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[09/12/12 - 08:34 AM]
Tuesday's Broadcast Ratings: NBC Wins with Launch of Fall Lineup
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for tuesday, september 11, 2012)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night:

NBC (8.39 million viewers, #1; adults 18-49: 2.9, #1) was the network to beat on Tuesday with the launch of its fall lineup of "The Voice" (11.30 million viewers, #1; adults 18-49: 3.9, #1), "Go On" (9.57 million viewers, #2; adults 18-49: 3.4, #2), "The New Normal" (7.00 million viewers, #4; adults 18-49: 2.5, #3) and "Parenthood" (5.57 million viewers, #7; adults 18-49: 1.9, #4).

FOX (4.29 million viewers, #3; adults 18-49: 1.5, #2) then snagged the silver with its relocated "So You Think You Can Dance" (4.29 million viewers, #8; adults 18-49: 1.5, #5).

Next up was CBS (7.46 million viewers, #2; adults 18-49: 1.2, #3) and its all-repeat lineup of "NCIS" (8.64 million viewers, #3; adults 18-49: 1.2, #T6), "Hawaii Five-0" (6.92 million viewers, #5; adults 18-49: 1.1, #8) and "NCIS: Los Angeles" (6.80 million viewers, #6; adults 18-49: 1.2, #T6).

ABC (2.42 million viewers, #4; adults 18-49: 0.7, #4) was likewise all second runs with its mix of "The Middle" (3.84 million viewers, #9; adults 18-49: 0.9, #9), "Last Man Standing" (3.03 million viewers, #10; adults 18-49: 0.8, #T10), "Happy Endings" (2.28 million viewers, #11; adults 18-49: 0.8, #T10), "Don't Trust the B---- in Apartment 23" (1.94 million viewers, #12; adults 18-49: 0.7, #12) and "Private Practice" (1.72 million viewers, #13; adults 18-49: 0.5, #13).

And finally, encores of "Hart of Dixie" (0.70 million viewers, #14; adults 18-49: 0.3, #14) and "The Next" (0.64 million viewers, #15; adults 18-49: 0.2, #15) closed out the night for The CW (0.67 million viewers, #5; adults 18-49: 0.3, #5). In the netlet's target demo (women 18-34), "Dixie" delivered a 0.3 rating while "The Next" posted a 0.3 rating.

Week-to-week changes (adults 18-49):
+7.14% - So You Think You Can Dance (vs. 9/5/12)
0.00% - The New Normal (vs. 9/10/12)
-46.88% - Go On (vs. 8/8/12)

Year-to-year changes (adults 18-49):
+254.55% - The Voice
+66.67% - So You Think You Can Dance
-5.56% - Go On
-17.39% - Parenthood
-30.56% - The New Normal

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David Letterman," 2.1/6 with an encore; and ABC's combo of "Nightline," 2.6/6; and "Jimmy Kimmel Live," 1.3/4.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.4/2 with an encore; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.

· At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.2/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/13/11):

NBC (8.23 million viewers, #2; adults 18-49: 2.4, #1) took home top honors on Tuesday thanks to the penultimate episode of "America's Got Talent" (13.20 million viewers, #1; adults 18-49: 3.6, #1). Said broadcast was bookended by the season finale of "It's Worth What?" (4.70 million viewers, #8; adults 18-49: 1.1, #9) and the season premiere of "Parenthood" (6.78 million viewers, #6; adults 18-49: 2.3, #2). "Parenthood" possted its largest overall audience in the past year, since its year-ago season premiere on 9/14/10.

ABC (7.65 million viewers, #3; adults 18-49: 1.7, #2) then claimed the silver with a new "Wipeout" (6.09 million viewers, #7; adults 18-49: 2.0, #3) and the two-hour special "Jacqueline Kennedy: In Her Own Words" (8.43 million viewers, #4; adults 18-49: 1.5, #7).

Next up was CBS (8.88 million viewers, #1; adults 18-49: 1.6, #3) with encores of "NCIS" (10.12 million viewers, #2; adults 18-49: 1.7, #T4), "NCIS: Los Angeles" (8.48 million viewers, #3; adults 18-49: 1.6, #6) and another "NCIS: Los Angeles" (8.04 million viewers, #5; adults 18-49: 1.7, #T4).

Meanwhile, The CW (2.32 million viewers, #4; adults 18-49: 1.0, #4) offered up the return of "90210" (1.63 million viewers, #13; adults 18-49: 0.8, #T11) and the premiere of "Ringer" (2.74 million viewers, #9; adults 18-49: 1.2, #8). The former was off from last year's "One Tree Hill" season premiere (2.18 million viewers; adults 18-49: 1.1) while "Ringer" improved on "Life Unexpected" second season debut (1.74 million viewers; adults 18-49: 0.8). Overall, "Ringer" posted the largest audience in the network's Tuesday, 9:00/8:00c time period in over two years and the highest 18-49 rating since the debut of "Melrose Place" (1.3 on 9/8/09).

And finally, repeats of "Glee" (2.73 million viewers, #10; adults 18-49: 1.0, #10), "Raising Hope" (1.89 million viewers, #12; adults 18-49: 0.8, #T11) and another "Raising Hope" (1.92 million viewers, #11; adults 18-49: 0.8, #T11) on FOX (2.18 million viewers, #5; adults 18-49: 0.9, #5) rounded out the evening.

Week-to-week changes (adults 18-49): America's Got Talent (24.1%), It's Worth What? (0.0%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/8; CBS's "Late Show with David Letterman," 2.3/6 with an encore; and ABC's combo of "Nightline," 3.4/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3 with an encore; "Nightline," 1.0/5; and "Jimmy Kimmel Live," 0.6/4.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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