, 143,000) and Households (+271%, 89,000).

"The Aquabats! Super Show!" (Saturday, 11 a.m.) earned year-to-year delivery gains among Kids 2-11 (+125%, 115,000), Persons 2+ (+26%, 155,000) and Households (+72%, 110,000).

"R.L. Stine's The Haunting Hour: The Series" (Saturday, 5:30 p.m.) earned year-to-year delivery gains among Kids 6-11 (+13%, 77,000), Kids 2-11 (+17%, 97,000), Women 18-49 (+308%, 49,000), Adults 18-49 (+131%, 67,000) and Persons 2+ (+8%, 197,000).

A new episode of "Kaijudo: Rise of the Duel Masters" (Saturday, 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+50%, 18,000), Kids 2-11 (+19%, 19,000), Women 18-49 (+75%, 7,000), Adults 18-49 (+50%, 18,000), Persons 2+ (+97%, 57,000) and Households (+105%, 43,000).

"Sabrina, The Teenage Witch" (Thursday, 9 p.m. - 11 p.m.) earned year-to-year delivery gains among Kids 6-11 (+967%, 32,000), Kids 2-11 (+277%, 49,000), Women 18-49 (+17%, 28,000), Persons 2+ (+27%, 105,000) and Households (+88%, 94,000).

(Source: Nielsen; program based dayparts; most current; 6/4/12-6/10/12 vs 6/6/11-6/12/11; growth by delivery)

About The Hub

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in more than 64 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.





  [june 2012]  
S
M
T
W
T
F
S
     


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)
· SABRINA, THE TEENAGE WITCH (WB)





most recent ratings | view all posts
[02/23/18 - 02:01 PM]
NBC Tops Other Broadcast Networks Combined in Primetime for 32nd Consecutive Olympic Night
NBC further spins the numbers for Thursday, February 22.

[02/23/18 - 01:52 PM]
18.1 Million Viewers Watch Daytona 500 on FOX
FOX Sports further spins the numbers for Sunday, February 18.

[02/23/18 - 08:30 AM]
Thursday's Broadcast Ratings: NBC Holds Onto Top Spot with Winter Olympics
The Peacock continues its streak among total viewers and adults 18-49.

[02/22/18 - 02:16 PM]
Team USA Women's Hockey Gold Medal Victory Is Most Watched Late-Night Show in NBCSN History
NBC further spins the numbers for Wednesday, February 21.

[02/22/18 - 12:42 PM]
Paramount Network Delivers Strong Ratings in Its First Month Led by Original Event Series, "Waco"
Paramount Network further spins the numbers for the year to date.

[02/22/18 - 12:10 PM]
"Restored by the Fords" Wraps First Season on HGTV with Solid Ratings Performance
HGTV further spins the numbers for the series to date.

[02/22/18 - 08:20 AM]
Wednesday's Broadcast Ratings: NBC, Winter Olympics Top Charts
The Peacock claims top honors in total viewers and adults 18-49.

[02/22/18 - 07:53 AM]
Viewers Flock to Hallmark Channel for "2018 American Rescue Dog Show," Demonstrating That Rescues Are the Country's Top Dogs
The Hallmark Channel further spins the numbers for Monday, February 19.

[02/21/18 - 02:30 PM]
"Beyond" Soars to New Season Highs with Its Best Numbers in Over 1 Year
Freeform further spins the numbers for Thursday, February 15.

[02/21/18 - 02:26 PM]
Lindsey Vonn's Final Olympic Downhill Leads NBC Olympics to 8% Increase Over Comparable Sochi Olympics Telecast
NBC further spins the numbers for Tuesday, February 20.

[02/21/18 - 08:37 AM]
Tuesday's Broadcast Ratings: Winter Olympics Continue Win Streak for NBC
The Peacock rides its primetime coverage to the top spot in total viewers and adults 18-49.

[02/20/18 - 02:30 PM]
Disney Channel's Original Movie "Zombies" Reaches 10.3 Million Viewers Over the Holiday Weekend
Disney Channel further spins the numbers for Friday, February 16.

[02/20/18 - 02:10 PM]
Team USA Men's Hockey Win Over Slovakia Ranks as NBCSN's Most Watched Late-Night Hockey Game in 4 Years
NBC further spins the numbers for Monday, February 19.

[02/20/18 - 08:20 AM]
Monday's Broadcast Ratings: Winter Olympics Begin Final Week on Top
NBC easily wins the evening in total viewers and adults 18-49.

[02/19/18 - 02:02 PM]
NBC Sports Digital Live Streaming for PyeongChang Olympics Triples Sochi Games with 1 Week to Go
NBC further spins the numbers for Sunday, February 18.