or


[08/10/12 - 09:06 AM]
Thursday's Broadcast Ratings: Summer Games Still Dominate, But Fall to Primetime Low
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, august 9, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

[EDITOR'S NOTE: Due to local NFL market preemptions, Fast Nationals for FOX, ABC and CBS are approximate.]

NBC (22.40 million viewers, #1; adults 18-49: 6.8, #1) was still the network to beat on Thursday as its "2012 Summer Olympics" (22.40 million viewers, #1; adults 18-49: 6.8, #1) coverage fell to a primetime low.

CBS (5.83 million viewers, #2; adults 18-49: 1.7, #2) then claimed the silver with its mix of "The Big Bang Theory" (6.90 million viewers, #2; adults 18-49: 1.8, #3), "Two and a Half Men" (6.19 million viewers, #4; adults 18-49: 1.7, #T4), "Big Brother 14" (6.22 million viewers, #3; adults 18-49: 2.1, #2) and "Person of Interest" (4.73 million viewers, #8; adults 18-49: 1.1, #T8).

Next up was ABC (5.06 million viewers, #3; adults 18-49: 1.6, #3) with a repeat of "Wipeout" (5.34 million viewers, #5; adults 18-49: 1.6, #6) followed by originals from "Wipeout" (4.83 million viewers, #7; adults 18-49: 1.7, #T4) and "Rookie Blue" (5.01 million viewers, #6; adults 18-49: 1.5, #7).

Next up was FOX (2.74 million viewers, #4; adults 18-49: 1.0, #4) with rebroadcasts of "Raising Hope" (2.64 million viewers, #11; adults 18-49: 1.1, #T8), another "Raising Hope" (2.84 million viewers, #9; adults 18-49: 1.1, #T8) and "Glee" (2.75 million viewers, #10; adults 18-49: 1.0, #11).

And finally, encores of "The Vampire Diaries" (0.92 million viewers, #12; adults 18-49: 0.3, #12) and "The L.A. Complex" (0.63 million viewers, #13; adults 18-49: 0.2, #13) on The CW (0.77 million viewers, #5; adults 18-49: 0.3, #5) closed out the night. In the netlet's target demo (women 18-34), "Diaries" delivered a 0.3 rating while "Complex" posted a 0.3 rating.

Week-to-week changes (adults 18-49):
+30.77% - Wipeout
+10.53% - Big Brother 14
0.00% - Rookie Blue (vs. 7/26/12)

Year-to-year changes (adults 18-49):
+7.14% - Rookie Blue
+6.25% - Wipeout (vs. Expedition Impossible)
-34.38% - Big Brother 14

[NOTE: Late-night metered market ratings will return after the Olympics.]


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/11/11):

[EDITOR'S NOTE: Due to local NFL preseason preemptions, fast nationals for ABC, CBS and NBC are inflated.]

CBS (7.69 million viewers, #1; adults 18-49: 2.3, #1) held off the competition on Thursday with its mix of "The Big Bang Theory" (7.80 million viewers, #2; adults 18-49: 2.2, #2), "Rules of Engagement" (7.16 million viewers, #3; adults 18-49: 2.1, #T3), "Big Brother 13" (8.64 million viewers, #1; adults 18-49: 3.2, #1) and "The Mentalist" (6.94 million viewers, #4; adults 18-49: 1.6, #T6).

FOX (6.28 million viewers, #2; adults 18-49: 2.1, #2) then had to settle for second place despite its two-hour season finale of "So You Think You Can Dance" (6.28 million viewers, #6; adults 18-49: 2.1, #T3). Compared with last year's finale, "Dance" was down 13% in both total viewers and adults 18-49.

Next up was ABC (5.55 million viewers, #3; adults 18-49: 1.6, #3) with fresh installments of "Wipeout" (6.35 million viewers, #5; adults 18-49: 1.9, #5), "Expedition Impossible" (5.23 million viewers, #7; adults 18-49: 1.6, #T6) and "Rookie Blue" (5.08 million viewers, #8; adults 18-49: 1.4, #8).

Meanwhile, NBC (3.12 million viewers, #4; adults 18-49: 1.0, #4) was out of the hunt with its all-repeat lineup of "Community" (2.72 million viewers, #12; adults 18-49: 0.7, #13), "Parks & Recreation" (2.66 million viewers, #13; adults 18-49: 0.9, #12), "The Office" (3.14 million viewers, #10; adults 18-49: 1.2, #9), "30 Rock" (2.74 million viewers, #11; adults 18-49: 1.0, #T10) and "Law & Order: Special Victims Unit" (3.74 million viewers, #9; adults 18-49: 1.0, #T10).

And finally, repeats of "The Vampire Diaries" (1.09 million viewers, #15; adults 18-49: 0.4, #T14) and "Plain Jane" (1.11 million viewers, #14; adults 18-49: 0.4, #T14) on The CW (1.10 million viewers, #5; adults 18-49: 0.4, #5) closed out the evening.

Week-to-week changes (adults 18-49): So You Think You Can Dance (31.3%), Big Brother 13 (18.5%), Expedition Impossible (14.3%), Rookie Blue (7.7%), Wipeout (0.0%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David Letterman," 2.0/5 with an encore; and ABC's combo of "Nightline," 2.8/7; and "Jimmy Kimmel Live," 1.1/3 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/3; "Late Show," 0.5/2 with an encore; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/3 with an encore delayed by golf coverage). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/1 with an encore delayed by golf coverage).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





  [august 2012]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[09/03/15 - 01:22 PM]
"In The Cut" Viewership Explodes in Week Two, Second Episode & Series Become Most-Watched Original in Bounce TV's History
Bounce TV spins the numbers for Tuesday, September 1.

[09/03/15 - 12:00 PM]
Hallmark Channel's Original Programming Stands Out on Saturday Nights
The Hallmark Channel further spins the numbers for Saturday, August 29.

[09/03/15 - 11:34 AM]
Jimmy Fallon and Seth Meyers Encores Win the Late-Night Ratings Week of Aug. 24-28
NBC spins the late-night numbers for the week of August 24-28.

[09/03/15 - 09:35 AM]
USA Network Wins the Summer, Ranking #1 in Key Demos Across All Basic Cable
USA spins the numbers for the summer to date.

[09/03/15 - 08:55 AM]
"The Carmichael Show" Grows in Its Second Week, Up 18% at 9 P.M., 22% at 9:30
NBC spins the numbers for Wednesday, September 2.

[09/03/15 - 08:27 AM]
Wednesday's Broadcast Ratings: NBC Edges CBS, FOX for Demo Crown
Plus: the Peacock's "America's Got Talent" is the night's most-watched program overall.

[09/03/15 - 08:19 AM]
ABC's "Celebrity Wife Swap" Season Finale is Up in Viewers and Adults 18-49, Marking its Most-Watched Telecast in 4 Weeks
ABC spins the numbers for Wednesday, September 2.

[09/03/15 - 07:42 AM]
ABC Is Up for the 2nd Week in a Row in Adults 18-49 to a 2-Month High in Late-Night
ABC spins the late-night numbers for the week of August 24-28.

[09/02/15 - 01:15 PM]
Summer Was Hot on WE tv - Network Bucked Industry Trends to Grow Ratings More Than 30 Percent in Key Demos, Year-Over-Year
WE tv spins the numbers for the summer to date.

[09/02/15 - 01:10 PM]
2015 "MTV Video Music Awards" Generates More Than 73 Million Views Across Platforms
MTV further spins the numbers for Sunday, August 30.

[09/02/15 - 11:53 AM]
OWN Delivers Double-Digit Growth in Key W25-54 Demo and Total Viewers in August 2015
OWN spins the numbers for the month of August.

[09/02/15 - 11:41 AM]
Lifetime Posts Double Digit Year-on-Year Growth in Key Demos for August
Lifetime spins the numbers for the month of August.

[09/02/15 - 11:11 AM]
GSN Achieves Its Most-Watched Summer Ever in Primetime and Total Day Across All Key Demos
GSN spins the numbers for the summer to date.

[09/02/15 - 08:35 AM]
Tuesday's Broadcast Ratings: NBC Opens September on Top
"America's Got Talent" paves the way for another Peacock victory.

[09/02/15 - 08:27 AM]
DIY Network Delivers Most-Watched August Ever While Sister Net Great American Country Achieves Best August In Six Years
DIY Network and GAC spin the numbers for the month of August.