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[09/20/12 - 08:32 AM]
Wednesday's Broadcast Ratings: "The X Factor" Rises in Second Week as FOX Tops the Night
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for wednesday, september 19, 2012)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night:

FOX (9.38 million viewers, #1; adults 18-49: 3.5, #1) was the network to beat on Wednesday with week-to-week gains from "The X Factor" (8.19 million viewers, #3; adults 18-49: 3.1, #T2) and a second hour of "The X Factor" (10.56 million viewers, #2; adults 18-49: 4.0, #1).

CBS (9.32 million viewers, #2; adults 18-49: 2.8, #2) then claimed the silver with the 90-minute launch of "Survivor: Philippines" (11.22 million viewers, #1; adults 18-49: 3.1, #T2) and the 90-minute finale to "Big Brother 14" (7.42 million viewers, #4; adults 18-49: 2.5, #4).

Next up was NBC (4.88 million viewers, #3; adults 18-49: 1.4, #3) with its all-repeat lineup of "The Voice" (5.42 million viewers, #5; adults 18-49: 1.7, #5), "Law & Order: Special Victims Unit" (4.74 million viewers, #6; adults 18-49: 1.2, #T7) and "Revolution" (4.47 million viewers, #9; adults 18-49: 1.2, #T7).

Meanwhile, ABC (3.64 million viewers, #4; adults 18-49: 1.1, #4) offered up its own second run mix of "The Middle" (4.48 million viewers, #8; adults 18-49: 1.1, #10), "Suburgatory" (3.54 million viewers, #11; adults 18-49: 1.0, #11), "Modern Family" (4.68 million viewers, #7; adults 18-49: 1.6, #6), another "Suburgatory" (3.58 million viewers, #10; adults 18-49: 1.2, #T7) and "Revenge" (2.79 million viewers, #12; adults 18-49: 0.7, #12).

And finally, an original "Oh Sit!" (0.97 million viewers, #13; adults 18-49: 0.4, #13) and a repeat of "Supernatural" (0.94 million viewers, #14; adults 18-49: 0.3, #14) The CW (0.95 million viewers, #5; adults 18-49: 0.4, #5) closed out the night. In the netlet's target demo (women 18-34), "Oh Sit!" delivered a 0.4 rating at 8:00/7:00c and "Supernatural" a 0.4 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
25.00% - Big Brother 14
14.81% - The X Factor - 8:00
5.26% - The X Factor - 9:00
0.00% - Oh Sit!

Year-to-year changes (adults 18-49):
0.00% - Oh Sit! (vs. H8R)
-9.62% - Survivor: Philippines (vs. Survivor: South Pacific/Criminal Minds)
-11.11% - The X Factor - 9:00
-24.39% - The X Factor - 8:00
-27.11% - Big Brother 14 (vs. Criminal Minds/CSI: Crime Scene Investigation)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David Letterman," 2.0/5; and ABC's combo of "Nightline," 2.7/7; and "Jimmy Kimmel Live," 1.3/4.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.6/3.

· At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/21/11):

FOX (12.14 million viewers, #2; adults 18-49: 4.2, #1) slipped by ABC (11.36 million viewers, #3; adults 18-49: 4.1, #2) on Wednesday thanks to the debut of "The X Factor" (11.72 million viewers, #6; adults 18-49: 4.1, #T4) and a second installment of "The X Factor" (12.56 million viewers, #5; adults 18-49: 4.5, #3). This marks FOX's first premiere week win on Wednesday nights since 1993 ("Beverly Hills, 90210"/"Melrose Place") among adults 18-49.

The Alphabet then offered up the season premiere of "The Middle" (9.35 million viewers, #10; adults 18-49: 2.8, #10), a second "The Middle" (9.92 million viewers, #9; adults 18-49: 3.2, #7), the return "Modern Family" (14.32 million viewers, #1; adults 18-49: 5.9, #2), its second "Modern Family" (14.27 million viewers, #2; adults 18-49: 6.0, #1) and the launch of "Revenge" (10.15 million viewers, #8; adults 18-49: 3.4, #6). Both comedies posted series highs while "Revenge" was the network's best launch in the hour since 2007's "Dirty Sexy Money."

Next up was CBS (12.34 million viewers, #1; adults 18-49: 3.5, #3) with a new "Survivor: South Pacific" (10.36 million viewers, #7; adults 18-49: 3.1, #T8) alongside the season premieres of "Criminal Minds" (14.07 million viewers, #3; adults 18-49: 4.1, #T4) and "CSI: Crime Scene Investigation" (12.59 million viewers, #4; adults 18-49: 3.1, #T8). "Survivor" ties its lowest rated original ever.

Meanwhile, NBC (6.62 million viewers, #4; adults 18-49: 1.8, #4) offered up week two of "Up All Night" (6.04 million viewers, #13; adults 18-49: 2.3, #T11) and "Free Agents" (3.86 million viewers, #14; adults 18-49: 1.3, #13) plus the return of "Harry's Law" (7.30 million viewers, #12; adults 18-49: 1.2, #14) - a series low - and "Law & Order: Special Victims Unit" (7.60 million viewers, #11; adults 18-49: 2.3, #T11).

And finally, new episodes of "H8R" (1.09 million viewers, #16; adults 18-49: 0.4, #16) and "America's Next Top Model" (1.56 million viewers, #15; adults 18-49: 0.7, #15) on The CW (1.32 million viewers, #5; adults 18-49: 0.6, #5) closed out the night. In the netlet's target demo (women 18-34), "H8R" posted a 0.6 rating while "Top Model" delivered a 1.3 rating.

Week-to-week changes (adults 18-49):
-8.82% - Survivor: South Pacific
-22.22% - America's Next Top Model
-33.33% - H8R
-37.84% - Up All Night
-38.10% - Free Agents

Year-to-year changes (adults 18-49):
+112.50% - Revenge (vs. The Whole Truth)
+81.82% - Modern Family - 9:30 (vs. Cougar Town)
+57.69% - The X Factor - 8:00 (vs. Hell's Kitchen)
+40.63% - The X Factor - 9:00 (vs. Hell's Kitchen)
+28.00% - The Middle - 8:30 (vs. Better With You)
+18.00% - Modern Family - 9:00
+9.52% - Up All Night (vs. Undercovers)
+7.69% - The Middle - 8:00
+6.90% - CSI: Crime Scene Investigation (vs. The Defenders)
+2.50% - Criminal Minds
-22.50% - Survivor: South Pacific
-30.00% - America's Next Top Model (vs. Hellcats)
-34.29% - Law & Order: Special Victims Unit (vs. Law & Order: Special Victims Unit (S))
-38.10% - Free Agents (vs. Undercovers)
-60.00% - Harry's Law (vs. Law & Order: Special Victims Unit)
-69.23% - H8R (vs. America's Next Top Model)

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/8; CBS's "Late Show with David Letterman," 2.5/7; and ABC's combo of "Nightline," 3.4/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/5; "Late Show," 0.7/3; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.6/4.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.4/3).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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