or


[06/12/12 - 12:18 PM]
Debut of New Summer Programming Lineup Drives The Hub TV Network to Record Audience Delivery
The Hub spins the numbers for the week of June 4-10.

[via press release from The Hub]

Debut of New Summer Programming Lineup Drives The Hub TV Network to Record Audience Delivery

-- Strong Performances by Network's Original Series and Hub Premiere of "ALF" Fuel Network's Surge --

(Los Angeles, Ca.) Strong performances throughout the first full week of its new summer schedule powered The Hub TV Network to its best-ever audience delivery in total day among the target demographics of Kids 6-11 for the week of June 4-10, 2012.

The surge was driven by strong performances of the network's new series "Care Bears: Welcome to Care-a-Lot" and "Kaijudo: Rise of The Duel Masters," as well as continued strength with original series including ""The Aquabats! Super Show!," "Dan Vs.," and "R.L. Stine's The Haunting Hour: The Series," and The Hub TV premiere of the popular series "ALF."

The first week of The Hub's new weekday summer schedule (Monday - Friday, 6 a.m. - 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+88%), Kids 2-11 (+121%), Women 18-49 (+129%), Adults 18-49 (+158%), Persons 2+ (+114%) and Households (+108%).

In Total Day (6 a.m. - 6 a.m. ET), The Hub earned significant year-to-year delivery gains among Kids 6-11 (+44%), Kids 2-11 (+72%), Women 18-49 (+46%), Adults 18-49 (+57%), Persons 2+ (+61% and Households (+60%).

In Prime Time (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 6-11 (+45%), Kids 2-11 (+66%), Women 18-49 (+35%), Adults 18-49 (+50%,), Persons 2+ (+50%) and Households (+52%).

With this week's success, in Total Day, The Hub has delivered year-to-year gains for 23 consecutive weeks among Kids 2-11, Adults 18-49, Persons 2+ and Households.

Week of June 4 -10, 2012

Daypart Performance (all times ET)

The Hub delivered its best-ever weekly performance among Kids 6-11 in Total Day (Monday - Sunday, 6 a.m. - 6 a.m. ET).

The first week of The Hub's new weekday summer schedule (Monday - Friday, 6 a.m. - 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+88%, 30,000), Kids 2-11 (+121%, 64,000), Women 18-49 (+129%, 16,000), Adults 18-49 (+158%, 31,000), Persons 2+ (+114%, 109,000) and Households (+108%, 77,000).

In Total Day, The Hub earned year-to-year delivery gains among Kids 6-11 (+44%, 26,000), Kids 2-11 (+72%, 50,000), Women 18-49 (+46%, 19,000), Adults 18-49 (+57%, 36,000), Persons 2+ (+61%, 108,000) and Households (+60%, 77,000).

In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 6-11 (+45%, 32,000), Kids 2-11 (+66%, 48,000), Women 18-49 (+35%, 31,000), Adults 18-49 (+50%, 57,000), Persons 2+ (+50%, 141,000) and Households (+52%, 97,000).

In Total Day, The Hub has delivered year-to-year gains for 23 consecutive weeks among Kids 2-11, Adults 18-49, Persons 2+ and Households.

Programming Highlights (all times ET)

A new episode of "Care Bears: Welcome to Care-a-Lot" (Saturday, 8 a.m.) earned year-to-year delivery gains among Kids 2-11 (+14%, 92,000), Persons 2+ (+1%, 142,000) and Households (+18%, 149,000).

A new episode of "Dan Vs." (Saturday, 3 p.m.) earned year-to-year delivery gains among Kids 2-11 (+74%, 80,000), Adults 18-49 (+146%, 64,000), Persons 2+ (+159%, 197,000) and Households (+120%, 110,000).

The Hub's first week of "ALF" (Monday - Thursday, 8:30 p.m.) earned year-to-year delivery gains among Kids 6-11 (+1250%, 27,000), Kids 2-11 (+1467%, 47,000), Women 18-49 (+93%, 27,000), Adults 18-49 (+173%, 60,000), Persons 2+ (+393%, 143,000) and Households (+271%, 89,000).

"The Aquabats! Super Show!" (Saturday, 11 a.m.) earned year-to-year delivery gains among Kids 2-11 (+125%, 115,000), Persons 2+ (+26%, 155,000) and Households (+72%, 110,000).

"R.L. Stine's The Haunting Hour: The Series" (Saturday, 5:30 p.m.) earned year-to-year delivery gains among Kids 6-11 (+13%, 77,000), Kids 2-11 (+17%, 97,000), Women 18-49 (+308%, 49,000), Adults 18-49 (+131%, 67,000) and Persons 2+ (+8%, 197,000).

A new episode of "Kaijudo: Rise of the Duel Masters" (Saturday, 8 p.m.) earned year-to-year delivery gains among Kids 6-11 (+50%, 18,000), Kids 2-11 (+19%, 19,000), Women 18-49 (+75%, 7,000), Adults 18-49 (+50%, 18,000), Persons 2+ (+97%, 57,000) and Households (+105%, 43,000).

"Sabrina, The Teenage Witch" (Thursday, 9 p.m. - 11 p.m.) earned year-to-year delivery gains among Kids 6-11 (+967%, 32,000), Kids 2-11 (+277%, 49,000), Women 18-49 (+17%, 28,000), Persons 2+ (+27%, 105,000) and Households (+88%, 94,000).

(Source: Nielsen; program based dayparts; most current; 6/4/12-6/10/12 vs 6/6/11-6/12/11; growth by delivery)

About The Hub

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in more than 64 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.





  [june 2012]  
S
M
T
W
T
F
S
     


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)
· SABRINA, THE TEENAGE WITCH (WB)









most recent ratings | view all posts
[07/27/15 - 02:09 PM]
NASCAR Sprint Cup Race from the Brickyard Delivers NBCSN's Most-Watched Telecast Ever
NBCSN spins the numbers for Sunday, July 26.

[07/27/15 - 01:42 PM]
"Save My Life: Boston Trauma" Builds on Its Week-Ago Debut by 13% in Adults 18-49 and by 10% in Adults 25-54
ABC News spins the numbers for Sunday, July 26.

[07/27/15 - 01:41 PM]
"Boston EMS" Opens as Saturday Night's Most-Watched Show
ABC News spins the numbers for Saturday, July 25.

[07/27/15 - 01:07 PM]
Disney XD's "Gamer's Guide to Pretty Much Everything" Scores With Record-Setting Launch
Disney XD further spins the numbers for Wednesday, July 22.

[07/27/15 - 12:42 PM]
TV One's "Unsung Hollywood" Featuring Bernie Mac Premiere Night Is No. 1 with Black Viewers
TV One further spins the numbers for Wednesday, July 22.

[07/27/15 - 12:04 PM]
"Under the Dome," "Zoo" and "Extant" Among the Week's Top Five Programs in Live + 7-Day Viewer Lift
CBS further spins the numbers for the week of July 6-12.

[07/27/15 - 10:59 AM]
Live + 7 Day Ratings: ABC's "The Bachelorette" Matches a Season High
ABC further spins the numbers for the week of July 6-12.

[07/27/15 - 10:00 AM]
"Tut" Averages 2.2 Million Viewers - Largest Viewership in Timeslot in 8 Years
Spike TV further spins the numbers for July 19-21.

[07/27/15 - 08:32 AM]
ABC Ranks No. 1 on Sunday in Adults 18-49 with a 5-Week High on the Night
ABC spins the numbers for Sunday, July 26.

[07/27/15 - 08:27 AM]
"Welcome to Sweden" Equals Last Week's Season-Two Debut in Adult 18-49 Rating
NBC spins the numbers for Sunday, July 26.

[07/27/15 - 08:17 AM]
Sunday's Broadcast Ratings: "Celebrity Family Feud" Keeps ABC on Top in Demos
The Alphabet once again leads the night among adults 18-49.

[07/26/15 - 08:48 AM]
Saturday's Broadcast Ratings: UFC Puts FOX on Top in Demos
The network's 16th installment of the franchise leads the night among adults 18-49.

[07/26/15 - 08:45 AM]
"Hannibal" Maintains Last Week's Rating in Adults 18-49
NBC spins the numbers for Saturday, July 25.

[07/25/15 - 09:02 AM]
NBC Ties for the Friday Win Among the Big 4 in 18-49
NBC spins the numbers for Friday, July 24.

[07/25/15 - 08:48 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown
The Alphabet's "Primetime: What Would You Do?" is the night's top program among adults 18-49.