or


[10/02/12 - 08:52 AM]
For the 2nd Straight Monday ABC Leads the Pack in Viewers
ABC spins the numbers for Monday, October 1.

[via press release from ABC]

For the 2nd Straight Monday ABC Leads the Pack in Viewers

Early info ahead of the regular press release.

For the 2nd week in a row, ABC led the pack on Monday with DWTS: All-Stars and Castle, drawing 5% more viewers than NBC (The Voice/Revolution), 49% more viewers than CBS (HIMYM/Partners/2 Broke Girls/Mike & Molly/Hawaii Five-0) and 123% more viewers than Fox (Bones/The Mob Doctor) In addition, ABC outdelivered Fox's Monday prime in Adults 18-49 for the 2nd straight week, leading by 25%.

Building its audience from its first hour to its second hour against strong competition, Dancing with the Stars: All-Stars ran in a virtual-tie for the lead in its time slot. In addition, the ABC unscripted series beat out Fox's dramas in the 2-hour time period by 25% in Adults 18-49.

Standing as Monday's most-watched drama for the 2nd week running, ABC's Castle led the 10 o'clock hour by increasing margins week to week, topping NBC's Revolution by 1.9 million viewers and CBS' Hawaii Five-0 by 2.6 million viewers. Additionally, the ABC drama finished as the #2 series in the hour with both Adults 25-54 and Adults 18-49.

Quick Take for Monday, October 1, 2012 (Fast Affiliate Live+ Same Day Ratings)

ABC is the Top Broadcaster in Total Viewers for the 2nd Straight Week

"DWTS: All-Stars" Runs in a Virtual-Tie for the Lead in its Time Period

Monday's Most-Watched Drama, ABC's "Castle" Increases its Winning Margins Week to Week over NBC's "Revolution" and CBS' "Hawaii Five-0"

Monday Night (8:00-11:00 p.m.)

For the 2nd week in a row, ABC (11.6 million) led the pack on Monday with "DWTS: All-Stars" and "Castle," drawing 5% more viewers than NBC (11.0 million - "The Voice"/"Revolution"), 49% more viewers than CBS (7.8 million - "HIMYM"/"Partners"/"2 Broke Girls"/"Mike & Molly"/"Hawaii Five-0") and 123% more viewers than Fox (5.2 million - "Bones"/"The Mob Doctor") In addition, ABC outdelivered Fox's Monday prime in Adults 18-49 for the 2nd straight week, leading by 25% (2.0/5 vs. 1.6/4).

"Dancing with the Stars: All-Stars" (8:00-10:00 p.m.)

Building its audience from its first hour to its second hour against strong competition, "Dancing with the Stars: All-Stars" (12.2 million) ran in a virtual-tie for the lead in its time slot. In addition, the ABC unscripted series beat out Fox's dramas in the 2-hour time period by 25% in Adults 18-49 (2.0/5 vs. 1.6/4).

"Castle" (10:00-11:00 p.m.)

Standing as Monday's most-watched drama for the 2nd week running, ABC's "Castle" (10.3 million) led the 10 o'clock hour by increasing margins week to week, topping NBC's "Revolution" by 1.9 million viewers (8.4 million) and CBS' Hawaii Five-0 by 2.6 million viewers (7.7 million). Additionally, the ABC drama finished as the No. 2 series in the hour with both Adults 25-54 (2.6/6) and Adults 18-49 (1.9/5-tied).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 42% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 10/1/12.





  [october 2012]  
S
M
T
W
T
F
S
 


· 2 BROKE GIRLS (CBS)
· BONES (FOX)
· CASTLE (ABC)
· DANCING WITH THE STARS (ABC)
· HAWAII FIVE-0 (CBS)
· HOW I MET YOUR MOTHER (CBS)
· MIKE & MOLLY (CBS)
· MOB DOCTOR, THE (FOX)
· PARTNERS (CBS)
· REVOLUTION (NBC)
· VOICE, THE (NBC)





most recent ratings | view all posts
[08/26/16 - 01:59 PM]
Post-Olympic "Voice" Jumps 2.5 Million Viewers in Live + 3, Biggest Lift of the Week Across All Networks
NBC further spins the numbers for the week of August 15-21.

[08/26/16 - 11:10 AM]
Hallmark Channel's "Chesapeake Shores" Increases Viewership with Episode Two
The Hallmark Channel spins the numbers for the week of August 15-21.

[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.

[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.

[08/22/16 - 08:44 AM]
"The Voice" Generates Strong Sampling, Delvering the Top "Voice" 18-49 Rating Since March
NBC spins the numbers for Sunday, August 21.

[08/22/16 - 08:22 AM]
ABC's Sunday Fun & Games Lineup Grows Against Olympics Closing Ceremony
ABC spins the numbers for Sunday, August 21.

[08/21/16 - 10:59 AM]
Saturday's Broadcast Ratings: NBC Rides Penultimate Night of Olympic Games to Victory
The Peacock continues its streak of victories in total viewers and adults 18-49.

[08/20/16 - 09:16 AM]
Friday's Broadcast Ratings: NBC Tops Charts with Olympic Games, "Superstore"
The Peacock leads the evening among total viewers and adults 18-49.

[08/20/16 - 08:42 AM]
"Superstore's" Post-Olympic Telecast Generates Strong Sampling
NBC spins the numbers for Friday, August 19.