or


[01/11/13 - 08:44 AM]
ABC's "Grey's" and "Scandal" Return Up with "Scandal" at New Series Highs
ABC spins the numbers for Thursday, January 10.

[via press release from ABC]

ABC's "Grey's" and "Scandal" Return Up with "Scandal" at New Series Highs

Early info on ABC's Thursday, ahead of the regular press release.

ABC earned a strong second place on Thursday night, beating NBC on the night by 100% in Total Viewers and by 60% in Adults 18-49. The Net was up over its last all-original Thursday 4 weeks ago by 15% in Total Viewers and by 14% in Adults 18-49, hitting its top numbers on the night with regular programming in over 3 months - since 10/4/12.

More than doubling its Adult 18-49 lead-in at 9pm (+158%), ABC's Grey's Anatomy was up over its winter finale on 12/13/12 by 7% to match its highest rating in 2 moths - since 11/15/12. In addition the show was up 12% in Total Viewers over its last original to draw its biggest audience since early November - since 11/8/12.

Continuing to deliver its best-ever lead-in retention out of an original Grey's (90%), ABC's Scandal dominated CBS' Elementary in Adults 18-49 (+17%) to finish as the #1 program in Thursday's 10pm hour for its 3rd straight original broadcast. Surging over its winter finale on 12/13/12 in Total Viewers (+18%) and Adults 18-49 (+17%), Scandal delivered new series highs across the board, including viewers and all key Adult demos (AD18-34/AD18-49/AD25-54). Furthermore, the ABC sophomore drama improved by double digits over an original Private Practice in the hour on the year ago night in viewers (+29%) and young adults (+22%).

Quick Take for Thursday, January 10, 2013 (Fast Affiliate Live + Same Day Ratings)

ABC Marks its Top Regular Thursday in Over 3 Months in Viewers and Young Adults

"Grey's Anatomy" Returns Up from its Winter Finale with its Best Results in 2 Months

Earning its Best-Ever Lead-In Retention, "Scandal" Wins at 10pm in Adults 18-49 For its 3rd Straight Original and Achieves New Series Highs Across the Board

Thursday Night (8:00-11:00 p.m.)

ABC earned a strong second place on Thursday, beating NBC on the night by 100% in Total Viewers (7.8 million vs. 3.9 million) and by 60% in Adults 18-49 (2.4/7 vs. 1.5/4). The Net was up over its last all-original Thursday 4 weeks ago by 15% in Total Viewers and by 14% in Adults 18-49, hitting its top numbers on the night with regular programming in over 3 months - since 10/4/12.

"Grey's Anatomy" (9:00-10:00 p.m.)

More than doubling its Adult 18-49 lead-in at 9:00 p.m. (+158%), ABC's "Grey's Anatomy" was up over its winter finale on 12/13/12 by 7% (3.1/8 vs. 2.9/8) to match its highest rating in 2 months - since 11/15/12. In addition the show gained 12% in Total Viewers (9.2 million vs. 8.2 million) over its last original to draw its biggest audience since early November - since 11/8/12.

"Scandal" (10:00-11:00 p.m.)

Continuing to deliver its best-ever lead-in retention out of an original "Grey's" (90%), ABC's "Scandal" dominated CBS' "Elementary" in Adults 18-49 (+17% - 2.8/8 vs. 2.4/7) to finish as the No. 1 program in Thursday's 10:00 p.m. hour for its 3rd straight original broadcast. Surging over its winter finale on 12/13/12 in Total Viewers (+18% - 8.4 million vs. 7.1 million) and Adults 18-49 (+17% - 2.8/8 vs. 2.4/7), "Scandal" delivered new series highs across the board, including viewers and all key Adult demos (AD18-34/AD18-49/AD25-54). Furthermore, the ABC sophomore drama improved by double digits over an original "Private Practice" in the hour on the year-ago night (6.5 million and 2.3/6 on 01/12/12) in viewers (+29%) and young adults (+22%).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 47% currently, from 43% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 01/10/13.





  [january 2013]  
S
M
T
W
T
F
S
  


· ELEMENTARY (CBS)
· GREY'S ANATOMY (ABC)
· SCANDAL (ABC)





most recent ratings | view all posts
[01/18/21 - 08:01 AM]
Sunday's Broadcast Ratings: NFL Playoffs Deliver Victory for FOX
The network's coverage towers over the night in both total viewers and adults 18-49.

[01/16/21 - 08:52 AM]
Friday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Leads Total Viewers
The Alphabet's "Shark Tank" is the night's top draw among adults 18-49.

[01/15/21 - 08:35 AM]
Thursday's Broadcast Ratings: "Celebrity Wheel of Fortune" Keeps ABC on Top
The Alphabet's game show trio leads the night in both total viewers and adults 18-49.

[01/14/21 - 08:36 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Return on Top for NBC
The network pulls into the top spots in both total viewers and adults 18-49.

[01/13/21 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Adults 18-49
The network holds off the competition in the key demographic while CBS is the most-watched network overall.

[01/12/21 - 10:01 AM]
In Its First Four Weeks, More Than 41 Million Households Are Projected to Wax on for "Cobra Kai's" Third Season
Between all three seasons, 73 million households have checked out the show.

[01/12/21 - 08:30 AM]
Monday's Broadcast Ratings: ABC Tops Competition with "The Bachelor"
The Alphabet leads the night in both total viewers and adults 18-49.

[01/11/21 - 08:01 AM]
Sunday's Broadcast Ratings: NBC Surges with NFL Playoffs
The network cruises to victory in both total viewers and adults 18-49.

[01/10/21 - 05:55 PM]
Saturday's Broadcast Ratings: NFL Playoffs Put NBC on Top
The network cruises to victory in both total viewers and adults 18-49.

[01/09/21 - 05:53 PM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Blue Bloods" and "Shark Tank" lead their respective lineups last night.

[01/08/21 - 11:24 AM]
ABC Ranks as No. 1 Entertainment Net for 5th Straight Week in Adults 18-49
ABC spins the numbers for the week of December 28.

[01/08/21 - 08:36 AM]
Thursday's Broadcast Ratings: ABC Tops Charts with "Celebrity Wheel of Fortune" Premiere
The network leads the evening in both total viewers and adults 18-49.

[01/08/21 - 08:35 AM]
"Mr. Mayor" Is NBC's Best Comedy Premiere in 18-49 Since 2018
NBC spins the numbers for Thursday, January 7.

[01/08/21 - 08:03 AM]
HGTV's Hit Series "Fixer to Fabulous" Delivers Its Best-Ever Ratings
HGTV spins the numbers for Tuesday, December 29.

[01/07/21 - 05:07 PM]
"Big Sky" Is ABC's Most-Watched Debut Since September 2017 with 14.7 Million Viewers After 35 Days of Multiplatform Viewing
ABC spins the numbers for the series to date.