or


[10/04/12 - 04:02 PM]
Over 11 Million Americans Turn to NBC News for Coverage of the First Presidential Debate
NBC further spins the numbers for Wednesday, October 3.

[via press release from NBC]

OVER 11 MILLION AMERICANS TURN TO NBC NEWS FOR COVERAGE OF THE FIRST PRESIDENTIAL DEBATE

#1 AMONG ADULTS 25-54 ACROSS ALL BROADCAST AND CABLE NETWORKS

POST-DEBATE ANALYSIS: 8.7 MILLION TOTAL VIEWERS; 3.9 MILLION A25-54

OCTOBER 4, 2012 -- 11.069 million total viewers turned to NBC News for coverage of the first 2012 presidential debate. Nearly half of that audience, 5.156 million viewers, were adults aged 25-54 -- making NBC News the most-watched broadcast or cable network among the key A25-54 demographic.

PRESIDENTIAL DEBATE (9:00-10:33pm ET)

NBC News' coverage of the first Presidential Debate averaged 11.069 million total viewers, +5% (+493,000) more than CBS (10.576 million) and +61% (+4,184,000) ahead of FOX (6.885 million).

In A18-49, NBC averaged a 3.8 rating, beating ABC by +12% (+4 tenths), CBS by +23% (+7 tenths) and FOX by +31% (+9 tenths).

In A25-54, NBC averaged a 4.3 rating, +10% (+4 tenths) ahead of ABC, +13% (+5 tenths) ahead of CBS and +43% (+1.3 rating points) more than FOX.

POST-DEBATE ANALYSIS (10:33-11:00pm ET)

NBC's post-analysis coverage (10:33p-11p) averaged 8.719 million total viewers, +24% (+1,709,000) ahead of CBS' 7.010 million.

In A18-49, NBC averaged a 2.8 rating, +12% (+3 tenths) more than ABC and +33% (+7 tenths) more than CBS.

In A25-54, NBC delivered a 3.3 rating, +10% (+3 tenths) ahead of ABC and +32% (+8 tenths) ahead of CBS. Note ABC's coverage began at 10:32p.

Versus the rated analysis on the first night of the 2008 Presidential debate (Fri 9/26/08), NBC was up +22% (+1,594,000) in total viewers, +22% (+5 tenths) in rating A18-49 and +18% (+5 tenths) in rating A25-54.

ONLINE

NBCPolitics.com saw over 3,180,000 page views and 992,000 video streams, including nearly 250,000 live streams of the debate.

The #nbcpolitics hashtag on Twitter was used over 25,000 times according to Topsy, and trended nationally during the debate.





  [october 2012]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[09/15/14 - 12:49 PM]
FX Rides "Sons of Anarchy" to Record Ratings
FX spins the numbers for Tuesday, September 9.

[09/15/14 - 09:36 AM]
Syfy's New Zombie Series "Z Nation" Bites Off 1.6 Million Viewers During September 12 Premiere
Syfy spins the numbers for Friday, September 12.

[09/15/14 - 08:47 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock easily wins the night in both total viewers and adults 18-49.

[09/15/14 - 08:24 AM]
Against Big NFL Competition, "Miss America" Scores 4-Month Slot Highs for ABC
ABC spins the numbers for Sunday, September 14.

[09/15/14 - 08:18 AM]
NBC Sports Coverage of Last Night's Bears-49ers "Sunday Night Football" Telecast Is Up +3% Versus Week Two Last Year
NBC spins the numbers for Sunday, September 14.

[09/14/14 - 09:13 AM]
Saturday's Broadcast Ratings: ABC Wins the College Football Race
The Alphabet tops competing coverage on FOX and NBC.

[09/14/14 - 08:33 AM]
Coverage of Purdue-Notre Dame College Football from Indianapolis Scores NBC's Second-Highest-Rated Saturday Night in Adults 18-49 in Three Months
NBC spins the numbers for Saturday, September 13.

[09/13/14 - 09:02 AM]
"Dateline NBC" Is Currently Delivering Its Highest Friday Results in More Than Three Months
NBC spins the numbers for Friday, September 12.

[09/13/14 - 08:40 AM]
Friday's Broadcast Ratings: "Dateline" Puts NBC in the Top Spot
The Peacock's mainstay leads the night in both total viewers and adults 18-49.

[09/12/14 - 08:39 AM]
"The Biggest Loser" and "The Secret Lives of Pets" Are the Night's #1-#2 Non-Sports Telecasts on the Big 4 in 18-49 and Total Viewers
NBC spins the numbers for Thursday, September 11.

[09/12/14 - 08:30 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Opens Big for CBS
The Eye dominates the night in both total viewers and adults 18-49.

[09/12/14 - 07:19 AM]
"Thursday Night Football" on CBS and NFL Network More Than Doubles Opening Night Ratings from a Year Ago
CBS spins the numbers for Thursday, September 11.

[09/11/14 - 03:09 PM]
"Couples Therapy with Dr. Jenn" Hits Series High with Season 5 Premiere
VH1 spins the numbers for Wednesday, September 10.

[09/11/14 - 11:10 AM]
"Tonight Show," "Late Night" Dominate Late-Night Ratings Race for Week of Sept. 1-5
NBC spins the late-night numbers for the week of September 1-5.

[09/11/14 - 10:34 AM]
"Nightline" Builds Audience Week-to-Week in All Key Demos; Most Watched Week in Three Months
ABC spins the late-night numbers for the week of September 1-5.