or


[06/20/12 - 08:39 AM]
U.S. Open Final Round Is Most Watched Since 2008
NBC spins the numbers for Saturday, June 16 and Sunday, June 17.

[via press release from NBC]

U.S. OPEN FINAL ROUND IS MOST WATCHED SINCE 2008

Sunday's Final Round Averaged 9.6 Million Viewers, Up 30% vs. Last Year

Saturday's Third Round Averaged 7.6 Million Viewers, Up 65% vs. Last Year and Best in a Decade

Weekend Coverage Averaged 8.6 Million Viewers, Up 43% vs. Last Year & Best Since 2008

Golf Channel's News Coverage Produces Most-Watched "U.S. Open Week" Ever

NEW YORK - June 20, 2012 - Thirteen hours of weekend coverage of the 112th U.S. Open Championship from the Olympic Club in San Francisco on NBC produced: the most-watched final round in four years; the most-watched third round in a decade; and the most-watched combined Saturday-Sunday coverage in four years; according to data released by The Nielsen Company. In addition, Golf Channel's news coverage of the championship, highlighted by its signature series Live from the U.S. Open, produced the most-watched U.S. Open Week in the channel's 17-year history.

With the Open being played on the west coast, it allowed for extensive primetime viewing in much of the country. Previous west coast U.S. Opens that allowed for extensive primetime coverage came in 2008 from Torrey Pines in La Jolla, Calif., and 2010 from Pebble Beach, Calif.

Following are viewership highlights:

Final Round

· Sunday's final round broadcast averaged 9.6 million viewers, up 30% vs. last year (7.4 million) and the best since 2008 (12.1).

· Sunday received a 6.0 household rating and a 12 share, up 33% vs. last year and the best in four years (2008, 7.5/17)

· The rating peaked at a 7.5/12 in the 10-10:30 p.m. ET half-hour.

· This year's U.S. Open, while going head-to-head with Game 3 of the NBA Finals, generated a higher rating (6.0/12) and more viewers (9.6 million) than Pebble Beach in 2010 (5.8/13 and 9.3 million), which was the last Open with primetime viewing.

· The top five markets in household rating were:

1. Fort Myers, Fla. 10.0

2. Columbus, Ohio 9.8

3. West Palm Beach, Fla. 9.4

4. Greenville/Spartanburg, S.C. 9.1

5. Indianapolis 8.8

· San Francisco registered an 8.0 household rating and 22 share, up 129% vs. last year (3.5/13) and the best for the market since the 2000 U.S. Open (11.4/32) at Pebble Beach. Third Round

· Saturday's third round coverage averaged 7.6 million viewers, up 65% vs. last year (4.6 million) and the most-watched since 2002 (8.2 million).

· NBC's third-round coverage (4-10:30 p.m. ET) received a 5.0 household rating and a 12 share, up 61% vs. last year and the best in a decade (2002, 6.0/17).

· Saturday's coverage surpassed both 2010 (3.7/9 and 5.6 million) and 2008 (4.6/11 and 6.6 million) in ratings and viewership.

The combined Saturday-Sunday household rating (5.5/12) and viewership (8.6 million) were the best since 2008 (6.0/14 and 9.3 million), and up 41% and 43%, respectively, vs. last year (3.9/10 and 6.0 million viewers).

Golf Channel

· Golf Channel's news coverage, which included its signature Live from the U.S. Open, had its most-watched U.S. Open Week in its 17-year history.

· Golf Channel had its most-watched U.S. Open Monday, Wednesday, Friday and Sunday.

· U.S. Open Week continued Golf Channel's streak of "most-watched weeks," which include Masters Week and PLAYERS Week.

· It was also the best ever U.S. Open Week for GolfChannel.com in page views (+178% vs. 2011), unique users (+266%), video streams (+356%) and page views for the Golf Channel mobile app (+209%).





  [june 2012]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[05/26/17 - 12:31 PM]
Senators-Penguins Game 7 Double-OT Thriller on NBCSN Averages More Than 3 Million Viewers
NBCSN spins the numbers for Thursday, May 25.

[05/26/17 - 09:07 AM]
"Into the Badlands" Closes Its Second Season as a Top Scripted Series on Cable
AMC further spins the numbers for the series to date.

[05/26/17 - 08:36 AM]
NBC's 10 P.M. "The Red Nose Day Special" #1 in Timeslot in 18-49 and Improves on Last Year's Telecast by 40% in Demo and 27% in Total Viewers
NBC spins the numbers for Thursday, May 25.

[05/25/17 - 02:36 PM]
ABC Wins Its 4th Consecutive May in Adults 18-49, Delivering Its Longest Winning Streak for the Sweep in Over 25 Years
ABC further spins the numbers for the May sweeps period.

[05/25/17 - 08:26 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[05/25/17 - 08:22 AM]
"Law & Order: SVU" Captures Its Highest 18-49 Rating Since Feb. 22, Ties for the 10-11 P.M. Win
NBC spins the numbers for Wednesday, May 24.

[05/25/17 - 08:21 AM]
"Dirty Dancing" Drives ABC to Its Most Watched Wednesday in Nearly 7 Months
ABC spins the numbers for Wednesday, May 24.

[05/25/17 - 07:55 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Record Sixth Consecutive Year as TV Season Ends
NBC further spins the numbers for the season to date.

[05/25/17 - 06:43 AM]
"Home Town" Delivers Standout Season One Ratings for HGTV
HGTV further spins the numbers for the series to date.

[05/24/17 - 08:40 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock wins the night among adults 18-49 while the "Dancing with the Stars"-powered ABC is the most-watched broadcaster.

[05/23/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC Tops Demos, Snaps NBC Win Streak
The Peacock however wins the evening among total viewers.

[05/22/17 - 08:39 AM]
Sunday's Broadcast Ratings: ABC Rides "Billboard Music Awards" to Victory
The Alphabet's annual telecast however is down more than 20% from last year among adults 18-49.

[05/21/17 - 10:40 AM]
Saturday's Broadcast Ratings: NHL Playoffs Keep NBC on Top
Coverage of the Predators at the Ducks leads the night among adults 18-49.

[05/21/17 - 10:32 AM]
"Saturday Night Live" Delivers Its Most-Watched Season Finale in Six Years
NBC spins the numbers for Saturday, May 20.

[05/20/17 - 08:36 AM]
Friday's Broadcast Ratings: "Dateline NBC" Tops Viewers, Demos
The Peacock likewise wins the evening in both categories.