or


[09/27/12 - 12:42 PM]
NBC's "Tonight Show" and "Late Night" Score #1 Finishes for the 2011-12 Broadcast Year
NBC spins the late-night numbers for the week of September 17-21 plus the season to date.

[via press release from NBC]

NBC'S "TONIGHT SHOW" AND "LATE NIGHT" SCORE #1 FINISHES FOR THE 2011-12 BROADCAST YEAR

JAY LENO AND JIMMY FALLON DELIVER BIGGER AUDIENCES THAN THE ABC AND CBS TIME-PERIOD COMPETITION IN ALL KEY CATEGORIES: ADULTS, MEN AND WOMEN 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS

FOR THE BROADCAST YEAR, JAY INCREASES HIS TOTAL-VIEWER LEAD OVER 'LATE SHOW' TO 23 PERCENT FROM THE YEAR-AGO 15 PERCENT; JIMMY FALLON STRETCHES HIS MARGIN OVER 'LATE LATE SHOW' TO 22 PERCENT , UP FROM LAST YEAR'S 7 PERCENT

UNIVERSAL CITY, Calif. - September 27, 2012 - NBC's late-night stars have concluded the 2011-12 broadcast year with #1 finishes ahead of the ABC and CBS time-period competition, with "The Tonight Show with Jay Leno" generating bigger audiences than CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" head to head for their hour in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers. And at 12:35 a.m. ET, "Late Night with Jimmy Fallon" also delivered bigger audiences in every key category versus CBS's "Late Late Show with Craig Ferguson" and for its head-to-head half-hour versus ABC's "Kimmel."

For the broadcast year, "Tonight" and "Late Night" stretched their leads over "Late Show" and "Late Late Show" respectively in total viewers and key demos and dramatically increased those margins in the just-completed third quarter of 2012.

For the 2011-12 broadcast year, "Tonight" stretched its total-viewer margin over "Late Show" to 23 percent (3.641 million vs. 2.972 million), up from the year-ago season-to-date advantage of 15 percent, while increasing its 25-54 advantage to 11 percent (1.391 million vs. 1.250 million) from last year's 10 percent and its 18-34 lead to 26 percent (345,000 vs. 274,000) from last year's 25 percent.

Jimmy Fallon finished the 2011-12 year with a total-viewer lead over "Late Late Show" of 22 percent (1.741 million vs. 1.426 million), up from last year's advantage of 7 percent. Jimmy also increased his season lead over "Late Late Show" in adults 18-49 to 24 percent (700,000 vs. 564,000), up from last year's 22 percent; in adults 18-34 to 56 percent (274,000 vs. 176,000), up from last year's 31 percent; and in adults 25-54 to 18 percent (837,000 vs. 712,000), up from 9 percent last season.

In the just-completed third quarter of 2012, Jay increased his lead over "Late Late Show" in total viewers to 47 percent (3.456 million vs. 2.353 million), up from the year-ago 32 percent, and led by 50 percent in 18-49 viewers (1.038 million vs. 690,000), up from last year's 29 percent. At 12:35 a.m. ET, Jimmy Fallon stretched his third-quarter lead over "Late Late Show" to 44 percent in total viewers (1.658 million vs. 1.152 million), up from last year's 24 percent, and increased his margin in viewers 18-49 to 54 percent (653,000 vs. 423,000), up from the year-ago 33 percent.

"Tonight" finishes the broadcast year having delivered a bigger 18-49 audience than "Late Show" for 34 of their last 38 head-to-head weeks (excludes weeks of Olympic preemptions) and their last 16 weeks in a row, while Jimmy Fallon has attracted a bigger 18-49 audience than "Late Late Show" for each of their last 41 head-to-head weeks.

"Tonight" concluded the broadcast year and the third quarter with #1 finishes for the week of September 17-21, delivering bigger audiences than "Late Show" in every key ratings category, despite a high-rated Tuesday edition of "Late Show" featuring a guest appearance by President Barack Obama. Note that Friday's "Late Show" was an encore. At 12:35 a.m. ET, Jimmy Fallon also topped "Late Late Show" in all key ratings categories for the week.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of September 17-21. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.7 rating, 3 share
CBS "Late Show," 0.6/3*
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.8/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2*
12:35-1:35 a.m. ET
NBC "Late Night," 0.4/3
CBS "Late Late Show," 0.3/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 (in encore telecasts)

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.1 million viewers
CBS "Late Show," 2.9 million viewers*
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.5 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.7 million viewers*
12:35-1:35 a.m. ET
NBC "Late Night," 1.5 million viewers
CBS "Late Late Show," 1.2 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers (in encore telecasts)

* Friday's "Late Show" and "Kimmel" were encores

THIRD QUARTER

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.5/2
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.7/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.4/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.3/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.5 million viewers
CBS "Late Show," 2.4 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.3 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.6 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.7 million viewers
CBS "Late Late Show," 1.2 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

SEASON TO DATE

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.7/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.4/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.6 million viewers
CBS "Late Show," 3.0 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.7 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.7 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.7 million viewers
CBS "Late Late Show," 1.4 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

SELECTED CABLE RESULTS, WEEK OF SEPTEMBER 17-21

NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.8
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.6
TBS, 11 p.m.-midnight, "Conan," 0.4
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9
Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.27 million viewers

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m. "The Daily Show," 1.8 million
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.4 million
TBS, 11 p.m.-midnight, "Conan," 0.9 million
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.0 million
Adult Swim, 12:30-1:30 a.m. ET, 1.4 million





  [september 2012]  
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