or


[12/19/12 - 12:43 PM]
Disney XD Soars to Biggest Year in Network's History in Total Viewers and Across Key Kids and Boys
Disney XD spins the numbers for the year to date.

[via press release from Disney XD]

Ratings Highlights for 2012 -- Final National Ratings

Disney XD Soars to Greatest Year in its History in Prime and Total Day in Total Viewers, Key Kid and Boy Demographics Posts 4th Consecutive Year of Gains, Soaring by Double Digits Year to Year

"Lab Rats" Premieres to Record Levels, Fast Becoming Disney XD's #1 Series; Marvel's "The Avengers: Earth's Mightiest Heroes" is Network's #1 Animated Series in Total Viewers; "Ultimate Spider-Man" #1 Animated Series Across Key Boy Demos

Disney XD 2012 Prime and Total Day

Disney XD rocketed to its biggest year in the network's history (including its 10 years as Toon Disney) with solid ratings from its growing array of original series -- most notably its top three live-action comedies , "Lab Rats," "Pair of Kings" and "Kickin' It" - in addition to the hit Marvel animated series "The Avengers: Earth's Mightiest Heroes" and "Ultimate Spider-Man." Yearly ratings records were achieved in both Prime and Total Day in Total Viewers and all key kid and boy demographics, 2-11, 6-14, 6-11 and 9-14, rising by solid margins over year-ago results.

In Prime, Disney XD delivered its biggest audience in the channel's history in Total Viewers (415,000) and across all key kid demographics: Kids 2-11 (244,000), Kids 6-11 (193,000), Kids 6-14 (246,000), Tweens 9-14 (167,000) - and across all boy demographics - Boys 2-11 (142,000), Boys 6-11 (114,000) and Boys 6-14 (148,000) and Boys 9-14 (102,000), posting solid double-digit percent increases in key demos.

· Disney XD solidly beat Nicktoons by double to triple digits across all demos, including by 58% in Total Viewers (415,000 vs. 263,000), by 62% in Kids 2-11 (244,000 vs. 151,000), by 88% in Kids 6-14 (246,000 vs. 131,000), by 89% in Kids 6-11 (193,000 vs. 102,000) and by 109% in Tweens 9-14 (167,000 vs. 80,000).

· Year to year, Disney XD surged by double digits among key demos, including by 17% in Total Viewers (415,000 vs. 356,000), by 16% in Kids 2-11 (244,000 vs. 211,000), by 17% in Kids 6-14 (246,000 vs. 210,000) and by 14% in Kids 6-11 (193,000 vs. 170,000).

In Total Day, Disney XD rose to annual highs in Total Viewers (339,000) and across all key kid demographics: Kids 2-11 (192,000), Kids 6-11 (149,000), Kids 6-14 (193,000), Tweens 9-14 (132,000) - and across all boy demographics - Boys 2-11 (108,000), Boys 6-11 (85,000) and Boys 6-14 (112,000) and Boys 9-14 (77,000), levying solid double-digit percent increases in all key breaks.

· Disney XD at least doubled Nicktoons in key demos, including Kids 2-11 (+100% - 192,000 vs. 96,000), Kids 6-14 (+124% - 193,000 vs. 86,000), Kids 6-11 (+133% - 149,000 vs. 64,000) and Tweens 9-14 (+144% - 132,000 vs. 54,000).

Programming Highlights

· Disney XD's #1 series of 2012, "Lab Rats" (2/27/12, 8:30 - 9:30 p.m.), launched as the network's #1 original series telecast of all time in Total Viewers (1.3 million), Kids 2-11 (775,000/1.9 rating), Kids 6-14 (861,000/2.4 rating), Boys 6-14 (493,000/2.7 rating), Tweens 9-14 (584,000/2.4 rating) and Boys 9-14 (358,000/2.9 rating), and its #1 original series premiere ever in Kids 6-11 (681,000/2.8 rating).

· Marvel's "The Avengers: Earth's Mightiest Heroes" ranked as the network's #1 animated series of 2012 in Total Viewers (847,000), with "Ultimate Spider-Man" #1 in Boys 2-11 (210,000/1.0 rating), Boys 6-14 (204,000/1.1 rating), Boys 6-11 (153,000/1.2 rating) and Boys 9-14 (131,000/1.1 rating).

· "Crash & Bernstein" gained momentum on a weekly basis and set series highs during November in Kids 6-14 (489,000), Kids 6-11 (405,000), Tweens 9-14 (344,000) and Kids 2-11 (479,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NTI, U.S. ratings, 2012: 12/26/11-12/16/12, most current; 2011: 12/27/10-12/25/11, Live + 7; Prime: M-Su., 8:00 -11:00 p.m.; Total Day, M-Su, 6 a.m. - 6 a.m.). Ratings for Series/Special premieres based on Live + SD; DXD series ranks based on most current.





  [december 2012]  
S
M
T
W
T
F
S
      


· AVENGERS, THE: EARTH'S MIGHTIEST HEROES (DISNEY XD)
· CRASH & BERNSTEIN (DISNEY XD)
· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)
· PAIR OF KINGS (DISNEY XD)
· ULTIMATE SPIDER-MAN (DISNEY XD)





most recent ratings | view all posts
[02/13/16 - 08:44 AM]
Friday's Broadcast Ratings: ABC Leads the Night Among Adults 18-49
"Shark Tank" and "20/20" post big gains from a week ago.

[02/13/16 - 08:40 AM]
ABC Wins Friday with "Shark Tank" and "20/20" at Season Highs
ABC spins the numbers for Friday, February 12.

[02/13/16 - 08:29 AM]
"Grimm" Matches Its 18-49 High Since Nov. 6
NBC spins the numbers for Friday, February 12.

[02/12/16 - 09:04 AM]
Thursday's Broadcast Ratings: ABC, FOX Split Demo Crown
FOX however is the most-watched network on the night.

[02/12/16 - 08:56 AM]
"DC's Legends of Tomorrow" Holds Steady in Week 4
The CW spins the numbers for Thursday, February 11.

[02/12/16 - 08:38 AM]
"Shades of Blue" Maintains 100% Week to Week, Despite the Return of "How to Get Away with Murder"
NBC spins the numbers for Thursday, February 11.

[02/12/16 - 08:19 AM]
ABC Is No. 1 on Thursday in Adults 18-49 with the Return of TGIT Delivering the Night's Top 3 Dramas
ABC spins the numbers for Thursday, February 11.

[02/11/16 - 02:33 PM]
CMT's "Party Down South" Boosts Thursday Night Programming Block with Strong Premiere and Double-Digit Growth in Week 2
CMT further spins the numbers for Thursday, January 28 and Thursday, February 4.

[02/11/16 - 11:40 AM]
HGTV "Fixer Upper" Crushed Cable Ratings Among P25-54 and W25-54 on Tuesday Night
HGTV spins the numbers for Tuesday, February 9.

[02/11/16 - 11:07 AM]
"The Tonight Show," "Late Night" Once Again Win in All Key Measures for Week of Feb. 1-5
NBC spins the late-night numbers for the week of February 1-5.

[02/11/16 - 08:57 AM]
Wednesday's Broadcast Ratings: ABC, FOX & NBC All Share Top Demo Spot
The Alphabet's "Modern Family" leads the night among adults 18-49.

[02/11/16 - 08:40 AM]
"Chicago P.D." Equals Its High Since November 2014
NBC spins the numbers for Wednesday, February 10.

[02/11/16 - 08:31 AM]
ABC Is No. 1 on Wednesday With "Modern Family" as the Top TV Show
ABC spins the numbers for Wednesday, February 10.

[02/11/16 - 07:21 AM]
ABC Draws Its Biggest Audience in Late-Night in More Than 2 Months
ABC spins the late-night numbers for the week of February 1-5.

[02/10/16 - 02:52 PM]
TV One's Premiere of 47th NAACP Image Awards Drives Network to Rank Among Top 2 Ad-Supported Cable Networks for the Night
TV One further spins the numbers for Friday, February 5.