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[07/17/12 - 11:30 AM]
FOX Weekly Ratings - Network Tops Four of Seven Nights for Another Weekly Win
FOX spins the numbers for the week of July 9-15.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF JULY 9 - 15, 2012

FOX TOPS FOUR OF SEVEN NIGHTS FOR ANOTHER WEEKLY WIN

FOX ranked No. 1 on four of seven nights last week (Monday, Tuesday, Wednesday, Sunday) and achieved another weekly victory among Adults 18-49. With week-over-week gains by HELL'S KITCHEN and MASTERCHEF, a strong SO YOU THINK YOU CAN DANCE Top 20 Performance show and the MLB ALL-STAR GAME, FOX dominated the competition by +31% among Adults 18-49.

Overall, last week FOX had:

· 8 of the Top 20 programs among Adults 18-49: MLB ALL-STAR GAME (No. 1), HELL'S KITCHEN- MON (No. 5 tie), MASTERCHEF- MON (No. 5 tie), SO YOU THINK YOU CAN DANCE (No. 10), FAMILY GUY 9:30PM (No. 12), FAMILY GUY (No. 14), THE SIMPSONS 8:30PM (No. 15 tie) and THE SIMPSONS (No. 15 tie).

· 10 of the Top 20 programs among Adults 18-34: MLB ALL-STAR GAME (No. 1), MASTERCHEF- MON (No. 3), HELL'S KITCHEN- MON (No. 4 tie), FAMILY GUY 9:30PM (No. 4 tie), THE SIMPSONS (No. 7), SO YOU THINK YOU CAN DANCE (No. 10 tie), THE SIMPSONS 8:30PM (No. 10 tie), FAMILY GUY (No. 12), TAKE ME OUT (No. 19 tie) and THE CLEVELAND SHOW (No. 19 tie).

· 11 of the Top 20 programs among Teens: FAMILY GUY 9:30PM (No. 1 tie), FAMILY GUY (No. 1 tie), THE SIMPSONS 8:30PM (No. 4 tie), MLB ALL-STAR GAME (No. 4 tie), THE SIMPSONS (No. 8), MASTERCHEF- MON (No. 11), SO YOU THINK YOU CAN DANCE (No. 12), THE CLEVELAND SHOW (No. 15 tie), TAKE ME OUT (No. 15 tie), HELL'S KITCHEN- MON (No. 15 tie) and THE CHOICE (No. 19).

· 4 of the Top 20 programs among Total Viewers: MLB ALL-STAR GAME (No. 1), HELL'S KITCHEN- MON (No. 12), MASTERCHEF- MON (No. 13) and SO YOU THINK YOU CAN DANCE (No. 14).

Nightly and Program Highlights

MONDAY

8:00-9:00 HELL'S KITCHEN: (Adults 18-49: 2.5/8, 6.0 Mil Total Viewers)

9:00-10:00 MASTERCHEF: (Adults 18-49: 2.5/7, 5.9 Mil Total Viewers)

8:00-10:00 FOX PRIME: (Adults 18-49: 2.5/7, 6.0 Mil Total Viewers)

FOX won Monday night among Adults 18-49, Adults 18-34 and Teens and outperformed the No. 2 network that night by +25% in the core adult demographic (2.5 vs. ABC's 2.0).

HELL'S KITCHEN posted a 2.5/8, up +4% from the previous week. In Total Viewers, HELL'S KITCHEN was up +3% week over week (6.0 vs. 5.8 Mil.). HELL'S KITCHEN was the highest rated program Monday night among Adults 25-54 (tie) and Men 18-49 and ranked No. 1 in the 8pm hour in Adults 18-49, Teens and all key male demos.

At 9pm MASTERCHEF delivered a 2.5/7, up +9% from the previous Monday. In Total Viewers, MASTERCHEF was up +7% week over week (5.9 vs. 5.5 Mil.) MASTERCHEF posted its second-highest ratings of the summer so far (including both Monday and Tuesday telecasts) in Adults 18-49 and Total Viewers (both since 6/11/12) and tied its highest rating this summer in Adults 18-34 (tied with 6/11/12).

TUESDAY

7:30-8:14 FOX MLB ALL-STAR PRE-GAME (S): (Adults 18-49: 1.8/7, 6.1 Mil Total Viewers)

8:14-11:17 FOX MLB ALL-STAR GAME 2012 (S): (Adults 18-49: 3.2/10, 10.9 Mil Total Viewers)

8:00-11:00 FOX PRIME: (Adults 18-49: 3.2/10, 10.9 Mil Total Viewers)

FOX won Tuesday night among Adults 18-49, Adults 18-34 and Total Viewers, posting its highest rated night of the summer so far in these three measures.

From 7:30-8:14pm, the FOX MLB ALL-STAR PRE-GAME posted a 1.8/7 among Adults 18-49.

WEDNESDAY

8:00-10:00 SO YOU THINK YOU CAN DANCE: (A18 49: 2.0/6, 5.9 Mil Total Viewers)

On Wednesday, FOX won the night among Adults 18-49, Total Viewers, Adults 18-34 and Teens. FOX outperformed the No. 2 network for the night (NBC) by +43% in Adults 18-49 (2.0 vs. 1.4) and +80% in Adults 18-34 (1.8 vs. 1.0).

The SO YOU THINK YOU CAN DANCE Top 20 performance show posted a 2.0/6, and was up +4% from the previous week in Total Viewers (5.9 vs. 5.7 Mil.) SO YOU THINK YOU CAN DANCE was the highest rated program of the night in Adults 18-49 (tie), Adults 18-34 and Teens (tie) and outperformed the No. 2 program of the night, America's Got Talent, by +29% in Adults 18-34 (1.8 vs. 1.4).

THURSDAY

8:00-8:58 TAKE ME OUT: (Adults 18-49: 1.2/4, 3.0 Mil Total Viewers)

8:58-10:00 THE CHOICE: (Adults 18-49: 1.2/4, 3.0 Mil Total Viewers)

8:00-10:00 FOX PRIME: (Adults 18-49: 1.2/4, 3.0 Mil Total Viewers)

At 8pm TAKE ME OUT posted a 1.2/4 among Adults 18-49. TAKE ME OUT tied its highest ratings ever in Adults 25-54 and Men 18-49/18-34 and posted its highest rating ever among Teens.

Airing against the season premiere of Big Brother on CBS, final episode of THE CHOICE drew a 1.2/4 among Adults 18-49.

FRIDAY

8:00-9:00 HOUSE (R): (Adults 18-49: 0.6/2, 1.9 Mil Total Viewers)

9:00-10:00 BONES (R): (Adults 18-49: 0.6/2, 2.2 Mil Total Viewers)

8:00-10:00 FOX PRIME: (Adults 18-49: 0.6/2, 2.0 Mil Total Viewers)

On Friday night, FOX aired encores of HOUSE (0.6/2) and BONES (0.6/2).

SATURDAY

8:00-8:30 COPS (R): (Adults 18-49: 0.5/2, 1.7 Mil Total Viewers)

8:30-9:00 COPS 2 (R): (Adults 18-49: 0.5/2, 1.8 Mil Total Viewers)

9:00-10:00 MOBBED (RP): (Adults 18-49: 0.5/2, 1.5 Mil Total Viewers)

8:00-10:00 FOX PRIME: (Adults 18-49: 0.5/2, 1.6 Mil Total Viewers)

FOX ranked No. 2 on Saturday night among Adults 18-49 and No. 1 among Adults 18-34 with encores of COPS (0.5/2), COPS 2 (0.5/2) and MOBBED (0.5/2).

SUNDAY

7:00-7:30 AMERICAN DAD (R): (A18 49: 0.8/3, 1.9 Mil Total Viewers)

7:30-8:00 THE CLEVELAND SHOW (R): (A18 49: 0.9/3, 2.2 Mil Total Viewers)

8:00-8:30 THE SIMPSONS (R): (A18 49: 1.6/5, 3.6 Mil Total Viewers)

8:30-8:59 THE SIMPSONS (R): (A18 49: 1.6/5, 3.6 Mil Total Viewers)

8:59-9:30 FAMILY GUY (R): (A18 49: 1.7/5, 3.7 Mil Total Viewers)

9:30-10:00 FAMILY GUY (R): (A18 49: 1.8/5, 3.9 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18 49: 1.4/4, 3.1 Mil Total Viewers)

FOX ranked No. 1 for the night in Adults 18-49 (tie), Adults 18-34 and Teens with encores of AMERICAN DAD (0.8/3), THE CLEVELAND SHOW (0.9/3), THE SIMPSONS 8pm (1.6/5), THE SIMPSONS 8:30pm (1.6/5), FAMILY GUY 9pm (1.7/5) and FAMILY GUY 9:30pm (1.8/5).

The encore FAMILY GUY at 9:30pm was the highest rated program of the night in Adults 18-34.

JULY 9 - 15, 2012

TOTAL PRIMETIME
ADULTS 18 49 ADULTS 18 34 VIEWERS (Mil)
FOX 1.7/6 FOX 1.6/6 FOX 4.9
ABC 1.3/4 ABC 0.9/4 ABC 4.5
CBS 1.1/4 CBS 0.7/3 CBS 5.5
NBC 1.1/4 NBC 0.7/3 NBC 4.4

About Fox Broadcasting Company

Fox Broadcasting Company (FOX) is a unit of News Corporation and the leading broadcast television network among Adults 18-49. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year - a feat that has never been achieved in broadcast history - while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.





  [july 2012]  
S
M
T
W
T
F
S


· AMERICAN DAD (TBS)
· BONES (FOX)
· CHOICE, THE (FOX)
· CLEVELAND SHOW, THE (FOX)
· COPS (SPIKE TV)
· FAMILY GUY (FOX)
· HELL'S KITCHEN (FOX)
· HOUSE (FOX)
· MASTERCHEF (FOX)
· MOBBED (FOX)
· SIMPSONS, THE (FOX)
· SO YOU THINK YOU CAN DANCE (FOX)
· TAKE ME OUT (FOX)











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