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[08/24/12 - 09:14 AM]
Thursday's Broadcast Ratings: "Big Brother" Powers CBS to Top Spot
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, august 23, 2012)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (6.21 million viewers, #1; adults 18-49: 1.8, #1) was the top draw on Thursday with its mix of "The Big Bang Theory" (7.55 million viewers, #1; adults 18-49: 2.1, #2), "Two and a Half Men" (6.24 million viewers, #3; adults 18-49: 1.7, #T3), "Big Brother 14" (6.36 million viewers, #2; adults 18-49: 2.2, #1) and "Person of Interest" (5.36 million viewers, #7; adults 18-49: 1.1, #8).

ABC (5.17 million viewers, #2; adults 18-49: 1.5, #2) then claimed the silver with a new "Wipeout" (5.43 million viewers, #4; adults 18-49: 1.5, #5), a second new "Wipeout" (5.39 million viewers, #6; adults 18-49: 1.7, #T3) and "Rookie Blue" (4.69 million viewers, #8; adults 18-49: 1.2, #T6).

Next up was NBC (4.07 million viewers, #3; adults 18-49: 1.0, #3) with repeats of "The Office" (3.28 million viewers, #10; adults 18-49: 1.0, #9) and "Parks & Recreation" (2.82 million viewers, #11; adults 18-49: 0.9, #10) followed by originals from "Saving Hope" (3.74 million viewers, #9; adults 18-49: 0.8, #T11) and "Rock Center With Brian Williams" (5.42 million viewers, #5; adults 18-49: 1.2, #T6).

Meanwhile, FOX (2.11 million viewers, #4; adults 18-49: 0.7, #4) offered up its repeat lineup of "Raising Hope" (2.24 million viewers, #12; adults 18-49: 0.8, #T11), "New Girl" (2.04 million viewers, #14; adults 18-49: 0.8, #T11) and "Glee" (2.08 million viewers, #13; adults 18-49: 0.7, #14).

And finally, new episodes of "Oh Sit!" (0.91 million viewers, #15; adults 18-49: 0.4, #15) and "The Next" (0.84 million viewers, #16; adults 18-49: 0.3, #16) on The CW (0.87 million viewers, #5; adults 18-49: 0.3, #5) rounded out the night. In the netlet's target demo (women 18-34), "Oh Sit!" delivered a 0.4 rating while "The Next" posted a 0.2 rating.

Week-to-week changes (adults 18-49):
+33.33% - Oh Sit!
+6.25% - Wipeout - 9:00
0.00% - Rock Center With Brian Williams
0.00% - The Next
-4.35% - Big Brother 14
-7.69% - Rookie Blue
-11.11% - Saving Hope

Year-to-year changes (adults 18-49):
+33.33% - Rock Center With Brian Williams (vs. Law & Order: Special Victims Unit (Repeat))
+13.33% - Wipeout - 9:00 (vs. Expedition Impossible)
0.00% - The Next (vs. Plain Jane (Repeat))
-7.69% - Rookie Blue
-20.00% - Oh Sit! (vs. The Vampire Diaries (Repeat))
-21.05% - Wipeout - 8:00
-23.81% - Saving Hope (vs. The Office (Repeat)/30 Rock (Repeat))
-31.25% - Big Brother 14

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.0/5; and ABC's combo of "Nightline," 2.7/7; and "Jimmy Kimmel Live," 1.4/4.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.7/3; "Late Show," 0.5/2; "Nightline," 0.8/3; and "Jimmy Kimmel Live," 0.4/2.

· At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/25/11):

[EDITOR'S NOTE: Due to local NFL preseason preemptions, Fast Nationals for ABC are inflated.]

CBS (7.20 million viewers, #1; adults 18-49: 2.2, #1) continued its reign on Thursday with its mix of "The Big Bang Theory" (7.94 million viewers, #2; adults 18-49: 2.1, #2), "Rules of Engagement" (6.14 million viewers, #4; adults 18-49: 1.8, #4), "Big Brother 13" (8.48 million viewers, #1; adults 18-49: 3.2, #1) and "The Mentalist" (6.10 million viewers, #5; adults 18-49: 1.3, #T6).

ABC (5.70 million viewers, #2; adults 18-49: 1.5, #2) then claimed the silver with a new "Wipeout" (6.75 million viewers, #3; adults 18-49: 1.9, #3) followed by the season finale of "Expedition Impossible" (5.20 million viewers, #6; adults 18-49: 1.5, #5) and a new "Rookie Blue" (5.14 million viewers, #7; adults 18-49: 1.3, #T6).

Next up was FOX (4.25 million viewers, #3; adults 18-49: 1.1, #3) with encores of "Bones" (3.96 million viewers, #9; adults 18-49: 1.0, #T10) and another "Bones" (4.53 million viewers, #8; adults 18-49: 1.2, #8).

Meanwhile, NBC (2.91 million viewers, #4; adults 18-49: 0.9, #4) offered up its all-repeat lineup of "Community" (2.86 million viewers, #12; adults 18-49: 0.9, #T12), "Parks & Recreation" (2.47 million viewers, #14; adults 18-49: 0.9, #T12), "The Office" (3.02 million viewers, #11; adults 18-49: 1.1, #9), "30 Rock" (2.68 million viewers, #13; adults 18-49: 1.0, #T10) and "Law & Order: Special Victims Unit" (3.22 million viewers, #10; adults 18-49: 0.9, #T12).

And finally, repeats of "The Vampire Diaries" (1.27 million viewers, #15; adults 18-49: 0.5, #15) and "Plain Jane" (0.79 million viewers, #16; adults 18-49: 0.3, #16) on The CW (1.03 million viewers, #5; adults 18-49: 0.4, #5) rounded out the night.

Week-to-week changes (adults 18-49): Expedition Impossible (15.4%), Rookie Blue (8.3%), Big Brother 13 (6.7%), Wipeout (0.0%).

In late-night metered market ratings (via NBC's press release):

Currently not available at press time.

Source: Nielsen Media Research





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