or


[08/23/12 - 02:21 PM]
ABC Family Comedies, "Melissa & Joey" and "Baby Daddy" Rank as Cable TV's #1 Show in Their Time Slots in Key Demos
ABC Family spins the numbers for Wednesday, August 22.
[via press release from ABC Family]

Quick Take for Wednesday, August 22, 2012 - Final National Ratings

"Melissa & Joey" Ranks as Cable TV's #1 Telecast at 8 O'Clock for the 12th Consecutive Week in Women 18-34 and for the 9th in Women 18-49

Summer's #1 New Cable Comedy in Key Demos, "Baby Daddy" Is Cable TV's #1 Show at 8:30 P.M. for the 9th Straight Week in Women 18-34

"Melissa & Joey" (8:00-8:30 p.m.)

"Melissa & Joey" ranked as Wednesday's #1 cable TV telecast at 8 o'clock for the 12th straight week in Women 18-34 (352,000) and for the 9th week in a row in Women 18-49 (535,000), and was also the #1 cable TV telecast in Adults 18-34 (434,000) and Females 12-34 (481,000).

· Season 2 to date, "Melissa & Joey" is delivering its best season to date, ranking as cable TV's #1 series in the half-hour across key measures, Adults 18-34, Women 18-34, Adults 18-49, Women 18-49, Viewers 12-34 and Females 12-34.

"Baby Daddy" (8:30-9:00 p.m.)

Gaining on its lead-in across all demos, "Baby Daddy" qualified as cable TV's #1 telecast at 8:30 p.m. in target female demos, and launch to date, stands as the #1 cable TV telecast in Adults 18-34 (662,000), Women 18-34 (537,000), Adults 18-49 (1.0 million), Women 18-49 (777,000), Viewers 12-34 (930,000) and Females 12-34 (764,000). In fact, this marked the series' 9th consecutive week ranking as the #1 cable TV telecast in the half hour in Women 18-34.

· "Baby Daddy" is set to rank as the #1 new cable comedy of Summer 2012 in Women 18-34 and Females 12-34, and cable TV's #2 comedy in Prime launch to date in the target demos.

· "Baby Daddy" built on its "Melissa & Joey" lead-in across the board, including by 6% in Adults 18-34 (459,000 vs. 434,000), by 8% in Adults 18-49 (742,000 vs. 688,000), by 15% in Viewers 12-34 (658,000 vs. 571,000) and by 14% in Females 12-34 (550,000 vs. 481,000).

· Launch to date, "Baby Daddy" is tracking as ABC Family's #1 comedy of all time in Adults 18-34 and Women 18-34, and ranks as cable TV's #1 show in the half-hour across all target demos: Adults 18-34, Women 18-34, Adults 18-49, Women 18-49, Viewers 12-34 and Females 12-34.

· "Baby Daddy" gains notably based on a full week of viewing, rising to 2.0 million Total Viewers (+40%) and to more than 1.1 million Adults 18-49 (+40%).

Source: NTI, U.S. ratings, 8/22/12, Live + SD. ABC Family: Nov. '01- to date. "M&J" season 2: 5/30/12-8/22/12; "BD" launch to date: 6/20/12-8/22/12. Season to date TP ranks: U.S. ratings, most current, excludes 7/4/12. "BD" L7: 6/20/12-8/01/12. Summer to date: 5/28/12-8/19/12.





  [august 2012]  
S
M
T
W
T
F
S
   


· BABY DADDY (FREEFORM)
· MELISSA & JOEY (ABC FAMILY)




most recent ratings | view all posts
[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.
[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.
[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.
[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).

[08/01/25 - 10:15 AM]
"Big Brother" Watched by Nearly 26 Million Unique Viewers
On Paramount+, the series ranks as the #1 unscripted program and #7 program overall in reach and total time spent since its July 10 premiere.
[07/30/25 - 04:01 PM]
"South Park" Season 27 Premiere Surges with Nearly 6M Cross-Platform Viewers and Biggest Share in Over 25 Years
Tune-in tonight, July 30, for an encore airing of the premiere episode, "Sermon on the 'Mount," with a new episode airing Wednesday, August 6 at 10 p.m. ET on Comedy Central and next day on Paramount+.
[07/30/25 - 03:06 PM]
"Christmas in July" Gifts Hallmark Channel #1 Most-Watched Entertainment Cable Network of the Month
The network's first-ever limited docuseries "Christmas at Sea" was the #2 most-watched entertainment cable program in its time period on Mondays among Women 18+.
[07/29/25 - 12:01 PM]
Netflix Top 10 Week of July 21: "Happy Gilmore 2" Finds Its Happy Place at No. 1 in This Week's Top 10
Mystery thriller "Untamed" spent another week at No. 1 on the English TV List.
[07/29/25 - 11:46 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Chicago Sky Averaged 1.5 Million Viewers, Up 17% from Last Year's ABC Average
Said audience peaked with 1.7 million viewers.
[07/28/25 - 12:03 PM]
"The Summer I Turned Pretty" Season 3 Draws 25 Million Viewers in Its First 7 Days and Reaches #1 in Over 120 Countries
The show of summer is "Summer."
[07/25/25 - 02:51 PM]
ABC Summer Game Shows "Who Wants to Be a Millionaire" and "Match Game" Return for New Seasons with Multi-Year Highs
"Millionaire" returned for a new season as the No. 1 telecast of the night among Total Viewers (4.24 million), earning its most-watched telecast in over four years.
[07/25/25 - 08:59 AM]
"Live with Kelly and Mark" Grows for the Second Week in a Row in Total Viewers and Households
On Tuesday (7/8/25), featuring Jensen Ackles, "Live with Kelly and Mark" turned in its most-watched telecast (2.285 million) in nearly two months.
[07/22/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in the Demo for the 6th Consecutive Week
"Nightline" posted week-to-week increases in Adults 25-54 and Adults 18-49, hitting a 4-week high in the key Adult news demo.
[07/22/25 - 12:01 PM]
Netflix Top 10 Week of July 14: "Untamed" Hunts and "KPop Demon Hunters" Slay in This Week's Top 10
True crime lovers also made their voices heard - documentary series "Amy Bradley Is Missing" appeared at No. 2 on the English TV list, with 12.2 million views.