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[11/20/12 - 10:05 AM]
Disney Channel Crowned TV's #1 Network in Total Day for Record 75 Consecutive Weeks in Kids 6-11 and Tweens 9-14
Disney Channel spins the numbers for the week of November 12-18.
[via press release from Disney Channel]

Ratings Highlights November 12-18, 2012 - Final National Ratings

Disney Channel Crowned TV's #1 Network in Total Day for the 75th Consecutive Week in Kids 6-11 and Tweens 9-14

Animated TV Movie "Sofia the First: Once Upon a Princess" is TV's #1 Telecast Across Kids 2-5, Kids 2-11 and Kids 6-11

Disney Channel: Total Day and Prime Highlights

For the week of November 12, 2012, Disney Channel was crowned the #1 cable TV network in Total Day for a record 75 consecutive weeks in Kids 6-11 (600,000/2.5 rating) and Tweens 9-14 (493,000/2.1 rating), surpassing Nickelodeon by double digits for the 54th (+30%, vs. 462,000) and 56th (+45%, vs. 340,000) week in a row, respectively.

In Prime, Disney Channel extended its streak as the #1 cable TV network to 391 consecutive weeks in Kids 6-11 (1.04 million/4.4 rating - 7 1/2 years) and to 126 consecutive weeks in Tweens 9-14 (856,000/3.6 rating - nearly 2 1/2 years).

· Sunday's debut of "Sofia the First: Once Upon a Princess" (7:00 - 7:50 p.m.) ranked as the week's #1 TV telecast in Kids 2-5 (1.5 million/9.1 rating), Kids 2-11 (3.0 million/7.7 rating) and Kids 6-11 (1.6 million/6.7 rating), and was the #2 scripted cable TV telecast in Total Viewers (5.2 million). Notably, the movie became the #1 cable TV telecast in 5 years in preschoolers 2-5 and in 10 years in Girls 2-5 (954,000/12.2 rating).

· Disney Channel delivered the week's Top 4 TV Telecasts in Kids 2-11 and Kids 6-11:

[Source: NTI, U.S. ratings. Week of 11/12/12-11/18/12: Live + Same Day.





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