or


[11/13/12 - 10:32 AM]
Hallmark Channel's "Countdown to Christmas" Continues on a Ratings Roll with Original Movie, "The Wishing Tree", Attracting Nearly 3.9 Million Unduplicated Viewers
The Hallmark Channel spins the numbers for Saturday, November 10.

[via press release from The Hallmark Channel]

HALLMARK CHANNEL'S "COUNTDOWN TO CHRISTMAS" CONTINUES ON A RATINGS ROLL WITH ORIGINAL MOVIE, "THE WISHING TREE", ATTRACTING NEARLY 3.9 MILLION UNDUPLICATED VIEWERS AND GARNERING A 2.3 HH RTG

Ranks as Hallmark Channel's Highest Original Movie of the Year Among Households, W25-54, A25-54, and Total Viewers

#1 Cable Network Among W25-54 Rating For The Weekend and #1 Among Households in Primetime for Saturday

On the heels on last week's resoundingly successful "Countdown to Holiday Preview Weekend", nearly 3.9 million unduplicated viewers tuned in to watch wishes come true in the Saturday, November 10th world premiere of Hallmark Channel original movie, "The Wishing Tree," garnering a 2.3 household rating. Continuing the trend of record breaking holiday ratings, "The Wishing Tree" becomes Hallmark Channel's highest rated original movie of the year among households, women 25-54, adult 25-54, and total viewers. For the weekend (Sat-Sun, 6am-6am), Hallmark Channel ranked as the #1 cable network among women 25-54 with a .7 rating and also positioned the channel as the #1 cable network for Saturday in primetime among household rating.

The Saturday evening telecast of "The Wishing Tree", part of Hallmark Channel's highest rated week of 2012, was the #1 rated ad-supported cable movie of the day and the #2 movie of the week among the key demo of women 25-54. In addition, the film was the #1 ad-supported cable movie of the week and ranked #1 in HH (2.3 rtg), #2 in W25-54 (1.1 rtg), and #2 in P2+ (1.2 rtg) in key demo ratings for the 8pm-10pm time period. "The Wishing Tree" also placed in the top 10 for household and key demo impressions, including #2 in HH (2,006,000), #3 in W25-54 (511,000), and #3 in P2+ (2,546,000). The original movie boosted Hallmark Channel to be the #1 rated cable network for the entire day among W25-54 (.6 HH rtg).

In "The Wishing Tree", a young English professor (Gedrick) at a prestigious boarding school, struggling to move on after the death of his wife, agrees to teach several "orphan" students who have nowhere to go for the holidays. Professor Evan Farnsworth quickly runs into a challenge when privileged bad boy Drew (Harmon) decides to take out his anger on the neighboring town's ancient Wishing Tree, a bare tree decorated with handwritten notes containing the townspeople's greatest holiday wishes. Using the Wishing Tree, the professor is able to bring everyone together and find renewed hope when he helps turn Drew's troubled life around. The movie stars Jason Gedrick ("Luck," "Necessary Roughness"), Richard Harmon ("The Killing"), Teryl Rothery ("Hellcats"), and Erica Cerra ("Eureka").

Source: The Nielsen Company, November 5 - 11, 2012

ABOUT HALLMARK CHANNEL

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of nearly 87 million subscribers. Hallmark Channel is the nation's leading destination for quality family programming with an ambitious slate of original TV movies and specials, as well as some of television's most beloved sitcoms and series, including The Golden Girls, Frasier, Little House on the Prairie, and The Waltons. The channel is also home to a diverse range of lifestyle programming, including the newly-launched Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios lot and Marie, a one-hour talk show hosted by iconic entertainer, Marie Osmond. Hallmark Channel's sibling network, Hallmark Movie Channel, also available in HD and SD, focuses on family-friendly movies with a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, original Hallmark Channel movies, and special events.





  [november 2012]  
S
M
T
W
T
F
S
    


· WISHING TREE, THE (HALLMARK)





most recent ratings | view all posts
[12/14/17 - 09:32 AM]
CMT Wraps 2017 with 53 Straight Weeks of Growth, Besting Every Channel in Ad-Supported Cable to Notch the Longest Active Growth Streak
CMT further spins the numbers for the year to date.

[12/14/17 - 08:11 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos in Fall Finale Showdown
The network leads the night among adults 18-49 while CBS tops the charts in total viewers.

[12/13/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Off the Demo Competition
The Peacock's reality franchise is the night's top draw among adults 18-49.

[12/12/17 - 08:16 AM]
Monday's Broadcast Ratings: "The Voice" Keeps NBC on Top in Viewers, Demos
The Peacock holds off the competition in both categories last night.

[12/11/17 - 08:11 AM]
Sunday's Broadcast Ratings: NBC Rides "Sunday Night Football" to Another Victory
The Peacock cruises to the top spot among total viewers and adults 18-49.

[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.

[12/04/17 - 08:17 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Continue Reign
The Peacock cruises to another victory in total viewers and adults 18-49.

[12/03/17 - 11:15 AM]
FOX Sports Super Saturday Records Huge Viewership Numbers for Big Ten and Big 12 Championships
FOX Sports spins the numbers for Saturday, December 3.

[12/03/17 - 08:27 AM]
Saturday's Broadcast Ratings: College Football Pushes FOX to Top Spot
The network leads the night in both total viewers and adults 18-49.