[06/26/12 - 03:32 PM]
History(R) Makes History in 2nd Quarter 2012 - Network Posts Double Digit Increases in All Key Demos and Finishes Best Quarter of All Time
History spins the numbers for the quarter to date.

[via press release from History]


Network Posts Double Digit Increases in All Key Demos and Finishes Best Quarter of All Time

Over 62 million viewers tune into HISTORY's First Scripted Miniseries, Hatfields & McCoys

Year to date, the Network is Ranking #1 with Adults 25-54

NEW YORK, June 26, 2012 - Continuing its phenomenal ratings success - HISTORY secured its best quarter ever, in all key demos, in 2nd Quarter 2012. Bolstered by the success of the network's investment in original programming as well as scripted event programming - HISTORY experienced double digit growth in all key demos, posting a 14% increase in total viewers vs. 2nd Quarter 2011.

For the first time ever, HISTORY is #1 in its target demo of Adults 25-54 at the mid-point of the year.

In June, for the first time ever, HISTORY ranked as the #1 network among total viewers and Adults 25-54 vs. all of cable for the month. June was also HISTORY's best month ever among its key demos. The network was up 49% in total viewers, 37% in Adults 25-54 and 27% in Adults 18-49 in June 2012 vs. June 2011.

Over 62 million tuned in to HISTORY's first scripted miniseries, Hatfields & McCoys, which shattered records across the television landscape. The mini-series averaged 13.8 million total viewers, 6.0 million Adults 25-54 and 4.9 million Adults 18-49 over the 3 night premiere (May 28-30). All three parts of Hatfields & McCoys now rank as the Top 3 entertainment telecasts of all time in ad supported cable history among total viewers.

On the strength of Hatfields & McCoys, HISTORY is the first and only cable network to win the week among total viewers in primetime over all the broadcast networks (6.0 million impressions).

In 2nd Quarter, HISTORY had an incredible seven series average over 1 million Adults 25-54 and Adults 18-49 and five series average over 1.5 million. HISTORY had more hit shows than any other network in cable. Year to date, Pawn Stars remains the #1 non-fiction series on cable among Adults 25-54.

HISTORY(R) is the leading destination for factual entertainment, including award-winning original series and specials that connect viewers with history in an informative, immersive and entertaining manner across multiple platforms. The network's all-original programming slate, including scripted event programming, features a litany of hits including American Pickers(R), American Restoration(TM), Ax Men(TM), Ice Road Truckers(R), Pawn Stars(R), Swamp People(R) and Top Shot(R) as well as epic mini-series and specials such as the Emmy(R) Award-winning Gettysburg, America The Story of Us, Hatfields & McCoys, Vietnam in HD and 102 Minutes That Changed America. The HISTORY website is the leading online resource for all things history, and in 2011, the United States Library of Congress selected HISTORY's Civil War 150 site for inclusion in the historic collection of Internet materials related to the American Civil War sesquicentennial. www.history.com

  [june 2012]  


most recent ratings | view all posts
[11/30/15 - 12:17 PM]
Premiere of Disney Junior's "The Lion Guard: Return of the Roar" Is the #1 Primetime Cable TV Telecast of 2015 in Kids 2-5
Disney Channel further spins the numbers for Sunday, November 22.

[11/30/15 - 08:58 AM]
Sunday's Broadcast Ratings: NBC Tops Charts with "Sunday Night Football"
The Peacock easily wins the night in both total viewers and adults 18-49.

[11/30/15 - 08:58 AM]
ABC Is the Most Watched Network in Late-Night for the 3rd Week Running
ABC spins the late-night numbers for the week of November 16-20.

[11/30/15 - 08:07 AM]
Patriots-Broncos Football Jumps 16% vs. Last Year's Week 12 Cowboys-Giants Matchup
NBC spins the numbers for Sunday, November 29.

[11/29/15 - 09:45 AM]
Saturday's Broadcast Ratings: FOX Wins College Football Race with ABC
The network leads the night in both total viewers and adults 18-49.

[11/29/15 - 09:28 AM]
Encore Telecast of "Saturday Night Live," With Host Tracy Morgan, Equals the Show's Best 18-49 Rating for a Rebroadcast Since May
NBC spins the numbers for Saturday, November 28.

[11/29/15 - 09:14 AM]
No. 8 Ohio State at No. 10 Michigan on ABC Is Highest-Rated Game of the Week and Second-Highest of the Season, Both Across All Networks
ESPN spins the numbers for Saturday, November 28.

[11/28/15 - 08:55 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "20/20," "Santa Claus Is Comin' to Town"
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.

[11/28/15 - 08:46 AM]
"Blindspot" Grows by 63% in 18-49 Rating Going from Live + Same Day to Live + 3 Day Ratings
NBC further spins the numbers for Monday, November 23.

[11/28/15 - 08:45 AM]
"Dateline NBC" Ranks #2 in Its Time Period in Adults 18-49 and Adults 25-54
NBC spins the numbers for Friday, November 27.

[11/28/15 - 08:18 AM]
ABC Wins Friday with the Top 3 Shows in Adults 18-49
ABC spins the numbers for Friday, November 27.

[11/27/15 - 12:19 PM]
Nearly 28 Million Watch Bears-Packers on Thanksgiving Night - Second-Most Watched NBC Primetime Game Ever
NBC further spins the numbers for Thursday, November 26.

[11/27/15 - 08:22 AM]
Thursday's Broadcast Ratings: NFL Sparks Big Numbers for NBC
The Peacock's Packers-Bears showdown easily eclipses the competition last night.

[11/27/15 - 08:21 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Demo Reign for FOX
Said victory comes despite a series low from the network's juggernaut.

[11/27/15 - 07:44 AM]
Bears-Packers Jumps 17% vs. The Year-Ago Game in the Metered Markets, Making It the Best-Ever NFL Primetime Thanksgiving Game (Since 2006)
NBC spins the numbers for Wednesday, November 25 and Thursday, November 26.