or


[11/05/12 - 09:02 AM]
ABC's "Once Upon a Time" Marks Best-Since-Premiere Numbers, Growing for the 3rd Straight Week in Adults 18-49
ABC spins the numbers for Sunday, November 4.

[via press release from ABC]

ABC's "Once Upon a Time" Marks Best-Since-Premiere Numbers, Growing for the 3rd Straight Week in Adults 18-49

Early info on ABC's Sunday, ahead of the regular press release.

Up against another NFL-driven Sunday from NBC's Sunday Night Football (Dallas Cowboys-Atlanta Falcons) and a big CBS football overrun into the first hour of primetime (Pittsburgh Steelers-NY Giants), ABC retained all of its Adult 18-49 delivery week to week and beat out Fox's entertainment lineup on the night by 15%. In addition, the Net grew its overall Sunday audience week to week and topped Fox by 2.8 million viewers.

Spiking week to week in viewers (+25%) and young adults (+31%), ABC's America's Funniest Home Videos earned season highs with its biggest audience since the beginning of March and its top Adult 18-49 number since early May - since 3/4/12 and 5/6/12, respectively.

More than doubling Adult 18-49 lead-in (+106%) at 8pm and building from start to finish, ABC's Once Upon a Time stood as Sunday's highest-rated scripted broadcast series for the 6th week in a row. Once Upon a Time dominated its non-sports competition from 8-9pm in Adults 18-49, beating CBS' NFL-fueled 60 Minutes/Amazing Race XXI by 21% and Fox's animated comedies (The Simpsons/Bob's Burgers) by 59%. The Disney-owned drama registered as the #1 entertainment show on Sunday with Women 18-49 and Women 18-34.

· Growing its young adult audience for the 3rd straight week and adding viewers week to week, ABC's Once Upon a Time scored best-since-season-premiere results in Total Viewers and Adults 18-49 - since 9/30/12.

In the 9pm hour, ABC's Revenge paced well ahead of its entertainment competition in Adults 18-49, beating Fox's animated comedies (Family Guy/American Dad) by 18% and CBS' Amazing Race/The Good Wife by 30%. The ABC sophomore drama also defeated its Fox and CBS competition in Adults 25-54 and across all key Women demos (W18-34/W18-49/W25-54).

· Surging in DVR playback, on average this season Revenge jumps from its L+SD to L+7 numbers by 2.8 million viewers and by 1.2 Adult 18-49 rating points (+43%).

During the 10 o'clock hour, ABC freshman 666 Park Avenue defeated CBS' veteran dramas (The Good Wife/The Mentalist) by 15% in Women 18-34 to qualify as the #1 broadcast series in its time slot for the 6th consecutive week.

· Continuing to run among the biggest freshman series this season in DVR playback, on average 666 Park Avenue sees its Live + 7 Day Adult 18-49 rating jump by 44% (+0.8 rating) and gains another 2.0 million viewers over its Live + Same Day numbers.

Quick Take for Sunday, November 4, 2012 (Fast Affiliate Live + Same Day Ratings)

Opposite an NFL-Fueled NBC and CBS on Sunday Night, ABC Defeats Fox by 15% in Adults 18-49 and Holds All of its Rating Week to Week

Hitting Season Highs, ABC's "America's Funniest Home Videos" Pulls in its Biggest Audience Since March and its Top Adult 18-49 Rating Since Early May

Building for the 3rd Straight Week in Adults 18-49 and Adding Overall Viewers, ABC's "Once Upon a Time" Generates Best-Since-Season-Premiere Numbers

At 9pm, ABC's "Revenge" Dominates its Fox and CBS Competition in Adults 18-49

In the 10pm hour, ABC Freshman "666 Park Avenue" Leads CBS' Veteran Dramas In Women 18-34 to Qualify as the Top Broadcast Show for the 6th Week in a Row

Sunday Night (7:00-11:00 p.m.)

Up against another NFL-driven Sunday from NBC's "Sunday Night Football" (Dallas Cowboys-Atlanta Falcons) and a big CBS football overrun into the first hour of primetime (Pittsburgh Steelers-NY Giants), ABC retained all of its Adult 18-49 delivery week to week and beat out Fox's entertainment lineup on the night by 15% (2.3/6 vs. 2.0/5). In addition, the Net grew its overall Sunday audience week to week and topped Fox by 2.8 million viewers (7.2 million vs. 4.4 million).

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Spiking week to week in viewers (+25%) and young adults (+31%), ABC's "America's Funniest Home Videos" earned season highs with its biggest audience (7.0 million) since the beginning of March and its top Adult 18-49 number (1.7/4) since early May - since 3/4/12 and 5/6/12, respectively.

"Once Upon a Time" (8:00-9:00 p.m.)

More than doubling its Adult 18-49 lead-in (+106%) at 8:00 p.m. and building from start to finish, ABC's "Once Upon a Time" stood as Sunday's highest-rated scripted broadcast series for the 6th week in a row. "Once Upon a Time" dominated its non-sports competition from 8:00-9:00 p.m. in Adults 18-49 (3.5/8), beating CBS' NFL-fueled "60 Minutes"/"Amazing Race XXI" by 21% (2.9/7) and Fox's animated comedies ("The Simpsons"/"Bob's Burgers") by 59% (2.2/5). The Disney-owned drama registered as the No. 1 entertainment show on Sunday with Women 18-49 and Women 18-34.

· Growing its young adult audience for the 3rd straight week and adding viewers week to week, ABC's "Once Upon a Time" scored best-since-season-premiere results in Total Viewers (10.1 million) and Adults 18-49 (3.5/8) - since 9/30/12.

"Revenge" (9:00-10:00 p.m.)

In the 9:00 p.m. hour, ABC's "Revenge" paced well ahead of its entertainment competition in Adults 18-49 (2.6/6), beating Fox's animated comedies ("Family Guy"/"American Dad") by 18% (2.2/5) and CBS' "Amazing Race"/"The Good Wife" by 30% (2.0/4). The ABC sophomore drama also defeated its Fox and CBS competition in Adults 25-54 and across all key Women demos (W18-34/W18-49/W25-54).

· Surging in DVR playback, on average this season "Revenge" jumps from its L+SD to L+7 numbers by 2.8 million viewers and by 1.2 Adult 18-49 rating points (+43%).

"666 Park Avenue" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC freshman "666 Park Avenue" defeated CBS' veteran dramas ("The Good Wife"/"The Mentalist") by 15% in Women 18-34 (1.5/4 vs. 1.3/4) to qualify as the No. 1 broadcast series in its time slot for the 6th consecutive week.

· Continuing to run among the biggest freshman series this season in DVR playback, on average "666 Park Avenue" sees its Live + 7 Day Adult 18-49 rating jump by 44% (+0.8 rating) and gains another 2.0 million viewers over its Live + Same Day numbers.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 11/04/12.





  [november 2012]  
S
M
T
W
T
F
S
    


· 60 MINUTES (CBS)
· 666 PARK AVENUE (ABC)
· AMAZING RACE, THE (CBS)
· AMERICAN DAD (TBS)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BOB'S BURGERS (FOX)
· FAMILY GUY (FOX)
· GOOD WIFE, THE (CBS)
· MENTALIST, THE (CBS)
· ONCE UPON A TIME (ABC)
· REVENGE (ABC)
· SIMPSONS, THE (FOX)
· SUNDAY NIGHT FOOTBALL (NBC)











most recent ratings | view all posts
[03/02/15 - 12:13 PM]
Viewers Spellbound by "Good Witch," Hallmark Channel's Newest Primetime Original Series
The Hallmark Channel spins the numbers for Saturday, February 28.

[03/02/15 - 10:06 AM]
Live + 7 Day Ratings: ABC's Wednesday Comedies Post Solid Playback Gains
ABC further spins the numbers for the week of February 9-15.

[03/02/15 - 08:48 AM]
Encore Telecast of "The Voice" Grows by 88% from Its First Half-Hour to Its Fourth in Adults 18-49
NBC spins the numbers for Sunday, March 1.

[03/02/15 - 08:43 AM]
Sunday's Broadcast Ratings: "Last Man on Earth" Opens on Top for FOX
The newcomer leads the night among adults 18-49.

[03/02/15 - 08:31 AM]
"Once Upon a Time" Returns Up to Rank No. 1 at 8pm in Adults 18-49, Surging 29% Over Its December Mid-Season Finale
ABC spins the numbers for Sunday, March 1.

[03/01/15 - 09:12 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Demos with "48 Hours"
The veteran newsmagazine leads the night in both categories.

[03/01/15 - 08:59 AM]
"SNL" Is the #1 Telecast of the Night on the Big 4 Networks in Adults 18-49 in the Local People Meters
NBC spins the numbers for Saturday, February 28.

[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.

[02/27/15 - 08:27 AM]
Thursday's Broadcast Ratings: "How to Get Away with Murder" Powers Demo Victory for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.