or


[10/17/12 - 08:20 AM]
Oxygen's New Docu-Series "My Shopping Addiction" Earns Nearly 700,000 Viewers in Series Debut
Oxygen spins the numbers for Monday, October 15.

[via press release from Oxygen]

OXYGEN'S NEW DOCU-SERIES "MY SHOPPING ADDICTION" EARNS NEARLY 700,000 VIEWERS IN SERIES DEBUT

Series Premiere Ranks Oxygen Among Top Five Cable Entertainment Networks in Time Period

Season Finale of "Bad Girls Club" Mexico Earns Season High Among Women 18-34 and Adults 18-34

NEW YORK - October 17, 2012 - Oxygen's thought-provoking new series "My Shopping Addiction" premiered Monday, October 15 at 11pm ET/PT, delivering nearly 700,000 total viewers (657,000) and nearly 500,000 adults 18-49 (432,000), according to Nielsen. The series posted impressive double digit growth in the time period, as the premiere episode was up 86 percent among adults 18-34 (336,000 vs. 181,000), 86 percent among women 18-34 (258,000 vs. 139,000), 79 percent among adults 18-49 (432,000 vs. 242,000), 74 percent among women 18-49 (335,000 vs. 192,000) and 71 percent among total viewers (657,000 vs. 384,000). Additionally, the series ranked in the top 5 of all cable entertainment networks in the 11pm hour.

"My Shopping Addiction" captures an intimate look into the lives of young people facing a crisis brought on by a dangerous addiction to spending. Monday's premiere episode featured Heather, an heiress, whose multi-million dollar fortune is in jeopardy and Roshanda, a dollar store addict who angers friends and family by borrowing money to feed her addiction. The second installment of the show, airing Monday, October 22 at 11pm ET/PT, will feature Anna who is addicted to New York City retail and facing eviction, as well as Jennae, a college dropout who blows all her money shopping instead of paying rent.

Oxygen Media recently conducted a research study about shopping addictions and compulsive spending habits surveying 1,078 U.S. adults 18-49 using an outside research firm called Research Now. The study found that a third of U.S. adults know somebody who is addicted to shopping.

The finale of "Bad Girls Club" ended on a high note earning over 1.5 million total viewers, establishing a season high among women 18-34 and adults 18-34. Monday's episode also marked the fourth time this season that the series delivered over one million adults 18-49. "Bad Girls Club" was up double digits compared to the prior week (10/8/12), increasing 51 percent among women 18-34, 42 percent among women 18-49 and 29 percent among total viewers. In addition, Oxygen ranked #1 in the 10pm hour among women 18-34 in cable entertainment networks, out-delivering ABC, CBS and Fox.

"Bad Girls Club" continued to reign on the digital front with its season nine finale ranking as the #1 most social series in cable and broadcast, according to SocialGuide. The online chatter continued for "My Shopping Addiction" with over 5.1 thousand social uniques and over 6.3 thousand social comments posted.

Next week, the first in a three-part drama-filled reunion of "Bad Girls Club" Mexico premieres Monday, October 22 at 10pm ET/PT. Tensions flare as the girls arrive at their hotel in Los Angeles and prepare to sit down face-to-face with their former roommates and rivals.

"My Shopping Addiction" is produced by Screaming Flea Productions with Matt Chan, Jodi Flynn and Jeff Kuntz serving as Executive Producers.

"Bad Girls Club" is produced by Bunim/Murray Productions with Jonathan Murray, Gil Goldschein, Troy VanderHeyden and Maria Pepin serving as executive producers and Trish Gold as Co-Executive Producer.

For more on the "My Shopping Addiction" research poll, please contact Morgan.DiStefano@nbcuni.com.

Source: Nielsen Media Research, LS. Social Guide 10/15/12.

About Oxygen Media

Oxygen Media is a multiplatform entertainment brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content, including "The Glee Project," "Best Ink," and "Bad Girls Club," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. "The Glee Project" is a winner of a 2012 Gracie Award which honors programming created for women, by women and about women for "Outstanding Reality Show." A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular, award winning features online including www.OxygenLive.com, the real time social viewing party that is also available as an app for the iPhone and iPad. Oxygen is available in 80 million homes, and can be found online and on mobile devices at www.oxygen.com. Follow us on Twitter at www.twitter.com/OxygenPR. Oxygen Media is a service of NBCUniversal.





  [october 2012]  
S
M
T
W
T
F
S
 


· BAD GIRLS CLUB, THE (OXYGEN)
· MY SHOPPING ADDICTION (OXYGEN)





most recent ratings | view all posts
[03/15/24 - 09:30 AM]
ABC's "Will Trent" Grows to New Series High in Total Viewers
The series catapulted by +219% among Adults 18-49 (1.15 rating vs. 0.36 rating) after seven days of multiplatform viewing and increased by +4.19 million Total Viewers (9.02 million vs. 4.83 million) over its initial Live+Same Day average.

[03/14/24 - 12:02 PM]
"Tamron Hall" Grows Week to Week by Double Digits in Women 25-54 and 18-49
"Tamron Hall" scored its best performance since May in Women 18-49 and hit an 8-week high in Women 25-54.

[03/14/24 - 11:30 AM]
Season Premiere of ABC's "The Bachelor" Marks Series' Strongest Multiplatform Telecast in Nearly 3 Years
The season premiere shot up more than 5 times over its initial Live+Same Day rating among Adults 18-49, skyrocketing by +432% after 35 days of multiplatform viewing to score its biggest delayed-viewing increase ever.

[03/12/24 - 03:36 PM]
ESPN Platforms Wrap Up Successful Women's College Basketball Regular Season Slate
The 2023-24 regular season averaged 476,000 viewers across games on ESPN and ABC.

[03/12/24 - 09:56 AM]
Netflix Top 10 Week of Mar. 4: "Damsel" and "The Gentlemen" Take the Top Spots
"Avatar: The Last Airbender," which was recently renewed for two more seasons, held strong in second place with 9.1M views as the social fandom continues to heat up.

[03/11/24 - 04:30 PM]
Earlier Start Time Propels "The Oscars" on ABC to Hit 4-Year High in Viewers
Starting one hour earlier than usual, the 96th Oscars on ABC drew an average audience of 19.5 million Total Viewers and scored a 3.81 rating among Adults 18-49 based on Fast National Live+Same Day program data.

[03/11/24 - 11:52 AM]
"Rock the Block" Season Premiere Delivers Triple-Digit Ratings Gains for HGTV on Monday, March 4
The episode, which attracted 3.9 million total viewers, posted an impressive 104 percent lift from the prior six-week average and a 66 percent increase over year-ago levels.

[03/08/24 - 01:32 PM]
ABC News' Special Coverage of the 2024 State of the Union Address and Super Tuesday Wins in Total Viewers Among All Broadcast Television
ABC News' coverage of the State of the Union address was up +14% from the prior year in Total Viewers.

[03/07/24 - 08:00 AM]
"BMF" Season Three Premiere Delivers 5.1 Million Multiplatform Viewers for Starz
The third season, which premiered on Friday, March 1, achieved a series high growing season over season by 25%.

[03/06/24 - 02:30 PM]
"Tamron Hall" Hits 4-Week High in Households and Total Viewers
During the week of February 19, "Tamron Hall" improved week to week in Households (+6% - 0.68 vs. 0.64), Total Viewers (+9% - 1.008 million vs. 928,000) and Women 25-54 (+1% - 141,000 vs. 139,000).

[03/06/24 - 09:00 AM]
FX's "Shogun" Premiere Breaks Records with 9 Million Views Globally on Hulu and Disney+
Domestically, "Shogun" is the No. 1 FX premiere on Hulu, just ahead of "The Bear" Season 2, aided by viewership from Hulu on Disney+.

[03/05/24 - 04:30 PM]
ABC's "Abbott Elementary" Catapults More Than 5 Times Over Live+Same Day Among Adults 18-49
"Abbott Elementary" also picked up an additional +3.13 million Total Viewers after three days of cross-platform viewing (5.46 million vs. 2.33 million).

[03/05/24 - 03:31 PM]
ABC's "The Bachelor" Hits Its Strongest Multiplatform Telecast in Nearly 2 Years
"The Bachelor" tripled its initial Live+Same Day rating among Adults 18-49, skyrocketing by +197% after just three days of multiplatform viewing (0.62 rating to 1.84 rating).

[03/05/24 - 09:14 AM]
Netflix Top 10 Week of Feb. 26: "Avatar: The Last Airbender" Holds Onto #1; "Code 8: Part II" Debuts on Top
Cupid kept his hold on the English TV List, with Season 6 of fan-favorite dating experiment "Love Is Blind" claiming #2 (5.1M views) and "One Day," the limited series adapted from David Nicholls' beloved romance novel, taking #3 (4.8M views).

[03/05/24 - 09:09 AM]
CBS Wins Monday Night For Fourth Consecutive Week with #1 Show of the Night, "NCIS"
"NCIS" averaged 6.81 million viewers, retaining nearly 100% of its week ago average.